Global Advertising Market 2018 by Manufacturers, Countries, Type and Application, Forecast to 2023
Published On: March 2018
 
Report ID:193141
 
Publisher: Global Info Research
 
 
Pages: 100




Advertising is ...
Scope of the Report:
This report focuses on the Advertising in global market, especially in North America, Europe, Asia-Pacific, South America, Middle East and Africa. This report categorizes the market based on manufacturers, regions, types and applications.
Market Segment by Manufacturers, this report covers
WPP
Omnicom Group
Dentsu Inc.
PublicisGroupe
IPG
Havas SA
Focus Media Group
Guangdong Advertising Co., Ltd.
Bluefocus Communication Group Co., Ltd.
SiMei Media
AVIC Culture Co.,Ltd.
Yinlimedia
Hunan TV and Broadcast Intermediary Co., Ltd.
Guangdong Guangzhou Daily Media Co., Ltd.
Beijing Bashi Media Co., Ltd.
Dahe Group
China Television Media
Spearhead Integrated Marketing Communication Group
Shanghai Xinhua Media Co., Ltd.
Chengdu B-ray Media Co., Ltd.
Market Segment by Regions, regional analysis covers
North America (United States, Canada and Mexico)
Europe (Germany, France, UK, Russia and Italy)
Asia-Pacific (China, Japan, Korea, India and Southeast Asia)
South America (Brazil, Argentina, Colombia)
Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria and South Africa)
Market Segment by Type, covers
TV Advertising
Newspaper & Magazine Advertising
Outdoors Advertising
Radio Advertising
Internet Advertising
Others
Market Segment by Applications, can be divided into
Food & Beverage Industry
Vehicles Industry
Health and Medical Industry
Commercial and Personal Services
Consumer Goods
Others
There are 15 Chapters to deeply display the global Advertising market.
Chapter 1, to describe Advertising Introduction, product scope, market overview, market opportunities, market risk, market driving force;
Chapter 2, to analyze the top manufacturers of Advertising, with sales, revenue, and price of Advertising, in 2016 and 2017;
Chapter 3, to display the competitive situation among the top manufacturers, with sales, revenue and market share in 2016 and 2017;
Chapter 4, to show the global market by regions, with sales, revenue and market share of Advertising, for each region, from 2013 to 2018;
Chapter 5, 6, 7, 8 and 9, to analyze the key regions, with sales, revenue and market share by key countries in these regions;
Chapter 10 and 11, to show the market by type and application, with sales market share and growth rate by type, application, from 2013 to 2018;
Chapter 12, Advertising market forecast, by regions, type and application, with sales and revenue, from 2018 to 2023;
Chapter 13, 14 and 15, to describe Advertising sales channel, distributors, traders, dealers, Research Findings and Conclusion, appendix and data source
Table of Contents
1 Market Overview
1.1 Advertising Introduction
1.2 Market Analysis by Type
1.2.1 TV Advertising
1.2.2 Newspaper & Magazine Advertising
1.2.3 Outdoors Advertising
1.2.4 Radio Advertising
1.2.5 Internet Advertising
1.2.6 Others
1.3 Market Analysis by Applications
1.3.1 Food & Beverage Industry
1.3.2 Vehicles Industry
1.3.3 Health and Medical Industry
1.3.4 Commercial and Personal Services
1.3.5 Consumer Goods
1.3.6 Others
1.4 Market Analysis by Regions
1.4.1 North America (United States, Canada and Mexico)
1.4.1.1 United States Market Status and Outlook (2013-2023)
1.4.1.2 Canada Market Status and Outlook (2013-2023)
1.4.1.3 Mexico Market Status and Outlook (2013-2023)
1.4.2 Europe (Germany, France, UK, Russia and Italy)
1.4.2.1 Germany Market Status and Outlook (2013-2023)
1.4.2.2 France Market Status and Outlook (2013-2023)
1.4.2.3 UK Market Status and Outlook (2013-2023)
1.4.2.4 Russia Market Status and Outlook (2013-2023)
1.4.2.5 Italy Market Status and Outlook (2013-2023)
1.4.3 Asia-Pacific (China, Japan, Korea, India and Southeast Asia)
1.4.3.1 China Market Status and Outlook (2013-2023)
1.4.3.2 Japan Market Status and Outlook (2013-2023)
1.4.3.3 Korea Market Status and Outlook (2013-2023)
1.4.3.4 India Market Status and Outlook (2013-2023)
1.4.3.5 Southeast Asia Market Status and Outlook (2013-2023)
1.4.4 South America, Middle East and Africa
1.4.4.1 Brazil Market Status and Outlook (2013-2023)
1.4.4.2 Egypt Market Status and Outlook (2013-2023)
1.4.4.3 Saudi Arabia Market Status and Outlook (2013-2023)
1.4.4.4 South Africa Market Status and Outlook (2013-2023)
1.4.4.5 Nigeria Market Status and Outlook (2013-2023)
1.5 Market Dynamics
1.5.1 Market Opportunities
1.5.2 Market Risk
1.5.3 Market Driving Force
2 Manufacturers Profiles
2.1 WPP
2.1.1 Business Overview
2.1.2 Advertising Type and Applications
2.1.2.1 Type 1
2.1.2.2 Type 2
2.1.3 WPP Advertising Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
2.2 Omnicom Group
2.2.1 Business Overview
2.2.2 Advertising Type and Applications
2.2.2.1 Type 1
2.2.2.2 Type 2
2.2.3 Omnicom Group Advertising Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
2.3 Dentsu Inc.
2.3.1 Business Overview
2.3.2 Advertising Type and Applications
2.3.2.1 Type 1
2.3.2.2 Type 2
2.3.3 Dentsu Inc. Advertising Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
2.4 PublicisGroupe
2.4.1 Business Overview
2.4.2 Advertising Type and Applications
2.4.2.1 Type 1
2.4.2.2 Type 2
2.4.3 PublicisGroupe Advertising Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
2.5 IPG
2.5.1 Business Overview
2.5.2 Advertising Type and Applications
2.5.2.1 Type 1
2.5.2.2 Type 2
2.5.3 IPG Advertising Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
2.6 Havas SA
2.6.1 Business Overview
2.6.2 Advertising Type and Applications
2.6.2.1 Type 1
2.6.2.2 Type 2
2.6.3 Havas SA Advertising Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
2.7 Focus Media Group
2.7.1 Business Overview
2.7.2 Advertising Type and Applications
2.7.2.1 Type 1
2.7.2.2 Type 2
2.7.3 Focus Media Group Advertising Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
2.8 Guangdong Advertising Co., Ltd.
2.8.1 Business Overview
2.8.2 Advertising Type and Applications
2.8.2.1 Type 1
2.8.2.2 Type 2
2.8.3 Guangdong Advertising Co., Ltd. Advertising Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
2.9 Bluefocus Communication Group Co., Ltd.
2.9.1 Business Overview
2.9.2 Advertising Type and Applications
2.9.2.1 Type 1
2.9.2.2 Type 2
2.9.3 Bluefocus Communication Group Co., Ltd. Advertising Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
2.10 SiMei Media
2.10.1 Business Overview
2.10.2 Advertising Type and Applications
2.10.2.1 Type 1
2.10.2.2 Type 2
2.10.3 SiMei Media Advertising Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
2.11 AVIC Culture Co.,Ltd.
2.11.1 Business Overview
2.11.2 Advertising Type and Applications
2.11.2.1 Type 1
2.11.2.2 Type 2
2.11.3 AVIC Culture Co.,Ltd. Advertising Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
2.12 Yinlimedia
2.12.1 Business Overview
2.12.2 Advertising Type and Applications
2.12.2.1 Type 1
2.12.2.2 Type 2
2.12.3 Yinlimedia Advertising Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
2.13 Hunan TV and Broadcast Intermediary Co., Ltd.
2.13.1 Business Overview
2.13.2 Advertising Type and Applications
2.13.2.1 Type 1
2.13.2.2 Type 2
2.13.3 Hunan TV and Broadcast Intermediary Co., Ltd. Advertising Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
2.14 Guangdong Guangzhou Daily Media Co., Ltd.
2.14.1 Business Overview
2.14.2 Advertising Type and Applications
2.14.2.1 Type 1
2.14.2.2 Type 2
2.14.3 Guangdong Guangzhou Daily Media Co., Ltd. Advertising Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
2.15 Beijing Bashi Media Co., Ltd.
2.15.1 Business Overview
2.15.2 Advertising Type and Applications
2.15.2.1 Type 1
2.15.2.2 Type 2
2.15.3 Beijing Bashi Media Co., Ltd. Advertising Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
2.16 Dahe Group
2.16.1 Business Overview
2.16.2 Advertising Type and Applications
2.16.2.1 Type 1
2.16.2.2 Type 2
2.16.3 Dahe Group Advertising Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
2.17 China Television Media
2.17.1 Business Overview
2.17.2 Advertising Type and Applications
2.17.2.1 Type 1
2.17.2.2 Type 2
2.17.3 China Television Media Advertising Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
2.18 Spearhead Integrated Marketing Communication Group
2.18.1 Business Overview
2.18.2 Advertising Type and Applications
2.18.2.1 Type 1
2.18.2.2 Type 2
2.18.3 Spearhead Integrated Marketing Communication Group Advertising Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
2.19 Shanghai Xinhua Media Co., Ltd.
2.19.1 Business Overview
2.19.2 Advertising Type and Applications
2.19.2.1 Type 1
2.19.2.2 Type 2
2.19.3 Shanghai Xinhua Media Co., Ltd. Advertising Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
2.20 Chengdu B-ray Media Co., Ltd.
2.20.1 Business Overview
2.20.2 Advertising Type and Applications
2.20.2.1 Type 1
2.20.2.2 Type 2
2.20.3 Chengdu B-ray Media Co., Ltd. Advertising Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
3 Global Advertising Sales, Revenue, Market Share and Competition by Manufacturer (2016-2017)
3.1 Global Advertising Sales and Market Share by Manufacturer (2016-2017)
3.2 Global Advertising Revenue and Market Share by Manufacturer (2016-2017)
3.3 Market Concentration Rate
3.3.1 Top 3 Advertising Manufacturer Market Share
3.3.2 Top 6 Advertising Manufacturer Market Share
3.4 Market Competition Trend
4 Global Advertising Market Analysis by Regions
4.1 Global Advertising Sales, Revenue and Market Share by Regions
4.1.1 Global Advertising Sales and Market Share by Regions (2013-2018)
4.1.2 Global Advertising Revenue and Market Share by Regions (2013-2018)
4.2 North America Advertising Sales and Growth Rate (2013-2018)
4.3 Europe Advertising Sales and Growth Rate (2013-2018)
4.4 Asia-Pacific Advertising Sales and Growth Rate (2013-2018)
4.5 South America Advertising Sales and Growth Rate (2013-2018)
4.6 Middle East and Africa Advertising Sales and Growth Rate (2013-2018)
5 North America Advertising by Countries
5.1 North America Advertising Sales, Revenue and Market Share by Countries
5.1.1 North America Advertising Sales and Market Share by Countries (2013-2018)
5.1.2 North America Advertising Revenue and Market Share by Countries (2013-2018)
5.2 United States Advertising Sales and Growth Rate (2013-2018)
5.3 Canada Advertising Sales and Growth Rate (2013-2018)
5.4 Mexico Advertising Sales and Growth Rate (2013-2018)
6 Europe Advertising by Countries
6.1 Europe Advertising Sales, Revenue and Market Share by Countries
6.1.1 Europe Advertising Sales and Market Share by Countries (2013-2018)
6.1.2 Europe Advertising Revenue and Market Share by Countries (2013-2018)
6.2 Germany Advertising Sales and Growth Rate (2013-2018)
6.3 UK Advertising Sales and Growth Rate (2013-2018)
6.4 France Advertising Sales and Growth Rate (2013-2018)
6.5 Russia Advertising Sales and Growth Rate (2013-2018)
6.6 Italy Advertising Sales and Growth Rate (2013-2018)
7 Asia-Pacific Advertising by Countries
7.1 Asia-Pacific Advertising Sales, Revenue and Market Share by Countries
7.1.1 Asia-Pacific Advertising Sales and Market Share by Countries (2013-2018)
7.1.2 Asia-Pacific Advertising Revenue and Market Share by Countries (2013-2018)
7.2 China Advertising Sales and Growth Rate (2013-2018)
7.3 Japan Advertising Sales and Growth Rate (2013-2018)
7.4 Korea Advertising Sales and Growth Rate (2013-2018)
7.5 India Advertising Sales and Growth Rate (2013-2018)
7.6 Southeast Asia Advertising Sales and Growth Rate (2013-2018)
8 South America Advertising by Countries
8.1 South America Advertising Sales, Revenue and Market Share by Countries
8.1.1 South America Advertising Sales and Market Share by Countries (2013-2018)
8.1.2 South America Advertising Revenue and Market Share by Countries (2013-2018)
8.2 Brazil Advertising Sales and Growth Rate (2013-2018)
8.3 Argentina Advertising Sales and Growth Rate (2013-2018)
8.4 Colombia Advertising Sales and Growth Rate (2013-2018)
9 Middle East and Africa Advertising by Countries
9.1 Middle East and Africa Advertising Sales, Revenue and Market Share by Countries
9.1.1 Middle East and Africa Advertising Sales and Market Share by Countries (2013-2018)
9.1.2 Middle East and Africa Advertising Revenue and Market Share by Countries (2013-2018)
9.2 Saudi Arabia Advertising Sales and Growth Rate (2013-2018)
9.3 UAE Advertising Sales and Growth Rate (2013-2018)
9.4 Egypt Advertising Sales and Growth Rate (2013-2018)
9.5 Nigeria Advertising Sales and Growth Rate (2013-2018)
9.6 South Africa Advertising Sales and Growth Rate (2013-2018)
10 Global Advertising Market Segment by Type
10.1 Global Advertising Sales, Revenue and Market Share by Type (2013-2018)
10.1.1 Global Advertising Sales and Market Share by Type (2013-2018)
10.1.2 Global Advertising Revenue and Market Share by Type (2013-2018)
10.2 TV Advertising Sales Growth and Price
10.2.1 Global TV Advertising Sales Growth (2013-2018)
10.2.2 Global TV Advertising Price (2013-2018)
10.3 Newspaper & Magazine Advertising Sales Growth and Price
10.3.1 Global Newspaper & Magazine Advertising Sales Growth (2013-2018)
10.3.2 Global Newspaper & Magazine Advertising Price (2013-2018)
10.4 Outdoors Advertising Sales Growth and Price
10.4.1 Global Outdoors Advertising Sales Growth (2013-2018)
10.4.2 Global Outdoors Advertising Price (2013-2018)
10.5 Radio Advertising Sales Growth and Price
10.5.1 Global Radio Advertising Sales Growth (2013-2018)
10.5.2 Global Radio Advertising Price (2013-2018)
10.6 Internet Advertising Sales Growth and Price
10.6.1 Global Internet Advertising Sales Growth (2013-2018)
10.6.2 Global Internet Advertising Price (2013-2018)
10.7 Others Sales Growth and Price
10.7.1 Global Others Sales Growth (2013-2018)
10.7.2 Global Others Price (2013-2018)
11 Global Advertising Market Segment by Application
11.1 Global Advertising Sales Market Share by Application (2013-2018)
11.2 Food & Beverage Industry Sales Growth (2013-2018)
11.3 Vehicles Industry Sales Growth (2013-2018)
11.4 Health and Medical Industry Sales Growth (2013-2018)
11.5 Commercial and Personal Services Sales Growth (2013-2018)
11.6 Consumer Goods Sales Growth (2013-2018)
11.7 Others Sales Growth (2013-2018)
12 Advertising Market Forecast (2018-2023)
12.1 Global Advertising Sales, Revenue and Growth Rate (2018-2023)
12.2 Advertising Market Forecast by Regions (2018-2023)
12.2.1 North America Advertising Market Forecast (2018-2023)
12.2.2 Europe Advertising Market Forecast (2018-2023)
12.2.3 Asia-Pacific Advertising Market Forecast (2018-2023)
12.2.4 South America Advertising Market Forecast (2018-2023)
12.2.5 Middle East and Africa Advertising Market Forecast (2018-2023)
12.3 Advertising Market Forecast by Type (2018-2023)
12.3.1 Global Advertising Sales Forecast by Type (2018-2023)
12.3.2 Global Advertising Market Share Forecast by Type (2018-2023)
12.4 Advertising Market Forecast by Application (2018-2023)
12.4.1 Global Advertising Sales Forecast by Application (2018-2023)
12.4.2 Global Advertising Market Share Forecast by Application (2018-2023)
13 Sales Channel, Distributors, Traders and Dealers
13.1 Sales Channel
13.1.1 Direct Marketing
13.1.2 Indirect Marketing
13.1.3 Marketing Channel Future Trend
13.2 Distributors, Traders and Dealers
14 Research Findings and Conclusion
15 Appendix
15.1 Methodology
15.2 Data Source




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