What is scope of the report?

The base year for the study has been considered 2019, historic year 2014 and 2018. Read More

What are the significant segments operating in the market?

Market is segmented on the basis. Read More

What are the vital market dynamics?

The report offers in-depth analysis of driving factors, opportunities, restraints, and challenges for gaining the key insight of the market. Read More

What does a company profile includes?

The report provides company profile of the key players operating in the market and a comparative analysis based on their business overviews industry offering. Read More

Global Cloud Security Posture Management Market by Component (Services, Solution), Vertical (IT and Telecommunication, BFSI, Healthcare, Public Sector, Retail and Trade, Education), Cloud Model (IaaS, SaaS), Region, Global Industry Analysis, Market Size, Share, Growth, Trends, and Forecast 2021 to 2028

Publish Date: Sep, 2022
Report ID: 420043
Category: Business Services
Pages: 238

$4700

The Global Cloud Security Posture Management market is expected to grow from USD 4.2 billion in 2020 to USD 11.8 billion by 2028, at a CAGR of 13.8% during the forecast period 2021-2028.

Cloud security posture management is a collection of techniques and technologies that businesses may employ to minimize the operational complexity of managing various clouds by implementing a consolidated security solution for all cloud services and infrastructure. Cloud security posture management automates cloud security management across several infrastructure types, such as infrastructure as a Service (IaaS), Software as a Service (SaaS), and Platform as a Service (PaaS). Cloud Security Posture Management (CSPM) is indeed a market sector for IT security technologies to identify cloud misconfiguration issues and compliance threats. The constant monitoring of cloud infrastructure for holes in security policy compliance is an important goal of CSPM programming. Cloud Security Posture Management solutions are intended to detect and correct problems caused by cloud misconfigurations. A single CSPM tool may be limited to using best practices specified for a specific cloud environment or service. Some CSPM systems can automatically repair issues by combining continuous real-time monitoring with automation features that can detect and solve problems like incorrect account rights. A variety of standards can also be used to configure continuous compliance. Embracing cloud security posture management allows businesses to meet a wide range of security obligations, including compliance assessment, operational monitoring, DevOps integration, incident detection and response, and risk visualization.

The factors driving the market are the increasing number of cloud breaches due to misconfiguration, deficiency of security tools and processes, and rising level of dependency of organizations on digital resources. Also, a significant rise in agility and speed of delivering new services and apps is a contributing factor for the market growth. The factors restraining the market growth are inadequate knowledge of cloud resources, cloud infrastructure security, and cloud strategy complexity. The increasing level of business migration to the cloud is expected to provide market growth opportunities.

This study delivers a comprehensive analysis of components, verticals, cloud models, and regions. The component segment includes Services and Solutions. The Solution segment held the largest market share, owing to the offers insight into an organization's public cloud infrastructure, including cloud resources, compliance, and cloud configurations assists customers in mitigating the risk of policy violations, cloud solution misconfigurations, and a deficiency of compliance and industry standards. The verticals segment includes IT and Telecommunication, BFSI, Healthcare, Public Sector, Retail and Trade, and Education. The BFSI segment holds a significant market share, owing to the growing application of cloud computing platforms in banking and insurance firms and the requirements and demand for the highest security system in the sector. The cloud model segment includes IaaS and SaaS. The SaaS segment held the largest market share, owing to the highly secure capabilities, feasibility in deployment and maintenance, and support virtually on the cloud.

The market has been divided into North America, Europe, Asia-Pacific, Middle East & Africa, and South America. North America holds the largest market share in the U.S., owing to the several initiatives toward cloud adoption and increasing dependency on cloud data security technologies such as data encryption, DLP, data threat prevention, data integrity monitoring, and CSPM. The Asia-Pacific region is anticipated to grow and hold the largest share due to the rapid adoption of advanced technology such as business intelligence tools, cloud computing, analytics, and accelerated infrastructure development.

Some of the notable players in the market are IBM Corporation, VMware, Inc., Microsoft Corporation, Blazeclan Technologies, FireEye, Zscaler, Cisco Systems, CheckPoint Software Technologies Pvt Ltd, McAfee Corporation, Fortinet, DivvyCloud Corporation, Fugue, Inc, Accurics, Forcepoint, Optiv Security, Sophos Group Plc., Atos, Palo Alto Networks, Inc., Netskope, AppOmni, CloudPassage, OpsCompass, Adaptive Shield, and Orca Security. In April 2020, Zscaler takeover Cloudneeti, a CSPM firm, to reduce risk by recognizing and mitigating compliance and data exposure policy breaches. This would enhance cloud security by detecting and mitigating data breaches and compliance violations.

Global Cloud Security Posture Management Market Analysis and Forecast, Component

Services
Solution

Global Cloud Security Posture Management Market Analysis and Forecast, Verticals

IT and Telecommunication
BFSI
Healthcare
Public Sector
Retail and Trade
Education

Global Cloud Security Posture Management Market Analysis and Forecast, Cloud Model

IaaS
SaaS

Global Cloud Security Posture Management Market Analysis and Forecast, Region

North America
- U.S.
- Canada
- Mexico
Europe
- Germany
- France
- Sweden
- Netherland
- U.K.
- Italy
- Spain
- Turkey
- Switzerland
- Belgium
- Rest Of Europe
Asia-Pacific
- Japan
- China
- India
- South Korea
- Australia
- Singapore
- Malaysia
- Thailand
- Indonesia
- Philippines
- Rest Of APAC
South America
- Brazil
- Argentina
- Peru
- Colombia
- Rest Of South America
Middle East And Africa
- UAE
- Saudi Arabia
- Egypt
- Nigeria
- South Africa
- Rest Of Mea

Report Description:

The base year for the study has been considered 2020, historic year 2018 and 2019, the forecast period considered is from 2021 to 2028.
The study delivers a comprehensive analysis of global market for all segments and region
The report offers in-depth analysis of driving factors, opportunities and restraints for gaining the key insight of the market. The report emphasizes on all the key trends that play a vital role in the enlargement of the market from 2021 to 2028.
Porter’s Five Forces model is used in order to recognize the competitive scenario in the market. This report incorporates the industry analysis which is focused on providing an extensive view of the market.
The study also includes attractiveness analysis of all segments and regions which are benchmarked based on their market size, growth rate and attractiveness in terms of present and future opportunist for understanding the future growth of the market.
The report provides company profile of the key players operating in the market and a comparative analysis based on their business overviews, product offering, segment market share, regional presence, business strategies, innovations, mergers & acquisitions, recent developments, joint venture, collaborations, partnerships, SWOT analysis, and key financial information.
The market estimates have been evaluated by considering the effect of different political, economic, social, technological and legal factors which are based on our extensive secondary research, primary research, and in-house databases.

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1. Introduction
    1.1. Objectives of the Study
    1.2. Market Definition
    1.3. Research Scope
    1.4. Currency
    1.5. Key Target Audience
2. Research Methodology and Assumptions
3. Executive Summary
4. Premium Insights
    4.1. Porter’s Five Forces Analysis
    4.2. Value Chain Analysis
    4.3. Top Investment Pockets
          4.3.1. Market Attractiveness Analysis By Component
          4.3.2. Market Attractiveness Analysis By Vertical
          4.3.3. Market Attractiveness Analysis By Cloud Model
          4.3.4. Market Attractiveness Analysis By Region
    4.4. Industry Trends
5. Market Dynamics
    5.1. Market Evaluation
    5.2. Drivers
          5.2.1. Increasing number of cloud breaches due to misconfiguration
    5.3. Restraints
          5.3.1. Inadequate knowledge of cloud resources
    5.4. Opportunities
          5.4.1. Increasing level of business migration to the cloud
6. Global Cloud Security Posture Management Market Analysis and Forecast, By Component
    6.1. Segment Overview
    6.2. Services
    6.3. Solution
7. Global Cloud Security Posture Management Market Analysis and Forecast, By Vertical
    7.1. Segment Overview
    7.2. IT and Telecommunication
    7.3. BFSI
    7.4. Healthcare
    7.5. Public Sector
    7.6. Retail and Trade
    7.7. Education
8. Global Cloud Security Posture Management Market Analysis and Forecast, By Cloud Model
    8.1. Segment Overview
    8.2. IaaS
    8.3. SaaS
9. Global Cloud Security Posture Management Market Analysis and Forecast, By Regional Analysis
    9.1. Segment Overview
    9.2. North America
          9.2.1. U.S.
          9.2.2. Canada
          9.2.3. Mexico
    9.3. Europe
          9.3.1. Germany
          9.3.2. France
          9.3.3. U.K.
          9.3.4. Italy
          9.3.5. Spain
    9.4. Asia-Pacific
          9.4.1. Japan
          9.4.2. China
          9.4.3. India
    9.5. South America
          9.5.1. Brazil
    9.6. Middle East and Africa
          9.6.1. UAE
          9.6.2. South Africa
10. Global Cloud Security Posture Management Market-Competitive Landscape
    10.1. Overview
    10.2. Market Share of Key Players in Global Cloud Security Posture Management Market
          10.2.1. Global Company Market Share
          10.2.2. North America Company Market Share
          10.2.3. Europe Company Market Share
          10.2.4. APAC Company Market Share
    10.3. Competitive Situations and Trends
          10.3.1. Product Launches and Developments
          10.3.2. Partnerships, Collaborations, and Agreements
          10.3.3. Mergers & Acquisitions
          10.3.4. Expansions
11. Company Profiles
    11.1. IBM Corporation
          11.1.1. Business Overview
          11.1.2. Company Snapshot
          11.1.3. Company Market Share Analysis
          11.1.4. Company Product Portfolio
          11.1.5. Recent Developments
          11.1.6. SWOT Analysis
    11.2. VMware, Inc.
          11.2.1. Business Overview
          11.2.2. Company Snapshot
          11.2.3. Company Market Share Analysis
          11.2.4. Company Product Portfolio
          11.2.5. Recent Developments
          11.2.6. SWOT Analysis
    11.3. Microsoft Corporation
          11.3.1. Business Overview
          11.3.2. Company Snapshot
          11.3.3. Company Market Share Analysis
          11.3.4. Company Product Portfolio
          11.3.5. Recent Developments
          11.3.6. SWOT Analysis
    11.4. Blazeclan Technologies
          11.4.1. Business Overview
          11.4.2. Company Snapshot
          11.4.3. Company Market Share Analysis
          11.4.4. Company Product Portfolio
          11.4.5. Recent Developments
          11.4.6. SWOT Analysis
    11.5. FireEye
          11.5.1. Business Overview
          11.5.2. Company Snapshot
          11.5.3. Company Market Share Analysis
          11.5.4. Company Product Portfolio
          11.5.5. Recent Developments
          11.5.6. SWOT Analysis
    11.6. Zscaler
          11.6.1. Business Overview
          11.6.2. Company Snapshot
          11.6.3. Company Market Share Analysis
          11.6.4. Company Product Portfolio
          11.6.5. Recent Developments
          11.6.6. SWOT Analysis
    11.7. Cisco Systems
          11.7.1. Business Overview
          11.7.2. Company Snapshot
          11.7.3. Company Market Share Analysis
          11.7.4. Company Product Portfolio
          11.7.5. Recent Developments
          11.7.6. SWOT Analysis
    11.8. CheckPoint Software Technologies Pvt Ltd
          11.8.1. Business Overview
          11.8.2. Company Snapshot
          11.8.3. Company Market Share Analysis
          11.8.4. Company Product Portfolio
          11.8.5. Recent Developments
          11.8.6. SWOT Analysis
    11.9. McAfee Corporation
          11.9.1. Business Overview
          11.9.2. Company Snapshot
          11.9.3. Company Market Share Analysis
          11.9.4. Company Product Portfolio
          11.9.5. Recent Developments
          11.9.6. SWOT Analysis
    11.10. Fortinet
          11.10.1. Business Overview
          11.10.2. Company Snapshot
          11.10.3. Company Market Share Analysis
          11.10.4. Company Product Portfolio
          11.10.5. Recent Developments
          11.10.6. SWOT Analysis
    11.11. DivvyCloud Corporation
          11.11.1. Business Overview
          11.11.2. Company Snapshot
          11.11.3. Company Market Share Analysis
          11.11.4. Company Product Portfolio
          11.11.5. Recent Developments
          11.11.6. SWOT Analysis
    11.12. Fugue, Inc
          11.12.1. Business Overview
          11.12.2. Company Snapshot
          11.12.3. Company Market Share Analysis
          11.12.4. Company Product Portfolio
          11.12.5. Recent Developments
          11.12.6. SWOT Analysis
    11.13. Accurics
          11.13.1. Business Overview
          11.13.2. Company Snapshot
          11.13.3. Company Market Share Analysis
          11.13.4. Company Product Portfolio
          11.13.5. Recent Developments
          11.13.6. SWOT Analysis
    11.14. Forcepoint
          11.14.1. Business Overview
          11.14.2. Company Snapshot
          11.14.3. Company Market Share Analysis
          11.14.4. Company Product Portfolio
          11.14.5. Recent Developments
          11.14.6. SWOT Analysis
    11.15. Optiv Security
          11.15.1. Business Overview
          11.15.2. Company Snapshot
          11.15.3. Company Market Share Analysis
          11.15.4. Company Product Portfolio
          11.15.5. Recent Developments
          11.15.6. SWOT Analysis
    11.16. Sophos Group Plc.
          11.16.1. Business Overview
          11.16.2. Company Snapshot
          11.16.3. Company Market Share Analysis
          11.16.4. Company Product Portfolio
          11.16.5. Recent Developments
          11.16.6. SWOT Analysis
    11.17. Atos
          11.17.1. Business Overview
          11.17.2. Company Snapshot
          11.17.3. Company Market Share Analysis
          11.17.4. Company Product Portfolio
          11.17.5. Recent Developments
          11.17.6. SWOT Analysis
    11.18. Palo Alto Networks, Inc.
          11.18.1. Business Overview
          11.18.2. Company Snapshot
          11.18.3. Company Market Share Analysis
          11.18.4. Company Product Portfolio
          11.18.5. Recent Developments
          11.18.6. SWOT Analysis
    11.19. Netskope
          11.19.1. Business Overview
          11.19.2. Company Snapshot
          11.19.3. Company Market Share Analysis
          11.19.4. Company Product Portfolio
          11.19.5. Recent Developments
          11.19.6. SWOT Analysis
    11.20. AppOmni
          11.20.1. Business Overview
          11.20.2. Company Snapshot
          11.20.3. Company Market Share Analysis
          11.20.4. Company Product Portfolio
          11.20.5. Recent Developments
          11.20.6. SWOT Analysis
    11.21. CloudPassage
          11.21.1. Business Overview
          11.21.2. Company Snapshot
          11.21.3. Company Market Share Analysis
          11.21.4. Company Product Portfolio
          11.21.5. Recent Developments
          11.21.6. SWOT Analysis
    11.22. OpsCompass
          11.22.1. Business Overview
          11.22.2. Company Snapshot
          11.22.3. Company Market Share Analysis
          11.22.4. Company Product Portfolio
          11.22.5. Recent Developments
          11.22.6. SWOT Analysis
    11.23. Adaptive Shield
          11.23.1. Business Overview
          11.23.2. Company Snapshot
          11.23.3. Company Market Share Analysis
          11.23.4. Company Product Portfolio
          11.23.5. Recent Developments
          11.23.6. SWOT Analysis
    11.24. Orca Security
          11.24.1. Business Overview
          11.24.2. Company Snapshot
          11.24.3. Company Market Share Analysis
          11.24.4. Company Product Portfolio
          11.24.5. Recent Developments
          11.24.6. SWOT Analysis

List of Table

1. Global Cloud Security Posture Management Market, By Component, 2018-2028 (USD Billion)

2. Global Services, Cloud Security Posture Management Market, By Region, 2018-2028 (USD Billion)

3. Global Solution, Cloud Security Posture Management Market, By Region, 2018-2028 (USD Billion)

4. Global Cloud Security Posture Management Market, By Vertical, 2018-2028 (USD Billion)

5. Global IT and Telecommunication, Cloud Security Posture Management Market, By Region, 2018-2028 (USD Billion)

6. Global BFSI, Cloud Security Posture Management Market, By Region, 2018-2028 (USD Billion)

7. Global Healthcare, Cloud Security Posture Management Market, By Region, 2018-2028 (USD Billion)

8. Global Public Sector, Cloud Security Posture Management Market, By Region, 2018-2028 (USD Billion)

9. Global Retail and Trade, Cloud Security Posture Management Market, By Region, 2018-2028 (USD Billion)

10. Global Education, Cloud Security Posture Management Market, By Region, 2018-2028 (USD Billion)

11. Global Cloud Security Posture Management Market, By Cloud Model, 2018-2028 (USD Billion)

12. Global IaaS, Cloud Security Posture Management Market, By Region, 2018-2028 (USD Billion)

13. Global SaaS, Cloud Security Posture Management Market, By Region, 2018-2028 (USD Billion)

14. North America Cloud Security Posture Management Market, By Component, 2018-2028 (USD Billion)

15. North America Cloud Security Posture Management Market, By Vertical, 2018-2028 (USD Billion)

16. North America Cloud Security Posture Management Market, By Cloud Model, 2018-2028 (USD Billion)

17. U.S. Cloud Security Posture Management Market, By Component, 2018-2028 (USD Billion)

18. U.S. Cloud Security Posture Management Market, By Vertical, 2018-2028 (USD Billion)

19. U.S. Cloud Security Posture Management Market, By Cloud Model, 2018-2028 (USD Billion)

20. Canada Cloud Security Posture Management Market, By Component, 2018-2028 (USD Billion)

21. Canada Cloud Security Posture Management Market, By Vertical, 2018-2028 (USD Billion)

22. Canada Cloud Security Posture Management Market, By Cloud Model, 2018-2028 (USD Billion)

23. Mexico Cloud Security Posture Management Market, By Component, 2018-2028 (USD Billion)

24. Mexico Cloud Security Posture Management Market, By Vertical, 2018-2028 (USD Billion)

25. Mexico Cloud Security Posture Management Market, By Cloud Model, 2018-2028 (USD Billion)

26. Europe Cloud Security Posture Management Market, By Component, 2018-2028 (USD Billion)

27. Europe Cloud Security Posture Management Market, By Vertical, 2018-2028 (USD Billion)

28. Europe Cloud Security Posture Management Market, By Cloud Model, 2018-2028 (USD Billion)

29. Germany Cloud Security Posture Management Market, By Component, 2018-2028 (USD Billion)

30. Germany Cloud Security Posture Management Market, By Vertical, 2018-2028 (USD Billion)

31. Germany Cloud Security Posture Management Market, By Cloud Model, 2018-2028 (USD Billion)

32. France Cloud Security Posture Management Market, By Component, 2018-2028 (USD Billion)

33. France Cloud Security Posture Management Market, By Vertical, 2018-2028 (USD Billion)

34. France Cloud Security Posture Management Market, By Cloud Model, 2018-2028 (USD Billion)

35. U.K. Cloud Security Posture Management Market, By Component, 2018-2028 (USD Billion)

36. U.K. Cloud Security Posture Management Market, By Vertical, 2018-2028 (USD Billion)

37. U.K. Cloud Security Posture Management Market, By Cloud Model, 2018-2028 (USD Billion)

38. Italy Cloud Security Posture Management Market, By Component, 2018-2028 (USD Billion)

39. Italy Cloud Security Posture Management Market, By Vertical, 2018-2028 (USD Billion)

40. Italy Cloud Security Posture Management Market, By Cloud Model, 2018-2028 (USD Billion)

41. Spain Cloud Security Posture Management Market, By Component, 2018-2028 (USD Billion)

42. Spain Cloud Security Posture Management Market, By Vertical, 2018-2028 (USD Billion)

43. Spain Cloud Security Posture Management Market, By Cloud Model, 2018-2028 (USD Billion)

44. Asia Pacific Cloud Security Posture Management Market, By Component, 2018-2028 (USD Billion)

45. Asia Pacific Cloud Security Posture Management Market, By Vertical, 2018-2028 (USD Billion)

46. Asia Pacific Cloud Security Posture Management Market, By Cloud Model, 2018-2028 (USD Billion)

47. Japan Cloud Security Posture Management Market, By Component, 2018-2028 (USD Billion)

48. Japan Cloud Security Posture Management Market, By Vertical, 2018-2028 (USD Billion)

49. Japan Cloud Security Posture Management Market, By Cloud Model, 2018-2028 (USD Billion)

50. China Cloud Security Posture Management Market, By Component, 2018-2028 (USD Billion)

51. China Cloud Security Posture Management Market, By Vertical, 2018-2028 (USD Billion)

52. China Cloud Security Posture Management Market, By Cloud Model, 2018-2028 (USD Billion)

53. India Cloud Security Posture Management Market, By Component, 2018-2028 (USD Billion)

54. India Cloud Security Posture Management Market, By Vertical, 2018-2028 (USD Billion)

55. India Cloud Security Posture Management Market, By Cloud Model, 2018-2028 (USD Billion)

56. South America Cloud Security Posture Management Market, By Component, 2018-2028 (USD Billion)

57. South America Cloud Security Posture Management Market, By Vertical, 2018-2028 (USD Billion)

58. South America Cloud Security Posture Management Market, By Cloud Model, 2018-2028 (USD Billion)

59. Brazil Cloud Security Posture Management Market, By Component, 2018-2028 (USD Billion)

60. Brazil Cloud Security Posture Management Market, By Vertical, 2018-2028 (USD Billion)

61. Brazil Cloud Security Posture Management Market, By Cloud Model, 2018-2028 (USD Billion)

62. Middle East and Africa Cloud Security Posture Management Market, By Component, 2018-2028 (USD Billion)

63. Middle East and Africa Cloud Security Posture Management Market, By Vertical, 2018-2028 (USD Billion)

64. Middle East and Africa Cloud Security Posture Management Market, By Cloud Model, 2018-2028 (USD Billion)

65. UAE Cloud Security Posture Management Market, By Component, 2018-2028 (USD Billion)

66. UAE Cloud Security Posture Management Market, By Vertical, 2018-2028 (USD Billion)

67. UAE Cloud Security Posture Management Market, By Cloud Model, 2018-2028 (USD Billion)

68. South Africa Cloud Security Posture Management Market, By Component, 2018-2028 (USD Billion)

69. South Africa Cloud Security Posture Management Market, By Vertical, 2018-2028 (USD Billion)

70. South Africa Cloud Security Posture Management Market, By Cloud Model, 2018-2028 (USD Billion)

List of Figures

1. Global Cloud Security Posture Management Market Segmentation

2. Global Cloud Security Posture Management Market: Research Methodology

3. Market Size Estimation Methodology: Bottom-Up Approach

4. Market Size Estimation Methodology: Top-Down Approach

5. Data Triangulation

6. Porter’s Five Forces Analysis

7. Value Chain Analysis

8. Global Cloud Security Posture Management Market Attractiveness Analysis By Component

9. Global Cloud Security Posture Management Market Attractiveness Analysis By Vertical

10. Global Cloud Security Posture Management Market Attractiveness Analysis By Cloud Model

11. Global Cloud Security Posture Management Market Attractiveness Analysis By Region

12. Global Cloud Security Posture Management Market: Dynamics

13. Global Cloud Security Posture Management Market Share by Component (2021 & 2028)

14. Global Cloud Security Posture Management Market Share by Vertical (2021 & 2028)

15. Global Cloud Security Posture Management Market Share by Cloud Model (2021 & 2028)

16. Global Cloud Security Posture Management Market Share by Regions (2021 & 2028)

17. Global Cloud Security Posture Management Market Share by Company (2020)

Research Methodology

Market research is a method of gathering, assessing and deducing data & information about a particular market. Market research is very crucial in these days. The techniques analyze about how a product/service can be offered to the market to its end-customers, observe the impact of that product/service based on the past customer experiences, and cater their needs and demands. Owing to the successful business ventures, accurate, relevant and thorough information is the base for all the organizations because market research report/study offers specific market related data & information about the industry growth prospects, perspective of the existing customers, and the overall market scenario prevailed in past, ongoing present and developing future. It allows the stakeholders and investors to determine the probability of a business before committing substantial resources to the venture. Market research helps in solving the marketing issues challenges that a business will most likely face.

Market research is valuable because of the following reasons:

Market research helps businesses strengthen a company’s position
Market research helps in minimizing the investment risks associated with the businesses in any industry vertical
Market research helps in identifying the potential threats and opportunities associated with the business industry
Market research aids in spotting the emerging trends and facilitates strategic planning in order to stay ahead in the competition

Our research report features both the aspects; qualitative and quantitative. Qualitative part provides insights about the market driving forces, potential opportunities, customer’s demands and requirement which in turn help the companies to come up with new strategies in order to survive in the long run competition. The quantitative segment offers the most credible information related to the industry. Based on the data gathering, we use to derive the market size and estimate their future growth prospects on the basis of global, region and country.

Our market research process involves with the four specific stages.

Data Collection
Data Synthesis
Market Deduction & Formulation
Data Screening & Validation

Data Collection: This stage of the market research process involves with the gathering and collecting of the market/industry related data from the sources. There are basically two types of research methods:

Primary Research: By conducting primary research, it involves with the two types of data gathering; exploratory and specific. Exploratory data is open-ended and helps us to define a particular problem involving surveys, and pilot study to the specific consumer group, knowing their needs and wants catering to the industry related product/service offering. Explanatory data gathering follows with the bit of unstructured way. Our analyst group leads the study by focusing on the key crowd, in this manner picking up bits of knowledge from them. In light of the points of view of the clients, this data is used to plan advertise techniques. In addition, showcase overviews causes us to comprehend the current scenario of the business. Specific data gathering on the hand, involves with the more structured and formal way. The primary research usually includes in telephonic conversations, E-mail collaborations and up close and personal meetings/interviews with the raw material suppliers, industrial wholesalers, and independent consultants/specialists. The interviews that we conduct offers important information on showcase size and industry development patterns. Our company likewise conducts interviews with the different business specialists so as to increase generally bits of knowledge of the business/showcase.
Secondary Research: The secondary research incorporates with the data gathering from the non-profit associations and organizations, for example, World bank, WHO, investor relations and their presentations, statistical databases, yearly(annual reports) reports, national government records, factual databases, websites, articles, white papers, press releases, blogs and others. From the annual report, we deduce an organization's income/revenue generation to comprehend the key product segment related to the market. We examine the organization sites and implement product mapping strategy which is significant for determining the segment revenue. In the product mapping technique, we choose and categorize the products offered by the companies catering to the industry specific market, derive the segment revenue for each of the organizations to get the market estimation. We also gather data & Information based on the supply and demand side of the value chain involved with the domain specific market. The supply side denotes the distributors, wholesalers, suppliers and the demand side denotes the end-consumers/customers of the value chain. The supply side of the market is analyzed by examining the product growth across industry in each of the region followed by its pricing analysis. The demand side is analyzed by the evaluating the penetration level and adoption rates of the product by referring to the historical/past data, examine the present usage and forecasting the future trends.
Purchased Database: Our purchased data provides insights about the key market players/companies along with their financial analysis. Additionally, our data base also includes market related information.

We also have the agreements with various reputed data providers, consultants and third party vendors who provide information which are not limited to:

Export & Import Data
Business Information related to trade and its statistics
Penetration level of a particular product/service based on geography mainly focusing on the unmet prerequisites of the customers.

In-house Library: Apart from these third-party sources, we have our in-house library of quantitative and qualitative data & information. Our in-house database includes market data for various industry and domains. These data are updated on regular basis as per the changing market scenario. Our library includes, internal audit reports, historic databases, archives and journal publications. Sometimes there are instances where there is no metadata or raw data available for any domain specific market. For those particular cases, we utilize our expertise to forecast and estimate the market size in order to generate comprehensive data sets. Our analyst team adopts a robust research technique in order to deduce the market size and its estimates:
Examining demographic along with psychographic segmentation for market evaluation
Analyzing the macro and micro-economic indicators for each demography
Evaluating the current industry trends popular in the market.

Data Synthesis: This stage includes the evaluation and assessment of all the data acquired from the primary and secondary research. It likewise includes in evaluating the information for any disparity watched while information gathering identified with the market. The data & information is gathered with consideration to the heterogeneity of sources. Scientific and statistical methods are implemented for synthesizing dissimilar information sets and provide the relevant data which is fundamental for formulating strategies. Our organization has broad involvement with information amalgamation where the information goes through different stages:

Information Screening: Information screening is the way toward examining information/data gathered from the sources for errors/mistakes and amending it before data integration process. The screening includes in looking at raw information, identifying and distinguishing mistakes and managing missing information. The reason for the information screening is to ensure information is effectively entered or not. Our organization utilizes objective and precise information screening grades through repetitive quality checks.
Data Integration: The data integration method involves with the incorporation of numerous information streams. The data streams is important so as to deliver investigate examines that give overall market scenario to the investors. These information streams originate from different research contemplates and our in house database. After the screening of the information, our analysts conduct efficient integration of the data streams, optimizing connections between integrated surveys and syndicated data sources. There are two research approaches that we follow so as to coordinate our information; top down methodology and bottom up methodology.

Top-down analysis generally refers to using broad factors as a basis for decision making. The top-down approach helps in identifying the overall market scenario along with the external and internal factors effecting the market growth.

The bottom-up approach takes a completely different approach. Generally, the bottom-up approach focuses its analysis on micro attributes and specific characteristics of the domain specific market.

Market Formulation & Deduction: The last stage includes assigning the data & information in a suitable way in order to derive market size. Analyst reviews and domain based opinions based on holistic approach of market estimation combined with industry investigation additionally features a crucial role in this stage.

This stage includes with the finalization of the market size and numbers that we have gathered from primary and secondary research. With the data & information addition, we ensure that there is no gap in the market information. Market trend analysis is finished by our analysts by utilizing data extrapolation procedures, which give the most ideal figures to the market.

Data Validation: Validation is the most crucial step in the process. Validation & re-validation through scientifically designed technique and process that helps us finalize data-points to be used for final calculations. This stage also involves with the data triangulation process. Data triangulation generally implicates the cross validation and matching the data which has been collected from primary and secondary research methods.

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Testimonials

Hi John,
Thanks for the report. We've been going through it and see some good data on the market and players. –

Kennedy Brown
Health Technology Innovation
United States

Hi Rahul,
Thank You for the report it is good and beneficial for me.
Thank You in Advance

Mika Salomäki

Dear Siddhartha,
Thank you for your fast reply. The report arrived safe and sound, evrything looks all right.
Thank you very much for your assitance and I will be looking forward to another opportunity for cooperation.

ONDŘEJ ŠUPKA
Analytics Department
ČESKÁ ZBROJOVKA A.S.

Dear Siddhartha,
The report looks good, and we believe the material mix is more realistic now. It is good to know you report “Net” Manufacturing Selling Price, as that can make a difference in how we view the numbers. The reports were great and we appreciate your working with us.
Thanks for all your help!