Global Online Advertising Platform Market Growth (Status and Outlook) 2018-2023
Published On: November 2018
 
Report ID:358627
 
 
Pages: 118




Online advertising platforms let you organize your digital marketing initiatives in one place, saving you loads of time. You can manage your ad campaigns, generate reports, explore analytics and find out who interacts with your marketing messages. There are hundreds of these services out there, so it can be hard to know which platform is best for your business. Here's a complete list of the top digital advertising programs.

According to this study, over the next five years the Online Advertising Platform market will register a xx% CAGR in terms of revenue, the global market size will reach US$ xx million by 2023, from US$ xx million in 2017. In particular, this report presents the global revenue market share of key companies in Online Advertising Platform business, shared in Chapter 3.

This report presents a comprehensive overview, market shares and growth opportunities of Online Advertising Platform market by product type, application, key companies and key regions.

This study considers the Online Advertising Platform value generated from the sales of the following segments:

Segmentation by product type: breakdown data from 2013 to 2018, in Section 2.3; and forecast to 2023 in section 10.7.

Display Advertising

Interstitial Advertising

Social Media Advertising

Other

Segmentation by application: breakdown data from 2013 to 2018, in Section 2.4; and forecast to 2023 in section 10.8.

Personal

Enterprise

Government

Other

This report also splits the market by region: Breakdown data in Chapter 4, 5, 6, 7 and 8.

Americas

United States

Canada

Mexico

Brazil

APAC

China

Japan

Korea

Southeast Asia

India

Australia

Europe

Germany

France

UK

Italy

Russia

Spain

Middle East & Africa

Egypt

South Africa

Israel

Turkey

GCC Countries

The report also presents the market competition landscape and a corresponding detailed analysis of the major vendor/manufacturers in the market. The key manufacturers covered in this report: Breakdown data in in Chapter 3.

Facebook

Google

WordStream

Sizmek

Marin Software

DataXu

BaiDu

WeiBo

Twitter

Tencent

In addition, this report discusses the key drivers influencing market growth, opportunities, the challenges and the risks faced by key players and the market as a whole. It also analyzes key emerging trends and their impact on present and future development.

Research objectives

To study and analyze the global Online Advertising Platform market size by key regions/countries, product type and application, history data from 2013 to 2017, and forecast to 2023.

To understand the structure of Online Advertising Platform market by identifying its various subsegments.

Focuses on the key global Online Advertising Platform players, to define, describe and analyze the value, market share, market competition landscape, SWOT analysis and development plans in next few years.

To analyze the Online Advertising Platform with respect to individual growth trends, future prospects, and their contribution to the total market.

To share detailed information about the key factors influencing the growth of the market (growth potential, opportunities, drivers, industry-specific challenges and risks).

To project the size of Online Advertising Platform submarkets, with respect to key regions (along with their respective key countries).

To analyze competitive developments such as expansions, agreements, new product launches and acquisitions in the market.

To strategically profile the key players and comprehensively analyze their growth strategies.

Table of Contents

2018-2023 Global Online Advertising Platform Market Report (Status and Outlook)

1 Scope of the Report

1.1 Market Introduction

1.2 Research Objectives

1.3 Years Considered

1.4 Market Research Methodology

1.5 Economic Indicators

1.6 Currency Considered

2 Executive Summary

2.1 World Market Overview

2.1.1 Global Online Advertising Platform Market Size 2013-2023

2.1.2 Online Advertising Platform Market Size CAGR by Region

2.2 Online Advertising Platform Segment by Type

2.2.1 Display Advertising

2.2.2 Interstitial Advertising

2.2.3 Mobile Advertising

2.2.4 Social Media Advertising

2.2.5 Other

2.3 Online Advertising Platform Market Size by Type

2.3.1 Global Online Advertising Platform Market Size Market Share by Type (2013-2018)

2.3.2 Global Online Advertising Platform Market Size Growth Rate by Type (2013-2018)

2.4 Online Advertising Platform Segment by Application

2.4.1 Personal

2.4.2 Enterprise

2.4.3 Government

2.4.4 Other

2.5 Online Advertising Platform Market Size by Application

2.5.1 Global Online Advertising Platform Market Size Market Share by Application (2013-2018)

2.5.2 Global Online Advertising Platform Market Size Growth Rate by Application (2013-2018)

3 Global Online Advertising Platform by Players

3.1 Global Online Advertising Platform Market Size Market Share by Players

3.1.1 Global Online Advertising Platform Market Size by Players (2016-2018)

3.1.2 Global Online Advertising Platform Market Size Market Share by Players (2016-2018)

3.2 Global Online Advertising Platform Key Players Head office and Products Offered

3.3 Market Concentration Rate Analysis

3.3.1 Competition Landscape Analysis

3.3.2 Concentration Ratio (CR3, CR5 and CR10) (2016-2018)

3.4 New Products and Potential Entrants

3.5 Mergers & Acquisitions, Expansion

4 Online Advertising Platform by Regions

4.1 Online Advertising Platform Market Size by Regions

4.2 Americas Online Advertising Platform Market Size Growth

4.3 APAC Online Advertising Platform Market Size Growth

4.4 Europe Online Advertising Platform Market Size Growth

4.5 Middle East & Africa Online Advertising Platform Market Size Growth

5 Americas

5.1 Americas Online Advertising Platform Market Size by Countries

5.2 Americas Online Advertising Platform Market Size by Type

5.3 Americas Online Advertising Platform Market Size by Application

5.4 United States

5.5 Canada

5.6 Mexico

5.7 Key Economic Indicators of Few Americas Countries

6 APAC

6.1 APAC Online Advertising Platform Market Size by Countries

6.2 APAC Online Advertising Platform Market Size by Type

6.3 APAC Online Advertising Platform Market Size by Application

6.4 China

6.5 Japan

6.6 Korea

6.7 Southeast Asia

6.8 India

6.9 Australia

6.10 Key Economic Indicators of Few APAC Countries

7 Europe

7.1 Europe Online Advertising Platform by Countries

7.2 Europe Online Advertising Platform Market Size by Type

7.3 Europe Online Advertising Platform Market Size by Application

7.4 Germany

7.5 France

7.6 UK

7.7 Italy

7.8 Russia

7.9 Spain

7.10 Key Economic Indicators of Few Europe Countries

8 Middle East & Africa

8.1 Middle East & Africa Online Advertising Platform by Countries

8.2 Middle East & Africa Online Advertising Platform Market Size by Type

8.3 Middle East & Africa Online Advertising Platform Market Size by Application

8.4 Egypt

8.5 South Africa

8.6 Israel

8.7 Turkey

8.8 GCC Countries

9 Market Drivers, Challenges and Trends

9.1 Market Drivers and Impact

9.1.1 Growing Demand from Key Regions

9.1.2 Growing Demand from Key Applications and Potential Industries

9.2 Market Challenges and Impact

9.3 Market Trends

10 Global Online Advertising Platform Market Forecast

10.1 Global Online Advertising Platform Market Size Forecast (2018-2023)

10.2 Global Online Advertising Platform Forecast by Regions

10.2.1 Global Online Advertising Platform Forecast by Regions (2018-2023)

10.2.2 Americas Market Forecast

10.2.3 APAC Market Forecast

10.2.4 Europe Market Forecast

10.2.5 Middle East & Africa Market Forecast

10.3 Americas Forecast by Countries

10.3.1 United States Market Forecast

10.3.2 Canada Market Forecast

10.3.3 Mexico Market Forecast

10.3.4 Brazil Market Forecast

10.4 APAC Forecast by Countries

10.4.1 China Market Forecast

10.4.2 Japan Market Forecast

10.4.3 Korea Market Forecast

10.4.4 Southeast Asia Market Forecast

10.4.5 India Market Forecast

10.4.6 Australia Market Forecast

10.5 Europe Forecast by Countries

10.5.1 Germany Market Forecast

10.5.2 France Market Forecast

10.5.3 UK Market Forecast

10.5.4 Italy Market Forecast

10.5.5 Russia Market Forecast

10.5.6 Spain Market Forecast

10.6 Middle East & Africa Forecast by Countries

10.6.1 Egypt Market Forecast

10.6.2 South Africa Market Forecast

10.6.3 Israel Market Forecast

10.6.4 Turkey Market Forecast

10.6.5 GCC Countries Market Forecast

10.7 Global Online Advertising Platform Forecast by Type

10.8 Global Online Advertising Platform Forecast by Application

11 Key Players Analysis

11.1 Facebook

11.1.1 Company Details

11.1.2 Online Advertising Platform Product Offered

11.1.3 Facebook Online Advertising Platform Revenue, Gross Margin and Market Share (2016-2018)

11.1.4 Main Business Overview

11.1.5 Facebook News

11.2 Google

11.2.1 Company Details

11.2.2 Online Advertising Platform Product Offered

11.2.3 Google Online Advertising Platform Revenue, Gross Margin and Market Share (2016-2018)

11.2.4 Main Business Overview

11.2.5 Google News

11.3 WordStream

11.3.1 Company Details

11.3.2 Online Advertising Platform Product Offered

11.3.3 WordStream Online Advertising Platform Revenue, Gross Margin and Market Share (2016-2018)

11.3.4 Main Business Overview

11.3.5 WordStream News

11.4 Sizmek

11.4.1 Company Details

11.4.2 Online Advertising Platform Product Offered

11.4.3 Sizmek Online Advertising Platform Revenue, Gross Margin and Market Share (2016-2018)

11.4.4 Main Business Overview

11.4.5 Sizmek News

11.5 Marin Software

11.5.1 Company Details

11.5.2 Online Advertising Platform Product Offered

11.5.3 Marin Software Online Advertising Platform Revenue, Gross Margin and Market Share (2016-2018)

11.5.4 Main Business Overview

11.5.5 Marin Software News

11.6 DataXu

11.6.1 Company Details

11.6.2 Online Advertising Platform Product Offered

11.6.3 DataXu Online Advertising Platform Revenue, Gross Margin and Market Share (2016-2018)

11.6.4 Main Business Overview

11.6.5 DataXu News

11.7 BaiDu

11.7.1 Company Details

11.7.2 Online Advertising Platform Product Offered

11.7.3 BaiDu Online Advertising Platform Revenue, Gross Margin and Market Share (2016-2018)

11.7.4 Main Business Overview

11.7.5 BaiDu News

11.8 WeiBo

11.8.1 Company Details

11.8.2 Online Advertising Platform Product Offered

11.8.3 WeiBo Online Advertising Platform Revenue, Gross Margin and Market Share (2016-2018)

11.8.4 Main Business Overview

11.8.5 WeiBo News

11.9 Twitter

11.9.1 Company Details

11.9.2 Online Advertising Platform Product Offered

11.9.3 Twitter Online Advertising Platform Revenue, Gross Margin and Market Share (2016-2018)

11.9.4 Main Business Overview

11.9.5 Twitter News

11.10 Tencent

11.10.1 Company Details

11.10.2 Online Advertising Platform Product Offered

11.10.3 Tencent Online Advertising Platform Revenue, Gross Margin and Market Share (2016-2018)

11.10.4 Main Business Overview

11.10.5 Tencent News

12 Research Findings and Conclusion




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