Air Humidifier Market by Product (Portable, Whole House), Application (Residential, Commercial/Industrial), Region, Global Industry Analysis, Market Size, Share, Growth, Trends, and Forecast 2018 to 2025

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Global air humidifier market is expected to reach to USD 4,100.4 Million by 2025 at a CAGR of 6.1% during the forecast period from 2018-2025. Rising prevalence of diseases such as asthma, sinusitis, and other allergies have generated awareness among customer to maintain specific humidity in air by using humidifier appliances. Also, the growth of construction industry is another factor propelling the growth of the market.

Market Overview:

Humidifiers are defined as equipment which maintains the humidity of the environment. Air humidifier is an air conditioning device that increases the moisture level of air in a room or an entire building. Humidifiers have offers several in the residential and industrial segments. The most common types of humidifiers are warm-mist humidifiers, cold-mist humidifiers, and ultrasonic humidifiers. Air humidifiers are primarily used to provide a comfortable and healthy environment for residents, workers, preserve material properties and prevent static electricity build-up. For instance, in 2015, Stadler Form made technological improvements to its Oskar product offering which provides a reminder indicator that signals need for filter change.

Report Description:

  • The base year for the study has been considered 2017, historic year 2015 and 2016 and, the forecast period considered is from 2018 to 2025. The air humidifier market is analysed on the basis of value (USD Million) and volume (Thousand Units).
  • The study delivers a comprehensive analysis of global air humidifier market by product, application and regions.
  • The report offers in-depth analysis of driving factors, opportunities, restraints, and challenges for gaining the key insight of the market. The report emphasizes on all the key trends that play a vital role in the enlargement of the market from 2018 to 2025.
  • Porter’s Five Forces model is used in order to recognize the competitive scenario in the global air humidifier market. This report incorporates the industry analysis which is focused on providing an extensive view of the air humidifier market.
  • The study also includes attractiveness analysis of by product, application and regions which are benchmarked based on their market size, growth rate and attractiveness in terms of present and future opportunity for understanding the future growth of the market.
  • The report provides company profile of the key players operating in the air humidifier market and a comparative analysis based on their business overviews product offering, segment market share, regional presence, business strategies, innovations, mergers & acquisitions, recent developments, joint venture, collaborations, partnerships, SWOT analysis, and key financial information.
  • The market estimates have been evaluated by considering the effect of different political, economic, social, technological and legal factors which are based on our extensive secondary research, primary research, and in-house databases.

Market Dynamics:

Drivers:

  • Rising prevalence of diseases such as asthma, sinusitis, and other allergies have generated awareness among customer to maintain specific humidity in air by using humidifier appliances.
  • Changing weather conditions has further driven the commercial and residential air humidifier market size
  • Rise in construction industry is another factor propelling the growth of the market.

 Restraints:

  • The noise produced by air humidifiers may limitize their use

Opportunities:

  • Need for better surrounding quality in commercial buildings including offices and malls will boost up the product demand.

Challenges:

  • Gathering of white dust and pathogens causes wetness in the filters which leads to breeding of pathogens impacting market growth.

Global Air Humidifier Market Key Findings:

All the segments have been analysed on global, regional and country basis. The study includes the analysis of more than 30 countries for each segment.

Segmentation Analysis:

The air humidifier market is segmented on the basis of product and application

  • The product segment is classified into the portable and whole house. The portable segment dominated the market and valued around USD 1,550.93 Million in 2017. Due to low cost and high convenience, they are highly preferred by the consumers. Easy installation and energy efficiency makes this suitable for a single room and will boost the demand of the market.
  • The application segment is segmented into residential and commercial/industrial. Residential segment dominated the market with the highest share of 65.40% in 2017. Growing consumer awareness along with strong demand for a healthy atmosphere for infants owing to a strong preference for personal comfort in various indoor settings may expand the market growth.

Regional Segmentation Analysis:

The regions analysed for the market include North America, Europe, South America, Asia Pacific, and Middle East and Africa. North America region dominated the global air humidifier market with USD 1,021.16 Million in 2017 where as the Europe region is growing rapidly in the market.

  • The North America region is dominating the market because presence of government organizations including ASHRAE and USEPA which promotes and increasing awareness towards usage of these devices which will accelerate product demand. Also, high demand of the product across hospitals operating rooms and semiconductor manufacturing plants will spur demand during forecast period.
  • Europe is anticipated to grow rapidly. High consumer awareness and colder climatic conditions across the region have led to increase in the demand. In addition to this, rising purchasing power index will further increase product demand

Global Air Humidifier Market Competitive Analysis:

Key players in the Air Humidifier market are Boneco, Carel Industries, Armstrong International, Carrier and DriSteem, Nortec Humidity, Procter & Gamble, Neptronic, Philips, Vornado Air, Stadler Form, Condair Group, Coway Co., Ltd., Honeywell International Inc., Mitsubishi Heavy Industries, Ltd. (MHI), Munters, Skuttle Indoor Air Quality Products, and United Technologies Corp. and Winix. For instance, In March 2018, Honeywell launched product offering control for white dust and removes pollen, smoke and bacteria.

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This study forecasts revenue growth and volume at global, regional, and country levels from 2015 to 2025. Fior Market Research has segmented the global air humidifier market on the basis of below mentioned segments:

Global Air Humidifier Market, By Product:

  • Portable
  • Ultrasonic
  • Cool Mist
  • Warm Mist
  • Whole House
  • Bypass
  • Fan-powered
  • Steam technologies

Global Air Humidifier Market, By Applications:

  • Residential
  • Commercial/Industrial

Global Air Humidifier Market, By Regions:

  • North America
  • U.S.
  • Canada
  • Mexico
  • Europe
  • Germany
  • France
  • Sweden
  • Netherlands
  • U.K.
  • Italy
  • Spain
  • Turkey
  • Switzerland
  • Belgium
  • Rest of Europe
  • Asia-Pacific
  • Japan
  • China
  • India
  • South Korea
  • Australia
  • Singapore
  • Malaysia
  • Thailand
  • Indonesia
  • Philippines
  • Rest of Asia-Pacific
  • South America
  • Brazil
  • Argentina
  • Colombia
  • Rest of South America
  • Middle East and Africa
  • Saudi Arabia
  • UAE
  • Egypt
  • Nigeria
  • South Africa
  • Rest of  Middle East and Africa

1. Introduction
   1.1. Objectives of the Study
   1.2. Market Definition
   1.3. Research Scope
   1.4. Currency

2. Research Methodology and Assumptions

3. Executive Summary

4. Premium Insights
   4.1. Porter’s Five Forces Analysis
   4.2. Value Chain Analysis
   4.3. Top Investment Pockets
        4.3.1. Market attractiveness analysis by Product
        4.3.2. Market attractiveness analysis by Application
        4.3.3. Market attractiveness analysis by Region
   4.4. Industry Trends

5. Market Dynamics
   5.1. Market Evaluation
   5.2. Drivers
        5.2.1. Rising prevalence of diseases such as asthma, sinusitis, and other allergies have generated awareness among customer to maintain specific humidity in air by using humidifier appliances.
        5.2.2. Changing weather conditions has further driven the commercial and residential air humidifier market size
        5.2.3. Rise in construction industry is another factor propelling the growth of the market.
   5.3. Restraints
        5.3.1. The noise produced by air humidifiers may limitize their use
   5.4. Opportunities
        5.4.1. Need for better surrounding quality in commercial buildings including offices and malls will boost up the product demand.
   5.5. Challenges
        5.5.1. Gathering of white dust and pathogens causes wetness in the filters which leads to breeding of pathogens impacting market growth.

6. Global Air Humidifier Market Analysis and Forecast, By Product
   6.1. Segment Overview
   6.2. Portable
        6.2.1. Ultrasonic
        6.2.2. Cool Mist
        6.2.3. Warm Mist
   6.3. Whole house
        6.3.1. Bypass
        6.3.2. Fan-powered
        6.3.3. Steam technologies

7. Global Air Humidifier Market Analysis and Forecast, By Application
   7.1. Segment Overview
   7.2. Residential
   7.3. Commercial/Industrial

8. Global Air Humidifier Market Analysis and Forecast, By Regional Analysis
   8.1. Segment Overview
   8.2. North America
        8.2.1. U.S.
        8.2.2. Canada
        8.2.3. Mexico
   8.3. Europe
        8.3.1. Germany
        8.3.2. France
        8.3.3. Sweden
        8.3.4. Netherlands
        8.3.5. U.K.
        8.3.6. Italy
        8.3.7. Spain
        8.3.8. Turkey
        8.3.9. Switzerland
        8.3.10. Belgium
        8.3.11. Rest of Europe
   8.4. Asia-Pacific
        8.4.1. Japan
        8.4.2. China
        8.4.3. India
        8.4.4. South Korea
        8.4.5. Australia
        8.4.6. Singapore
        8.4.7. Malaysia
        8.4.8. Thailand
        8.4.9. Indonesia
        8.4.10. Philippines
        8.4.11. Rest of Asia-Pacific
   8.5. South America
        8.5.1. Brazil
        8.5.2. Argentina
        8.5.3. Colombia
        8.5.4. Rest of South America
   8.6. Middle East and Africa
        8.6.1. Saudi Arabia
        8.6.2. UAE
        8.6.3. Egypt
        8.6.4. Nigeria
        8.6.5. South Africa
        8.6.6. Rest of  Middle East and Africa

9. Global Air Humidifier Market-Competitive Landscape
   9.1. Overview
   9.2. Market Share of Key Players in the Air Humidifier Market
        9.2.1. Global Company Market Share
        9.2.2. North America Company Market Share
        9.2.3. Europe Company Market Share
        9.2.4. APAC Company Market Share
   9.3. Competitive Situations and Trends
        9.3.1. Application Launches and Developments
        9.3.2. Partnerships, Collaborations, and Agreements
        9.3.3. Mergers & Acquisitions
        9.3.4. Expansions

10. Company Profiles
   10.1. Boneco
        10.1.1. Business Overview
        10.1.2. Company Snapshot
        10.1.3. Company Market Share Analysis
        10.1.4. Company Product Portfolio
        10.1.5. Recent Developments
        10.1.6. SWOT Analysis
   10.2. Carel Industries
        10.2.1. Business Overview
        10.2.2. Company Snapshot
        10.2.3. Company Market Share Analysis
        10.2.4. Company Product Portfolio
        10.2.5. Recent Developments
        10.2.6. SWOT Analysis
   10.3. Armstrong International
        10.3.1. Business Overview
        10.3.2. Company Snapshot
        10.3.3. Company Market Share Analysis
        10.3.4. Company Product Portfolio
        10.3.5. Recent Developments
        10.3.6. SWOT Analysis
   10.4. Carrier and DriSteem
        10.4.1. Business Overview
        10.4.2. Company Snapshot
        10.4.3. Company Market Share Analysis
        10.4.4. Company Product Portfolio
        10.4.5. Recent Developments
        10.4.6. SWOT Analysis
   10.5. Nortec Humidity
        10.5.1. Business Overview
        10.5.2. Company Snapshot
        10.5.3. Company Market Share Analysis
        10.5.4. Company Product Portfolio
        10.5.5. Recent Developments
        10.5.6. SWOT Analysis
   10.6. Procter & Gamble
        10.6.1. Business Overview
        10.6.2. Company Snapshot
        10.6.3. Company Market Share Analysis
        10.6.4. Company Product Portfolio
        10.6.5. Recent Developments
        10.6.6. SWOT Analysis
   10.7. Neptronic
        10.7.1. Business Overview
        10.7.2. Company Snapshot
        10.7.3. Company Market Share Analysis
        10.7.4. Company Product Portfolio
        10.7.5. Recent Developments
        10.7.6. SWOT Analysis
   10.8. Philips
        10.8.1. Business Overview
        10.8.2. Company Snapshot
        10.8.3. Company Market Share Analysis
        10.8.4. Company Product Portfolio
        10.8.5. Recent Developments
        10.8.6. SWOT Analysis
   10.9. Vornado Air
        10.9.1. Business Overview
        10.9.2. Company Snapshot
        10.9.3. Company Market Share Analysis
        10.9.4. Company Product Portfolio
        10.9.5. Recent Developments
        10.9.6. SWOT Analysis
   10.10. Stadler Form
        10.10.1. Business Overview
        10.10.2. Company Snapshot
        10.10.3. Company Market Share Analysis
        10.10.4. Company Product Portfolio
        10.10.5. Recent Developments
        10.10.6. SWOT Analysis
   10.11. Condair Group
        10.11.1. Business Overview
        10.11.2. Company Snapshot
        10.11.3. Company Market Share Analysis
        10.11.4. Company Product Portfolio
        10.11.5. Recent Developments
        10.11.6. SWOT Analysis
   10.12. Coway Co., Ltd
        10.12.1. Business Overview
        10.12.2. Company Snapshot
        10.12.3. Company Market Share Analysis
        10.12.4. Company Product Portfolio
        10.12.5. Recent Developments
        10.12.6. SWOT Analysis
   10.13. Mitsubishi Heavy Industries
        10.13.1. Business Overview
        10.13.2. Company Snapshot
        10.13.3. Company Market Share Analysis
        10.13.4. Company Product Portfolio
        10.13.5. Recent Developments
        10.13.6. SWOT Analysis
   10.14. Munters
        10.14.1. Business Overview
        10.14.2. Company Snapshot
        10.14.3. Company Market Share Analysis
        10.14.4. Company Product Portfolio
        10.14.5. Recent Developments
        10.14.6. SWOT Analysis
   10.15. Skuttle Indoor Air Quality Products
        10.15.1. Business Overview
        10.15.2. Company Snapshot
        10.15.3. Company Market Share Analysis
        10.15.4. Company Product Portfolio
        10.15.5. Recent Developments
        10.15.6. SWOT Analysis
   10.16. United Technologies Corp.
        10.16.1. Business Overview
        10.16.2. Company Snapshot
        10.16.3. Company Market Share Analysis
        10.16.4. Company Product Portfolio
        10.16.5. Recent Developments
        10.16.6. SWOT Analysis
   10.17. Winix
        10.17.1. Business Overview
        10.17.2. Company Snapshot
        10.17.3. Company Market Share Analysis
        10.17.4. Company Product Portfolio
        10.17.5. Recent Developments
        10.17.6. SWOT Analysis

 


List of Figures 

1. Global Air Humidifier Market Segmentation

2. Air Humidifier Market: Research Methodology

3. Market Size Estimation Methodology: Bottom-Up Approach

4. Market Size Estimation Methodology: Top-Down Approach

5. Data Triangulation

6. Porter’s Five Forces Analysis 

7. Value Chain Analysis 

8. Global Air Humidifier Market Attractiveness Analysis by Product

9. Global Air Humidifier Market Attractiveness Analysis by Application

10. Global Air Humidifier Market Attractiveness Analysis by Region

11. Global Air Humidifier Market: Dynamics

12. Global Air Humidifier Market Share by Product (2017 & 2025)

13. Global Air Humidifier Market Share by Application (2017 & 2025)

14. Global Air Humidifier Market Share by Region (2017 & 2025)

15. Global Air Humidifier Market Share by Company (2018)

 

List of Table

1. Global Air Humidifier Market, By Product, 2015–2025 (USD Million) (Thousand Units)

2. Global Air Humidifier Market, By Portable, 2015–2025 (USD Million) (Thousand Units)

3. Global Air Humidifier Market, By Whole House, 2015–2025 (USD Million) (Thousand Units)

4. Global Portable Air Humidifier Market, By Region, 2015–2025 (USD Million) (Thousand Units) 

5. Global Whole House Pyrolysis Air Humidifier Air Humidifier Market, By Region, 2015–2025 (USD Million) (Thousand Units)

6. Global Air Humidifier Market, By Application, 2015–2025 (USD Million) (Thousand Units)

7. Global Residential Air Humidifier Market, By Region, 2015–2025 (USD Million) (Thousand Units)

8. Global Commercial/Industrial Air Humidifier Market, By Region, 2015–2025 (USD Million) (Thousand Units)

9. Global Air Humidifier Market, By Region, 2015–2025 (USD Million) (Thousand Units)

10. North America Air Humidifier Market, By Product, 2015–2025 (USD Million) (Thousand Units)

11. North America Air Humidifier Market, By Application, 2015–2025 (USD Million) (Thousand Units)

12. U.S. Air Humidifier Market, By Product, 2015–2025 (USD Million) (Thousand Units)

13. U.S. Air Humidifier Market, By Application, 2015–2025 (USD Million) (Thousand Units)

14. Canada Air Humidifier Market, By Product, 2015–2025 (USD Million) (Thousand Units)

15. Canada Air Humidifier Market, By Application, 2015–2025 (USD Million) (Thousand Units)

16. Mexico Air Humidifier Market, By Product, 2015–2025 (USD Million) (Thousand Units)

17. Mexico Air Humidifier Market, By Application, 2015–2025 (USD Million) (Thousand Units)

18. Europe Air Humidifier Market, By Product, 2015–2025 (USD Million) (Thousand Units)

19. Europe Air Humidifier Market, By Application, 2015–2025 (USD Million) (Thousand Units)

20. Germany Air Humidifier Market, By Product, 2015–2025 (USD Million) (Thousand Units)

21. Germany Air Humidifier Market, By Application, 2015–2025 (USD Million) (Thousand Units)

22. France Air Humidifier Market, By Product, 2015–2025 (USD Million) (Thousand Units)

23. France Air Humidifier Market, By Application, 2015–2025 (USD Million) (Thousand Units)

24. Sweden Air Humidifier Market, By Product, 2015–2025 (USD Million) (Thousand Units)

25. Sweden Air Humidifier Market, By Application, 2015–2025 (USD Million) (Thousand Units)

26. Netherlands Air Humidifier Market, By Product, 2015–2025 (USD Million) (Thousand Units)

27. Netherlands Air Humidifier Market, By Application, 2015–2025 (USD Million) (Thousand Units)

28. U.K. Air Humidifier Market, By Product, 2015–2025 (USD Million) (Thousand Units)

29. U.K. Air Humidifier Market, By Application, 2015–2025 (USD Million) (Thousand Units)

30. Italy Air Humidifier Market, By Product, 2015–2025 (USD Million) (Thousand Units)

31. Italy Air Humidifier Market, By Application, 2015–2025 (USD Million) (Thousand Units)

32. Spain Air Humidifier Market, By Product, 2015–2025 (USD Million) (Thousand Units)

33. Spain Air Humidifier Market, By Application, 2015–2025 (USD Million) (Thousand Units)

34. Turkey Air Humidifier Market, By Product, 2015–2025 (USD Million) (Thousand Units)

35. Turkey Air Humidifier Market, By Application, 2015–2025 (USD Million) (Thousand Units)

36. Switzerland Air Humidifier Market, By Product, 2015–2025 (USD Million) (Thousand Units)

37. Switzerland Air Humidifier Market, By Application, 2015–2025 (USD Million) (Thousand Units)

38. Belgium Air Humidifier Market, By Product, 2015–2025 (USD Million) (Thousand Units)

39. Belgium Air Humidifier Market, By Application, 2015–2025 (USD Million) (Thousand Units)

40. Asia Pacific Air Humidifier Market, By Product, 2015–2025 (USD Million) (Thousand Units)

41. Asia Pacific Air Humidifier Market, By Application, 2015–2025 (USD Million) (Thousand Units)

42. Japan Air Humidifier Market, By Product, 2015–2025 (USD Million) (Thousand Units)

43. Japan Air Humidifier Market, By Application, 2015–2025 (USD Million) (Thousand Units)

44. China Air Humidifier Market, By Product, 2015–2025 (USD Million) (Thousand Units)

45. China Air Humidifier Market, By Application, 2015–2025 (USD Million) (Thousand Units)

46. India Air Humidifier Market, By Product, 2015–2025 (USD Million) (Thousand Units)

47. India Air Humidifier Market, By Application, 2015–2025 (USD Million) (Thousand Units)

48. South Korea Air Humidifier Market, By Product, 2015–2025 (USD Million) (Thousand Units)

49. South Korea Air Humidifier Market, By Application, 2015–2025 (USD Million) (Thousand Units)

50. Australia Air Humidifier Market, By Product, 2015–2025 (USD Million) (Thousand Units)

51. Australia Air Humidifier Market, By Application, 2015–2025 (USD Million) (Thousand Units)

52. Singapore Air Humidifier Market, By Product, 2015–2025 (USD Million) (Thousand Units)

53. Singapore Air Humidifier Market, By Application, 2015–2025 (USD Million) (Thousand Units)

54. Malaysia Air Humidifier Market, By Product, 2015–2025 (USD Million) (Thousand Units)

55. Malaysia Air Humidifier Market, By Application, 2015–2025 (USD Million) (Thousand Units)

56. Thailand Air Humidifier Market, By Product, 2015–2025 (USD Million) (Thousand Units)

57. Thailand Air Humidifier Market, By Application, 2015–2025 (USD Million) (Thousand Units)

58. Indonesia Air Humidifier Market, By Product, 2015–2025 (USD Million) (Thousand Units)

59. Indonesia Air Humidifier Market, By Application, 2015–2025 (USD Million) (Thousand Units)

60. Philippines Air Humidifier Market, By Product, 2015–2025 (USD Million) (Thousand Units)

61. Philippines Air Humidifier Market, By Application, 2015–2025 (USD Million) (Thousand Units)

62. South America Air Humidifier Market, By Product, 2015–2025 (USD Million) (Thousand Units)

63. South America Air Humidifier Market, By Application, 2015–2025 (USD Million) (Thousand Units)

64. Brazil Air Humidifier Market, By Product, 2015–2025 (USD Million) (Thousand Units)

65. Brazil Air Humidifier Market, By Application, 2015–2025 (USD Million) (Thousand Units)

66. Argentina Air Humidifier Market, By Product, 2015–2025 (USD Million) (Thousand Units)

67. Argentina Air Humidifier Market, By Application, 2015–2025 (USD Million) (Thousand Units) 

68. Colombia Air Humidifier Market, By Product, 2015–2025 (USD Million) (Thousand Units)

69. Colombia Air Humidifier Market, By Application, 2015–2025 (USD Million) (Thousand Units)

70. Middle East and Africa Air Humidifier Market, By Product, 2015–2025 (USD Million) (Thousand Units)

71. Middle East and Africa Air Humidifier Market, By Application, 2015–2025 (USD Million) (Thousand Units)

72. Saudi Arabia Air Humidifier Market, By Product, 2015–2025 (USD Million) (Thousand Units)

73. Saudi Arabia Air Humidifier Market, By Application, 2015–2025 (USD Million) (Thousand Units)

74. UAE Air Humidifier Market, By Product, 2015–2025 (USD Million) (Thousand Units)

75. UAE Air Humidifier Market, By Application, 2015–2025 (USD Million) (Thousand Units)

76. Egypt Air Humidifier Market, By Product, 2015–2025 (USD Million) (Thousand Units)

77. Egypt Air Humidifier Market, By Application, 2015–2025 (USD Million) (Thousand Units)

78. Nigeria Air Humidifier Market, By Product, 2015–2025 (USD Million) (Thousand Units)

79. Nigeria Air Humidifier Market, By Application, 2015–2025 (USD Million) (Thousand Units)

80. South Africa Air Humidifier Market, By Product, 2015–2025 (USD Million) (Thousand Units)

81. South Africa Air Humidifier Market, By Application, 2015–2025 (USD Million) (Thousand Units)

Research Methodology

Market research is a method of gathering, assessing and deducing data & information about a particular market. Market research is very crucial in these days. The techniques analyze about how a product/service can be offered to the market to its end-customers, observe the impact of that product/service based on the past customer experiences, and cater their needs and demands. Owing to the successful business ventures, accurate, relevant and thorough information is the base for all the organizations because market research report/study offers specific market related data & information about the industry growth prospects, perspective of the existing customers, and the overall market scenario prevailed in past, ongoing present and developing future. It allows the stakeholders and investors to determine the probability of a business before committing substantial resources to the venture. Market research helps in solving the marketing issues challenges that a business will most likely face.

Market research is valuable because of the following reasons:

  • Market research helps businesses strengthen a company’s position
  • Market research helps in minimizing the investment risks associated with the businesses in any industry vertical
  • Market research helps in identifying the potential threats and opportunities associated with the business industry
  • Market research aids in spotting the emerging trends and facilitates strategic planning in order to stay ahead in the competition

Our research report features both the aspects; qualitative and quantitative. Qualitative part provides insights about the market driving forces, potential opportunities, customer’s demands and requirement which in turn help the companies to come up with new strategies in order to survive in the long run competition. The quantitative segment offers the most credible information related to the industry. Based on the data gathering, we use to derive the market size and estimate their future growth prospects on the basis of global, region and country.

Our market research process involves with the four specific stages.

  • Data Collection
  • Data Synthesis
  • Market Deduction & Formulation
  • Data Screening & Validation

Data Collection: This stage of the market research process involves with the gathering and collecting of the market/industry related data from the sources. There are basically two types of research methods:

  • Primary Research: By conducting primary research, it involves with the two types of data gathering; exploratory and specific. Exploratory data is open-ended and helps us to define a particular problem involving surveys, and pilot study to the specific consumer group, knowing their needs and wants catering to the industry related product/service offering. Explanatory data gathering follows with the bit of unstructured way. Our analyst group leads the study by focusing on the key crowd, in this manner picking up bits of knowledge from them. In light of the points of view of the clients, this data is used to plan advertise techniques. In addition, showcase overviews causes us to comprehend the current scenario of the business. Specific data gathering on the hand, involves with the more structured and formal way. The primary research usually includes in telephonic conversations, E-mail collaborations and up close and personal meetings/interviews with the raw material suppliers, industrial wholesalers, and independent consultants/specialists. The interviews that we conduct offers important information on showcase size and industry development patterns. Our company likewise conducts interviews with the different business specialists so as to increase generally bits of knowledge of the business/showcase.
  • Secondary Research: The secondary research incorporates with the data gathering from the non-profit associations and organizations, for example, World bank, WHO, investor relations and their presentations, statistical databases, yearly(annual reports) reports, national government records, factual databases, websites, articles, white papers, press releases, blogs and others. From the annual report, we deduce an organization's income/revenue generation to comprehend the key product segment related to the market. We examine the organization sites and implement product mapping strategy which is significant for determining the segment revenue. In the product mapping technique, we choose and categorize the products offered by the companies catering to the industry specific market, derive the segment revenue for each of the organizations to get the market estimation. We also gather data & Information based on the supply and demand side of the value chain involved with the domain specific market. The supply side denotes the distributors, wholesalers, suppliers and the demand side denotes the end-consumers/customers of the value chain. The supply side of the market is analyzed by examining the product growth across industry in each of the region followed by its pricing analysis. The demand side is analyzed by the evaluating the penetration level and adoption rates of the product by referring to the historical/past data, examine the present usage and forecasting the future trends. 
  • Purchased Database: Our purchased data provides insights about the key market players/companies along with their financial analysis. Additionally, our data base also includes market related information. 
    • We also have the agreements with various reputed data providers, consultants and third party vendors who provide information which are not limited to:
      • Export & Import Data
      • Business Information related to trade and its statistics
      • Penetration level of a particular product/service based on geography mainly focusing on the unmet prerequisites of the customers.
  • In-house Library: Apart from these third-party sources, we have our in-house library of quantitative and qualitative data & information. Our in-house database includes market data for various industry and domains. These data are updated on regular basis as per the changing market scenario. Our library includes, internal audit reports, historic databases, archives and journal publications. Sometimes there are instances where there is no metadata or raw data available for any domain specific market. For those particular cases, we utilize our expertise to forecast and estimate the market size in order to generate comprehensive data sets. Our analyst team adopts a robust research technique in order to deduce the market size and its estimates:
  • Examining demographic along with psychographic segmentation for market evaluation
  • Analyzing the macro and micro-economic indicators for each demography
  • Evaluating the current industry trends popular in the market.

Data Synthesis: This stage includes the evaluation and assessment of all the data acquired from the primary and secondary research. It likewise includes in evaluating the information for any disparity watched while information gathering identified with the market. The data & information is gathered with consideration to the heterogeneity of sources. Scientific and statistical methods are implemented for synthesizing dissimilar information sets and provide the relevant data which is fundamental for formulating strategies. Our organization has broad involvement with information amalgamation where the information goes through different stages:

  • Information Screening: Information screening is the way toward examining information/data gathered from the sources for errors/mistakes and amending it before data integration process. The screening includes in looking at raw information, identifying and distinguishing mistakes and managing missing information. The reason for the information screening is to ensure information is effectively entered or not. Our organization utilizes objective and precise information screening grades through repetitive quality checks.
  • Data Integration: The data integration method involves with the incorporation of numerous information streams. The data streams is important so as to deliver investigate examines that give overall market scenario to the investors. These information streams originate from different research contemplates and our in house database. After the screening of the information, our analysts conduct efficient integration of the data streams, optimizing connections between integrated surveys and syndicated data sources. There are two research approaches that we follow so as to coordinate our information; top down methodology and bottom up methodology. 
    • Top-down analysis generally refers to using broad factors as a basis for decision making. The top-down approach helps in identifying the overall market scenario along with the external and internal factors effecting the market growth.
    • The bottom-up approach takes a completely different approach. Generally, the bottom-up approach focuses its analysis on micro attributes and specific characteristics of the domain specific market.

Market Formulation & Deduction: The last stage includes assigning the data & information in a suitable way in order to derive market size. Analyst reviews and domain based opinions based on holistic approach of market estimation combined with industry investigation additionally features a crucial role in this stage.

This stage includes with the finalization of the market size and numbers that we have gathered from primary and secondary research. With the data & information addition, we ensure that there is no gap in the market information. Market trend analysis is finished by our analysts by utilizing data extrapolation procedures, which give the most ideal figures to the market.

Data Validation: Validation is the most crucial step in the process. Validation & re-validation through scientifically designed technique and process that helps us finalize data-points to be used for final calculations. This stage also involves with the data triangulation process. Data triangulation generally implicates the cross validation and matching the data which has been collected from primary and secondary research methods.

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