Digital Health Market by Technology (mHealth, Tele Healthcare, Digital Healthcare Systems and Healthcare Analytics), Component (Software, Hardware and Services), Application, End-users, Region, Global Industry Analysis, Market Size, Share, Growth, Trends, and Forecast 2020 to 2027

  • Publish Date: Sep, 2020
  • Report ID: 418847
  • Category: Technology
  • Pages: 221
$4700

The global digital health market is expected to grow from USD 96.23 billion in 2019 to USD 623.20 billion by 2027, at a CAGR of 22.07% during the forecast period 2020-2027.

Digital health is the intersection of health and digital technologies. The digital health has been introduced for providing better treatment. It improves the efficiency of the delivery especially in remote areas. Digital health has also enabled the development of personalized and precise medicine. It uses information technology for addressing the health problems of the patients. It is a multi disciplinary field which involves many professionals such as researchers, scientists, clinicians, stakeholders, etc. The digital health amalgamates different verticals such as healthcare, data analysis, engineering, public health and health economics. It is a wide sector and is constantly growing from the recent years. The growing use of smartphones and wearable gadgets are leading the market growth.

This study delivers a comprehensive analysis of the technology, component, application, end-users and regions. The technology segment includes mHealth, tele-healthcare, digital healthcare systems and healthcare analytics. It is a wide segment and thus consist many sub-segments under these four broad segments. The mHealth includes wearables, mHealth apps and services. The wearables further include glucose meters, pulse oximeters, sleep apnea monitors (PSG), BP monitors, neurological monitors, activity trackers/actigraphs. The mHealth apps further includes fitness apps and medical apps. Tele-healthcare segment is further categorized into tele-health and tele-care. Moreover, the tele-health sub-segment includes LTC monitoring and video consultation. The tele-care sub-segment further includes remote medication management and activity monitoring. The digital healthcare systems further includes EHS and e-prescribing systems. Among the four main segment, mHealth accounts for major market share. The reason can be attributed to factors such as growing smartphones market, high use of internet and increased penetration of mHealth apps. Further, the growing use of wearables especially smart watch has accelerated the market growth. The component segment includes software, hardware and services. The services segment holds majority of the market share. The growing technological advancement in the software and hardware segment has eventually led to the market growth of service segment. The demand for training and integration, upgradation and installation has increased over the years. The application segment includes diabetes, cardiology, sleep apnea, oncology, neurology and others. The cardiology segment has wider applications of the digital health. Cardiology requires continuous monitoring which can be easily done with the help of the gadgets. It helps to increase the connectivity between the patient and care giver and also provides better treatment. The end-user segment includes pharmaceutical companies, healthcare providers, wellness centers, gyms, fitness centers, patients and others. Patients are the dominant end-user. The patients benefit the most from digital health applications. The growing use of smartphones enables easy delivery of medical services which has led to more number of individuals opting for digital health.

The market has been divided into North America, Europe, Asia-Pacific, Middle East & Africa, and South America. North America held the majority of the market shares in2019. The availability of better technology coupled with the increasing chronic diseases has led to the growth of the market in the region.

Some of the notable players in the digital health market are Qualcomm Technologies Inc., Samsung Electronics Co. Ltd., Philips Healthcare, AT&T Inc., GE Healthcare, Siemens Healthineers, Koninklijke Philips NV, Google Inc., Cerner Corporation, McKesson Corporation, Allscripts Healthcare Solutions, Apple Inc., Cisco Systems, AirStrip Technologies, Telefonica S.A., Vodafone Group, BioTelemetry Inc., EClinicalWorks, iHealth Lab Inc., Mqure and others.

This study forecasts revenue growth at global, regional, and country levels from 2020 to 2027. Fior Markets has segmented the market based on below-mentioned segments:

Global Digital Health Market Analysis And Forecast, By Technology

  • mHealth
  • Wearables
  • Glucose Meters
  • Pulse Oximeters
  • Sleep Apnea Monitors (PSG)
  • BP Monitors
  • Neurological Monitors
  • Activity Trackers/Actigraphs
  • mHealth Apps
  • Fitness Apps
  • Medical Apps
  • Services
  • Tele Healthcare
  • Tele-health
  • LTC Monitoring
  • Video Consultation
  • Tele-care
  • Remote Medication Management
  • Activity Monitoring
  • Digital Healthcare Systems
  • EHS
  • E-prescribing Systems
  • Healthcare Analytics

Global Digital Health Market Analysis And Forecast, By Component

  • Software
  • Hardware
  • Services

Global Digital Health Market Analysis And Forecast, By Applications

  • Diabetes
  • Cardiology
  • Sleep Apnea
  • Oncology
  • Neurology
  • Others

Global Digital Health Market Analysis And Forecast, By End-users

  • Pharmaceutical Companies
  • Healthcare Providers
  • Wellness Centers
  • Gyms
  • Fitness Centers
  • Patients
  • Others

Global Digital Health Market Analysis And Forecast, By Region

  • North America
    • U.S.
    • Canada
    • Mexico
  • Europe
    • Germany
    • France
    • Sweden
    • Netherland
    • U.K.
    • Italy
    • Spain
    • Turkey
    • Switzerland
    • Belgium
    • Rest Of Europe
  • Asia-Pacific
    • Japan
    • China
    • India
    • South Korea
    • Australia
    • Singapore
    • Malaysia
    • Thailand
    • Indonesia
    • Philippines
    • Rest Of APAC
  • South America
    • Brazil
    • Argentina
    • Peru
    • Colombia
    • Rest Of South America
  • Middle East And Africa
    •  UAE
    •  Saudi Arabia
    •  Egypt
    •  Nigeria
    •  South Africa
    • Rest of MEA

Report Description:

  • The base year for the study has been considered 2019, historic year 2017 and 2018, the forecast period considered is from 2020 to 2027.
  • The study delivers a comprehensive analysis of the global market for all segments and region.
  • The report offers in-depth analysis of driving factors, opportunities and restraints for gaining the key insight of the market. The report emphasizes on all the key trends that play a vital role in the enlargement of the market from 2020 to 2027.
  • Porter's Five Forces model is used in order to recognize the competitive scenario in the market. This report incorporates the industry analysis, which is focused on providing an extensive view of the market.
  • The study also includes attractiveness analysis of all segments and regions which are benchmarked based on their market size, growth rate and attractiveness in terms of present and future opportunist for understanding the future growth of the market.
  • The report provides company profile of the key players operating in the market and a comparative analysis based on their business overviews, product offering, segment market share, regional presence, business strategies, innovations, mergers & acquisitions, recent developments, joint venture, collaborations, partnerships, SWOT analysis, and key financial information.

1. Introduction
    1.1. Objectives of the Study
    1.2. Market Definition
    1.3. Research Scope
    1.4. Currency
    1.5. Key Target Audience
2. Research Methodology and Assumptions
3. Executive Summary
4. Premium Insights
    4.1. Porter’s Five Forces Analysis
    4.2. Value Chain Analysis
    4.3. Top Investment Pockets
          4.3.1. Market Attractiveness Analysis By Technology
          4.3.2. Market Attractiveness Analysis By Component
          4.3.3. Market Attractiveness Analysis By Application
          4.3.4. Market Attractiveness Analysis By End-user
          4.3.5. Market Attractiveness Analysis By Region
    4.4. Industry Trends
5. Market Dynamics
    5.1. Market Evaluation
    5.2. Drivers
          5.2.1. Increasing prevalence of chronic diseases
          5.2.2. Growing use of smartphones and wearables
    5.3. Restraints
          5.3.1. High capital expenditure
    5.4. Opportunities
          5.4.1. Increasing collaboration between medical device companies and software developers
          5.4.2. Favourable government initiatives
    5.5. Challenges
          5.5.1. Cyber security threat
6. Global Digital Health Market Analysis and Forecast, By Technology
    6.1. Segment Overview
    6.2. mHealth
          6.2.1. Wearables
                   6.2.1.1. Glucose Meters
                   6.2.1.2. Pulse Oximeters
                   6.2.1.3. Sleep Apnea Monitors (PSG)
                   6.2.1.4. BP Monitors
                   6.2.1.5. Neurological Monitors
                   6.2.1.6. Activity Trackers/Actigraphs
          6.2.2. mHealth Apps
                   6.2.2.1. Fitness Apps
                   6.2.2.2. Medical Apps
          6.2.3. Services
    6.3. Tele Healthcare
          6.3.1. Tele-health
                   6.3.1.1. LTC monitoring
                   6.3.1.2. Video Consultation
          6.3.2. Tele-care
                   6.3.2.1. Remote Medication Management
                   6.3.2.2. Activity Monitoring
    6.4. Digital Healthcare Systems
          6.4.1. EHS
          6.4.2. E-prescribing Systems
    6.5. Healthcare Analytics
7. Global Digital Health Market Analysis and Forecast, By Component
    7.1. Segment Overview
    7.2. Software
    7.3. Hardware
    7.4. Services
8. Global Digital Health Market Analysis and Forecast, By Application
    8.1. Segment Overview
    8.2. Diabetes
    8.3. Cardiology
    8.4. Sleep Apnea
    8.5. Oncology
    8.6. Neurology
    8.7. Others
9. Global Digital Health Market Analysis and Forecast, By End-user
    9.1. Segment Overview
    9.2. Pharmaceutical Companies
    9.3. Healthcare Providers
    9.4. Wellness Centers
    9.5. Gyms
    9.6. Fitness Centers
    9.7. Patients
    9.8. Others
10. Global Digital Health Market Analysis and Forecast, By Regional Analysis
    10.1. Segment Overview
    10.2. North America
          10.2.1. U.S.
          10.2.2. Canada
          10.2.3. Mexico
    10.3. Europe
          10.3.1. Germany
          10.3.2. France
          10.3.3. U.K.
          10.3.4. Italy
          10.3.5. Spain
    10.4. Asia-Pacific
          10.4.1. Japan
          10.4.2. China
          10.4.3. India
    10.5. South America
          10.5.1. Brazil
    10.6. Middle East and Africa
          10.6.1. UAE
          10.6.2. South Africa
11. Global Digital Health Market-Competitive Landscape
    11.1. Overview
    11.2. Market Share of Key Players in Global Digital Health Market
          11.2.1. Global Company Market Share
          11.2.2. North America Company Market Share
          11.2.3. Europe Company Market Share
          11.2.4. APAC Company Market Share
    11.3. Competitive Situations and Trends
          11.3.1. Product Launches and Developments
          11.3.2. Partnerships, Collaborations and Agreements
          11.3.3. Mergers & Acquisitions
          11.3.4. Expansions
12. Company Profiles
    12.1. Qualcomm Technologies Inc.
          12.1.1. Business Overview
          12.1.2. Company Snapshot
          12.1.3. Company Market Share Analysis
          12.1.4. Company Product Portfolio
          12.1.5. Recent Developments
          12.1.6. SWOT Analysis
    12.2. Samsung Electronics Co. Ltd.
          12.2.1. Business Overview
          12.2.2. Company Snapshot
          12.2.3. Company Market Share Analysis
          12.2.4. Company Product Portfolio
          12.2.5. Recent Developments
          12.2.6. SWOT Analysis
    12.3. Philips Healthcare
          12.3.1. Business Overview
          12.3.2. Company Snapshot
          12.3.3. Company Market Share Analysis
          12.3.4. Company Product Portfolio
          12.3.5. Recent Developments
          12.3.6. SWOT Analysis
    12.4. AT&T Inc.
          12.4.1. Business Overview
          12.4.2. Company Snapshot
          12.4.3. Company Market Share Analysis
          12.4.4. Company Product Portfolio
          12.4.5. Recent Developments
          12.4.6. SWOT Analysis
    12.5. GE Healthcare
          12.5.1. Business Overview
          12.5.2. Company Snapshot
          12.5.3. Company Market Share Analysis
          12.5.4. Company Product Portfolio
          12.5.5. Recent Developments
          12.5.6. SWOT Analysis
    12.6. Siemens Healthineers
          12.6.1. Business Overview
          12.6.2. Company Snapshot
          12.6.3. Company Market Share Analysis
          12.6.4. Company Product Portfolio
          12.6.5. Recent Developments
          12.6.6. SWOT Analysis
    12.7. Koninklijke Philips NV
          12.7.1. Business Overview
          12.7.2. Company Snapshot
          12.7.3. Company Market Share Analysis
          12.7.4. Company Product Portfolio
          12.7.5. Recent Developments
          12.7.6. SWOT Analysis
    12.8. Google Inc.
          12.8.1. Business Overview
          12.8.2. Company Snapshot
          12.8.3. Company Market Share Analysis
          12.8.4. Company Product Portfolio
          12.8.5. Recent Developments
          12.8.6. SWOT Analysis
    12.9. Cerner Corporation
          12.9.1. Business Overview
          12.9.2. Company Snapshot
          12.9.3. Company Market Share Analysis
          12.9.4. Company Product Portfolio
          12.9.5. Recent Developments
          12.9.6. SWOT Analysis
    12.10. McKesson Corporation
          12.10.1. Business Overview
          12.10.2. Company Snapshot
          12.10.3. Company Market Share Analysis
          12.10.4. Company Product Portfolio
          12.10.5. Recent Developments
          12.10.6. SWOT Analysis
    12.11. Allscripts Healthcare Solutions
          12.11.1. Business Overview
          12.11.2. Company Snapshot
          12.11.3. Company Market Share Analysis
          12.11.4. Company Product Portfolio
          12.11.5. Recent Developments
          12.11.6. SWOT Analysis
    12.12. Apple Inc.
          12.12.1. Business Overview
          12.12.2. Company Snapshot
          12.12.3. Company Market Share Analysis
          12.12.4. Company Product Portfolio
          12.12.5. Recent Developments
          12.12.6. SWOT Analysis
    12.13. Cisco Systems
          12.13.1. Business Overview
          12.13.2. Company Snapshot
          12.13.3. Company Market Share Analysis
          12.13.4. Company Product Portfolio
          12.13.5. Recent Developments
          12.13.6. SWOT Analysis
    12.14. AirStrip Technologies
          12.14.1. Business Overview
          12.14.2. Company Snapshot
          12.14.3. Company Market Share Analysis
          12.14.4. Company Product Portfolio
          12.14.5. Recent Developments
          12.14.6. SWOT Analysis
    12.15. Telefonica S.A.
          12.15.1. Business Overview
          12.15.2. Company Snapshot
          12.15.3. Company Market Share Analysis
          12.15.4. Company Product Portfolio
          12.15.5. Recent Developments
          12.15.6. SWOT Analysis

List of Table

1. Global Digital Health Market, By Technology, 2019-2027 (USD Billion) 

2. Global mHealth, Digital Health Market, By Region, 2019-2027 (USD Billion) 

3. Global Tele-Healthcare, Digital Health Market, By Region, 2019-2027 (USD Billion)

4. Global Digital Healthcare Systems, Digital Health Market, By Region, 2019-2027 (USD Billion) 

5. Global Healthcare Analytics, Digital Health Market, By Region, 2019-2027 (USD Billion) 

6. Global Digital Health Market, By Component, 2019-2027 (USD Billion) 

7. Global Software, Digital Health Market, By Region, 2019-2027 (USD Billion) 

8. Global Hardware, Digital Health Market, By Region, 2019-2027 (USD Billion) 

9. Global Services, Digital Health Market, By Region, 2019-2027 (USD Billion)

10. Global Digital Health Market, By Application, 2019-2027 (USD Billion)

11. Global Diabetes, Digital Health Market, By Region, 2019-2027 (USD Billion) 

12. Global Cardiology, Digital Health Market, By Region, 2019-2027 (USD Billion) 

13. Global Sleep Apnea, Digital Health Market, By Region, 2019-2027 (USD Billion) 

14. Global Oncology, Digital Health Market, By Region, 2019-2027 (USD Billion) 

15. Global Neurology, Digital Health Market, By Region, 2019-2027 (USD Billion) 

16. Global Others, Digital Health Market, By Region, 2019-2027 (USD Billion) 

17. Global Digital Health Market, By End-user, 2019-2027 (USD Billion) 

18. Global Pharmaceutical Companies, Digital Health Market, By Region, 2019-2027 (USD Billion) 

19. Global Healthcare Providers, Digital Health Market, By Region, 2019-2027 (USD Billion)

20. Global Wellness Centers, Digital Health Market, By Region, 2019-2027 (USD Billion) 

21. Global Gyms, Digital Health Market, By Region, 2019-2027 (USD Billion) 

22. Global Fitness Centers, Digital Health Market, By Region, 2019-2027 (USD Billion) 

23. Global Patients, Digital Health Market, By Region, 2019-2027 (USD Billion) 

24. Global Others, Digital Health Market, By Region, 2019-2027 (USD Billion) 

25. North America Digital Health Market, By Technology, 2019-2027 (USD Billion)

26. North America Digital Health Market, By Component, 2019-2027 (USD Billion) 

27. North America Digital Health Market, By Application, 2019-2027 (USD Billion) 

28. North America Digital Health Market, By End-user 2019-2027 (USD Billion) 

29. U.S. Digital Health Market, By Technology, 2019-2027 (USD Billion) 

30. U.S. Digital Health Market, By Component, 2019-2027 (USD Billion) 

31. U.S. Digital Health Market, By Application, 2019-2027 (USD Billion) 

32. U.S. Digital Health Market, By End-user, 2019-2027 (USD Billion) 

33. Canada Digital Health Market, By Technology, 2019-2027 (USD Billion) 

34. Canada Digital Health Market, By Component, 2019-2027 (USD Billion) 

35. Canada Digital Health Market, By Application, 2019-2027 (USD Billion) 

36. Canada Digital Health Market, By End-user, 2019-2027 (USD Billion) 

37. Mexico Digital Health Market, By Technology, 2019-2027 (USD Billion) 

38. Mexico Digital Health Market, By Component, 2019-2027 (USD Billion)

39. Mexico Digital Health Market, By Application, 2019-2027 (USD Billion)

40. Mexico Digital Health Market, By End-user, 2019-2027 (USD Billion)

41. Europe Digital Health Market, By Technology, 2019-2027 (USD Billion) 

42. Europe Digital Health Market, By Component, 2019-2027 (USD Billion) 

43. Europe Digital Health Market, By Application, 2019-2027 (USD Billion) 

44. Europe Digital Health Market, By End-user, 2019-2027 (USD Billion) 

45. Germany Digital Health Market, By Technology, 2019-2027 (USD Billion)

46. Germany Digital Health Market, By Component, 2019-2027 (USD Billion) 

47. Germany Digital Health Market, By Application, 2019-2027 (USD Billion) 

48. Germany Digital Health Market, By End-user, 2019-2027 (USD Billion) 

49. France Digital Health Market, By Technology, 2019-2027 (USD Billion) 

50. France Digital Health Market, By Component, 2019-2027 (USD Billion) 

51. France Digital Health Market, By Application, 2019-2027 (USD Billion) 

52. France Digital Health Market, By End-user, 2019-2027 (USD Billion) 

53. U.K. Digital Health Market, By Technology, 2019-2027 (USD Billion) 

54. U.K. Digital Health Market, By Component, 2019-2027 (USD Billion) 

55. U.K. Digital Health Market, By Application, 2019-2027 (USD Billion) 

56. U.K. Digital Health Market, By End-user, 2019-2027 (USD Billion) 

57. Italy Digital Health Market, By Technology, 2019-2027 (USD Billion) 

58. Italy Digital Health Market, By Component, 2019-2027 (USD Billion) 

59. Italy Digital Health Market, By Application, 2019-2027 (USD Billion) 

60. Italy Digital Health Market, By End-user, 2019-2027 (USD Billion) 

61. Spain Digital Health Market, By Technology, 2019-2027 (USD Billion) 

62. Spain Digital Health Market, By Component, 2019-2027 (USD Billion)

63. Spain Digital Health Market, By Application, 2019-2027 (USD Billion)

64. Spain Digital Health Market, By End-user, 2019-2027 (USD Billion)

65. Asia Pacific Digital Health Market, By Technology, 2019-2027 (USD Billion) 

66. Asia Pacific Digital Health Market, By Component, 2019-2027 (USD Billion)

67. Asia Pacific Digital Health Market, By Application, 2019-2027 (USD Billion)

68. Asia Pacific Digital Health Market, By End-user, 2019-2027 (USD Billion)

69. Japan Digital Health Market, By Technology, 2019-2027 (USD Billion)

70. Japan Digital Health Market, By Component, 2019-2027 (USD Billion)  

71. Japan Digital Health Market, By Application, 2019-2027 (USD Billion)

72. Japan Digital Health Market, By End-user, 2019-2027 (USD Billion)

73. China Digital Health Market, By Technology, 2019-2027 (USD Billion) 

74. China Digital Health Market, By Component, 2019-2027 (USD Billion) 

75. China Digital Health Market, By Application, 2019-2027 (USD Billion) 

76. China Digital Health Market, By End-user, 2019-2027 (USD Billion) 

77. India Digital Health Market, By Technology, 2019-2027 (USD Billion) 

78. India Digital Health Market, By Component, 2019-2027 (USD Billion) 

79. India Digital Health Market, By Application, 2019-2027 (USD Billion) 

80. India Digital Health Market, By End-user, 2019-2027 (USD Billion) 

81. South America Digital Health Market, By Technology, 2019-2027 (USD Billion) 

82. South America Digital Health Market, By Component, 2019-2027 (USD Billion) 

83. South America Digital Health Market, By Application, 2019-2027 (USD Billion) 

84. South America Digital Health Market, By End-user, 2019-2027 (USD Billion) 

85. Brazil Digital Health Market, By Technology, 2019-2027 (USD Billion) 

86. Brazil Digital Health Market, By Component, 2019-2027 (USD Billion) 

87. Brazil Digital Health Market, By Application, 2019-2027 (USD Billion) 

88. Brazil Digital Health Market, By End-user, 2019-2027 (USD Billion) 

89. Middle East and Africa Digital Health Market, By Technology, 2019-2027 (USD Billion) 

90. Middle East and Africa Digital Health Market, By Component, 2019-2027 (USD Billion) 

91. Middle East and Africa Digital Health Market, By Application, 2019-2027 (USD Billion) 

92. Middle East and Africa Digital Health Market, By End-user, 2019-2027 (USD Billion) 

93. UAE Digital Health Market, By Technology, 2019-2027 (USD Billion) 

94. UAE Digital Health Market, By Component, 2019-2027 (USD Billion) 

95. UAE Digital Health Market, By Application, 2019-2027 (USD Billion) 

96. UAE Digital Health Market, By End-user, 2019-2027 (USD Billion) 

97. South Africa Digital Health Market, By Technology, 2019-2027 (USD Billion) 

98. South Africa Digital Health Market, By Component, 2019-2027 (USD Billion) 

99. South Africa Digital Health Market, By Application, 2019-2027 (USD Billion) 

100. South Africa Digital Health Market, By End-user, 2019-2027 (USD Billion) 

List of Figures 

1. Global Digital Health Market Segmentation

2. Global Digital Health Market: Research Methodology

3. Market Size Estimation Methodology: Bottom-Up Approach

4. Market Size Estimation Methodology: Top-Down Approach

5. Data Triangulation

6. Porter’s Five Forces Analysis 

7. Value Chain Analysis 

8. Global Digital Health Market Attractiveness Analysis By Technology

9. Global Digital Health Market Attractiveness Analysis By Component 

10. Global Digital Health Market Attractiveness Analysis By Application

11. Global Digital Health Market Attractiveness Analysis By End-user

12. Global Digital Health Market Attractiveness Analysis By Region

13. Global Digital Health Market: Dynamics

14. Global Digital Health Market Share by Technology (2020 & 2027)

15. Global Digital Health Market Share By Component (2020 & 2027)

16. Global Digital Health Market Share by Application (2020 & 2027)

17. Global Digital Health Market Share by End-user (2020 & 2027)

18. Global Digital Health Market Share by Regions (2020 & 2027)

19. Global Digital Health Market Share by Company (2019)

Research Methodology

Market research is a method of gathering, assessing and deducing data & information about a particular market. Market research is very crucial in these days. The techniques analyze about how a product/service can be offered to the market to its end-customers, observe the impact of that product/service based on the past customer experiences, and cater their needs and demands. Owing to the successful business ventures, accurate, relevant and thorough information is the base for all the organizations because market research report/study offers specific market related data & information about the industry growth prospects, perspective of the existing customers, and the overall market scenario prevailed in past, ongoing present and developing future. It allows the stakeholders and investors to determine the probability of a business before committing substantial resources to the venture. Market research helps in solving the marketing issues challenges that a business will most likely face.

Market research is valuable because of the following reasons:

  • Market research helps businesses strengthen a company’s position
  • Market research helps in minimizing the investment risks associated with the businesses in any industry vertical
  • Market research helps in identifying the potential threats and opportunities associated with the business industry
  • Market research aids in spotting the emerging trends and facilitates strategic planning in order to stay ahead in the competition

Our research report features both the aspects; qualitative and quantitative. Qualitative part provides insights about the market driving forces, potential opportunities, customer’s demands and requirement which in turn help the companies to come up with new strategies in order to survive in the long run competition. The quantitative segment offers the most credible information related to the industry. Based on the data gathering, we use to derive the market size and estimate their future growth prospects on the basis of global, region and country.

Our market research process involves with the four specific stages.

  • Data Collection
  • Data Synthesis
  • Market Deduction & Formulation
  • Data Screening & Validation

Data Collection: This stage of the market research process involves with the gathering and collecting of the market/industry related data from the sources. There are basically two types of research methods:

  • Primary Research: By conducting primary research, it involves with the two types of data gathering; exploratory and specific. Exploratory data is open-ended and helps us to define a particular problem involving surveys, and pilot study to the specific consumer group, knowing their needs and wants catering to the industry related product/service offering. Explanatory data gathering follows with the bit of unstructured way. Our analyst group leads the study by focusing on the key crowd, in this manner picking up bits of knowledge from them. In light of the points of view of the clients, this data is used to plan advertise techniques. In addition, showcase overviews causes us to comprehend the current scenario of the business. Specific data gathering on the hand, involves with the more structured and formal way. The primary research usually includes in telephonic conversations, E-mail collaborations and up close and personal meetings/interviews with the raw material suppliers, industrial wholesalers, and independent consultants/specialists. The interviews that we conduct offers important information on showcase size and industry development patterns. Our company likewise conducts interviews with the different business specialists so as to increase generally bits of knowledge of the business/showcase.
  • Secondary Research: The secondary research incorporates with the data gathering from the non-profit associations and organizations, for example, World bank, WHO, investor relations and their presentations, statistical databases, yearly(annual reports) reports, national government records, factual databases, websites, articles, white papers, press releases, blogs and others. From the annual report, we deduce an organization's income/revenue generation to comprehend the key product segment related to the market. We examine the organization sites and implement product mapping strategy which is significant for determining the segment revenue. In the product mapping technique, we choose and categorize the products offered by the companies catering to the industry specific market, derive the segment revenue for each of the organizations to get the market estimation. We also gather data & Information based on the supply and demand side of the value chain involved with the domain specific market. The supply side denotes the distributors, wholesalers, suppliers and the demand side denotes the end-consumers/customers of the value chain. The supply side of the market is analyzed by examining the product growth across industry in each of the region followed by its pricing analysis. The demand side is analyzed by the evaluating the penetration level and adoption rates of the product by referring to the historical/past data, examine the present usage and forecasting the future trends. 
  • Purchased Database: Our purchased data provides insights about the key market players/companies along with their financial analysis. Additionally, our data base also includes market related information. 
    • We also have the agreements with various reputed data providers, consultants and third party vendors who provide information which are not limited to:
      • Export & Import Data
      • Business Information related to trade and its statistics
      • Penetration level of a particular product/service based on geography mainly focusing on the unmet prerequisites of the customers.
  • In-house Library: Apart from these third-party sources, we have our in-house library of quantitative and qualitative data & information. Our in-house database includes market data for various industry and domains. These data are updated on regular basis as per the changing market scenario. Our library includes, internal audit reports, historic databases, archives and journal publications. Sometimes there are instances where there is no metadata or raw data available for any domain specific market. For those particular cases, we utilize our expertise to forecast and estimate the market size in order to generate comprehensive data sets. Our analyst team adopts a robust research technique in order to deduce the market size and its estimates:
  • Examining demographic along with psychographic segmentation for market evaluation
  • Analyzing the macro and micro-economic indicators for each demography
  • Evaluating the current industry trends popular in the market.

Data Synthesis: This stage includes the evaluation and assessment of all the data acquired from the primary and secondary research. It likewise includes in evaluating the information for any disparity watched while information gathering identified with the market. The data & information is gathered with consideration to the heterogeneity of sources. Scientific and statistical methods are implemented for synthesizing dissimilar information sets and provide the relevant data which is fundamental for formulating strategies. Our organization has broad involvement with information amalgamation where the information goes through different stages:

  • Information Screening: Information screening is the way toward examining information/data gathered from the sources for errors/mistakes and amending it before data integration process. The screening includes in looking at raw information, identifying and distinguishing mistakes and managing missing information. The reason for the information screening is to ensure information is effectively entered or not. Our organization utilizes objective and precise information screening grades through repetitive quality checks.
  • Data Integration: The data integration method involves with the incorporation of numerous information streams. The data streams is important so as to deliver investigate examines that give overall market scenario to the investors. These information streams originate from different research contemplates and our in house database. After the screening of the information, our analysts conduct efficient integration of the data streams, optimizing connections between integrated surveys and syndicated data sources. There are two research approaches that we follow so as to coordinate our information; top down methodology and bottom up methodology. 
    • Top-down analysis generally refers to using broad factors as a basis for decision making. The top-down approach helps in identifying the overall market scenario along with the external and internal factors effecting the market growth.
    • The bottom-up approach takes a completely different approach. Generally, the bottom-up approach focuses its analysis on micro attributes and specific characteristics of the domain specific market.

Market Formulation & Deduction: The last stage includes assigning the data & information in a suitable way in order to derive market size. Analyst reviews and domain based opinions based on holistic approach of market estimation combined with industry investigation additionally features a crucial role in this stage.

This stage includes with the finalization of the market size and numbers that we have gathered from primary and secondary research. With the data & information addition, we ensure that there is no gap in the market information. Market trend analysis is finished by our analysts by utilizing data extrapolation procedures, which give the most ideal figures to the market.

Data Validation: Validation is the most crucial step in the process. Validation & re-validation through scientifically designed technique and process that helps us finalize data-points to be used for final calculations. This stage also involves with the data triangulation process. Data triangulation generally implicates the cross validation and matching the data which has been collected from primary and secondary research methods.

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