Global Polyphenol Market by Product Type (Apple, Green Tea, Grape Seed, Others), Application (Functional Food, Functional Beverages, Dietary Supplements, Others), Region, Global Industry Analysis, Market Size, Share, Growth, Trends, and Forecast 2018 to 2025

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Global Polyphenol Market is expected to reach USD 1,904.1 Million by 2025 at a CAGR of 9.0% during the forecast period from 2018-2025. The growing consciousness of consumer towards health benefits and their preference towards polyphenols extracted from herbal products over synthetic products are the major driving factor mobilizing the growth of the market.

Market Overview:

Polyphenols are defined as a class of chemicals found in natural plant food sources and exhibits antioxidant properties. They are further categorized into flavonoids, phenolic acids, and stilbenoids. Polyphenols are a group of about 500 distinctive types and are jointly called phytochemicals. It is acquired mainly from green tea, grape seeds, pomegranate, beetroot, and apples. Changing trends and preference towards herbal products for routine health management will boost up the industry growth. Also, it possesses anti-aging properties which drive its growth in the personal care industry. It is highly used in skin care products like face masks, sun protective creams and face cleansers due to its antioxidant and anti-inflammatory properties to prevent from skin aging from UV exposure and pollution. Polyphenols also play a vital role in preventing and decreasing the evolution of diabetes, cancer, and neurodegenerative & cardiovascular diseases. Besides, polyphenols also act as a prebiotic by increasing the ratio of beneficial bacteria in the gut, which is extremely crucial for health, weight management, and disease prevention.

Report Description:

  • The base year for the study has been considered 2017, the historic year 2015 and 2016 and, the forecast period considered is from 2018 to 2025. The Polyphenol Market is analyzed by value (USD Million) and volume (Kilo Tons).
  • The study delivers a comprehensive analysis of the global polyphenol market by components, product type, application, industry, and regions.
  • The report offers in-depth analysis of driving factors, opportunities, restraints, and challenges for gaining the key insight of the market. The report emphasizes on all the key trends that play a vital role in the enlargement of the market from 2018 to 2025.
  • Porter’s Five Forces model is used to recognize the competitive scenario in the global polyphenol market. This report incorporates the industry analysis which is focused on providing an extensive view of the Polyphenol Market.
  • The study also includes attractiveness analysis of components, product type, application, industry, and regions which are benchmarked based on their market size, growth rate and attractiveness in terms of present and future opportunity for understanding the future growth of the market.
  • The report provides company profile of the key players operating in the polyphenol market and a comparative analysis based on their business overviews, offering, segment market share, regional presence, business strategies, innovations, mergers & acquisitions, recent developments, joint venture, collaborations, partnerships, SWOT analysis, and key financial information.
  • The market estimates have been evaluated by considering the effect of different political, economic, social, technological and legal factors which are based on our extensive secondary research, primary research, and in-house databases.

 

Market Dynamics:

Drivers:

  • Increasing consciousness of consumer towards health benefits offered by polyphenols
  • Increasing liking towards polyphenols extracted from herbal products over synthetic products
  • Increase in aging population has propelled the growth of the polyphenol market

Restraints:

  • The difficult manufacturing process of polyphenols

Opportunities:

  • Multiple applications of polyphenols and rising conscious over health

Challenges:

  • Strict labeling standards for natural extracts containing food products incur additional compliance cost.

Global Polyphenol Market Key Findings:

All the segments have been analyzed on global, regional and country basis. The study includes an analysis of more than 30 countries for each segment.

Segmentation Analysis:

The Polyphenol Market is segmented by product type, application.

  • Product Type segment includes apple, green tea, grape seed, and others.  Grape seed segment is dominating the market and valued around USD 372.35 Million in 2017. Grape seed polyphenols have ample amount of anthocyanin. Therefore, they are increasingly used in the treatment of cancer and diabetes. Also, Grape seed polyphenol extract is widely used as an antioxidant in nutritional skin supplements and beauty products. Its antioxidant content binds with the skin collagen which promotes cell health, flexibility and elasticity, thus promoting youthful skin. Grape seed extract supplements help to lower blood pressure, supports cardiovascular health and also help in the treatment of eye diseases. Evolving microencapsulation trends for effective release and to achieve preferred effects will drive market growth.
  • The application segment includes functional food, functional beverages, dietary supplements, and others. Functional beverages are dominating the market with the highest share of 33.40% in 2017. The rise in use of nutritional beverages and an increase in health awareness among consumers is expected to fuel the demand for functional beverages over the forecast period.

Regional Segmentation Analysis:

The regions analyzed for the market include North America, Europe, South America, Asia Pacific, and the Middle East and Africa. Asia Pacific region dominated the global Polyphenol Market with USD 417.33 Million in 2017 whereas the North America region held the second dominant position in the market.

  • The Asia Pacific region dominated the global polyphenol market. It is due to the growing geriatric population in Japan, and China is expected to boost the market growth for dietary supplements and healthy food & beverages. Also, the rise in the use of polyphenols in the pharmaceutical and cosmetic industries is also expected to drive the market demand over the forecast period.
  • North America is the fastest growing region due to the increased awareness among consumers.  Also, favorable government policies for these compounds like GRAS approval may spur the growth of the market. Increasing product demand in dietary supplements due to their bioavailability for treating prevalent disorders will boost up product demand.

Global Polyphenol Market Competitive Analysis:

Key players in the Polyphenol Market are Naturex, Layn Natural Ingredients, DuPont-Danisco, ADM, Ajinomoto Omnichem Natural Specialities, Barry Callebaut, PROVA, and CEMOI, Indena S.P.A., Frutarom Ltd, Martin Bauer Group, DSM, HERZA Schokolade GMBH & Co. KG, Futureceuticals, Glanbia Nutritionals, Amax NutraSource Inc, Sabinsa Corporation, Kemin Health, Cargill Inc, Blue California, and Fruitomed. For instance, In December 2017, Kemin Industries has patented extraction technology to obtain polyphenols from spearmint and produce its Neutemix phenolic complex.

This study forecasts revenue and volume growth at global, regional, and country levels from 2015 to 2025. Fior Market Research has segmented the global Polyphenol Market by below-mentioned segments:

Global Polyphenol Market, By Product Type:

  • Apple
  • Green Tea
  • Grape Seed
  • Others

Global Polyphenol Market, By Application:

  • Functional Food
  • Functional Beverages
  • Dietary Supplements
  • Others

Global Polyphenol Market, By Regions:

  • North America
    • The U.S.
    • Canada
    • Mexico
  • Europe
    • Germany
    • France
    • Sweden
    • Netherlands
    • U.K.
    • Italy
    • Spain
    • Turkey
    • Switzerland
    • Belgium
    • Rest of Europe
  • Asia-Pacific
    • Japan
    • China
    • India
    • South Korea
    • Australia
    • Singapore
    • Malaysia
    • Thailand
    • Indonesia
    • Philippines
    • Rest of Asia-Pacific
  • South America
    • Brazil
    • Argentina
    • Colombia
    • Rest of South America
  • The Middle East and Africa
    • Saudi Arabia
    • UAE
    • Egypt
    • Nigeria
    • South Africa
    • Rest of The Middle East and Africa

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1. Introduction
   1.1. Objectives of the Study
   1.2. Market Definition
   1.3. Research Scope
   1.4. Currency

2. Research Methodology and Assumptions

3. Executive Summary

4. Premium Insights
   4.1. Porter’s Five Forces Analysis
   4.2. Value Chain Analysis
   4.3. Top Investment Pockets
        4.3.1. Market attractiveness analysis by Product Type
        4.3.2. Market attractiveness analysis by Application
        4.3.3. Market attractiveness analysis by region
   4.4. Industry Trends

5. Market Dynamics
   5.1. Market Evaluation
   5.2. Drivers
        5.2.1. Increasing consciousness of consumer towards health benefits offered by polyphenols
        5.2.2. Increasing liking towards polyphenols extracted from herbal products over synthetic products
        5.2.3. Increase in aging population has propelled the growth of the polyphenol market
   5.3. Restraints
        5.3.1. Difficult manufacturing process of polyphenols
   5.4. Opportunities
        5.4.1. Multiple applications of polyphenols and rising conscious over health
   5.5. Challenges
        5.5.1. Strict labelling standards for natural extracts containing food products incur additional compliance cost

6. Global Polyphenol Market Analysis and Forecast, By Product Type
   6.1. Segment Overview
   6.2. Apple
   6.3. Green Tea
   6.4. Grape Seed
   6.5. Others

7. Global Polyphenol Market Analysis and Forecast, By Application
   7.1. Segment Overview
   7.2. Functional Food
   7.3. Functional Beverages
   7.4. Dietary Supplements
   7.5. Others

8. Global Polyphenol Market Analysis and Forecast, By Regional Analysis
   8.1. Segment Overview
   8.2. North America
        8.2.1. U.S.
        8.2.2. Canada
        8.2.3. Mexico
   8.3. Europe
        8.3.1. Germany
        8.3.2. France
        8.3.3. Sweden
        8.3.4. Netherlands
        8.3.5. U.K.
        8.3.6. Italy
        8.3.7. Spain
        8.3.8. Turkey
        8.3.9. Switzerland
        8.3.10. Belgium
        8.3.11. Rest of Europe
   8.4. Asia-Pacific
        8.4.1. Japan
        8.4.2. China
        8.4.3. India
        8.4.4. South Korea
        8.4.5. Australia
        8.4.6. Singapore
        8.4.7. Malaysia
        8.4.8. Thailand
        8.4.9. Indonesia
        8.4.10. Philippines
        8.4.11. Rest of Asia-Pacific
   8.5. South America
        8.5.1. Brazil
        8.5.2. Argentina
        8.5.3. Colombia
        8.5.4. Rest of South America
   8.6. Middle East and Africa
        8.6.1. Saudi Arabia
        8.6.2. UAE
        8.6.3. Egypt
        8.6.4. Nigeria
        8.6.5. South Africa
        8.6.6. Rest of  Middle East and Africa

9. Global Polyphenol Market-Competitive Landscape
   9.1. Overview
   9.2. Market Share of Key Players in the Polyphenol Market
        9.2.1. Global Company Market Share
        9.2.2. North America Company Market Share
        9.2.3. Europe Company Market Share
        9.2.4. APAC Company Market Share
   9.3. Competitive Situations and Trends
        9.3.1. Product Type Launches and Developments
        9.3.2. Partnerships, Collaborations, and Agreements
        9.3.3. Mergers & Acquisitions
        9.3.4. Expansions

10. Company Profiles
   10.1. Naturex
        10.1.1. Business Overview
        10.1.2. Company Snapshot
        10.1.3. Company Market Share Analysis
        10.1.4. Company Product Type Portfolio
        10.1.5. Recent Developments
        10.1.6. SWOT Analysis
   10.2. Layn Natural Ingredients
        10.2.1. Business Overview
        10.2.2. Company Snapshot
        10.2.3. Company Market Share Analysis
        10.2.4. Company Product Type Portfolio
        10.2.5. Recent Developments
        10.2.6. SWOT Analysis
   10.3. DuPont-Danisco
        10.3.1. Business Overview
        10.3.2. Company Snapshot
        10.3.3. Company Market Share Analysis
        10.3.4. Company Product Type Portfolio
        10.3.5. Recent Developments
        10.3.6. SWOT Analysis
   10.4. ADM
        10.4.1. Business Overview
        10.4.2. Company Snapshot
        10.4.3. Company Market Share Analysis
        10.4.4. Company Product Type Portfolio
        10.4.5. Recent Developments
        10.4.6. SWOT Analysis
   10.5. Ajinomoto Omnichem Natural Specialities
        10.5.1. Business Overview
        10.5.2. Company Snapshot
        10.5.3. Company Market Share Analysis
        10.5.4. Company Product Type Portfolio
        10.5.5. Recent Developments
        10.5.6. SWOT Analysis
   10.6. Barry Callebaut
        10.6.1. Business Overview
        10.6.2. Company Snapshot
        10.6.3. Company Market Share Analysis
        10.6.4. Company Product Type Portfolio
        10.6.5. Recent Developments
        10.6.6. SWOT Analysis
   10.7. PROVA
        10.7.1. Business Overview
        10.7.2. Company Snapshot
        10.7.3. Company Market Share Analysis
        10.7.4. Company Product Type Portfolio
        10.7.5. Recent Developments
        10.7.6. SWOT Analysis
   10.8. CEMOI
        10.8.1. Business Overview
        10.8.2. Company Snapshot
        10.8.3. Company Market Share Analysis
        10.8.4. Company Product Type Portfolio
        10.8.5. Recent Developments
        10.8.6. SWOT Analysis
   10.9. Indena S.P.A
        10.9.1. Business Overview
        10.9.2. Company Snapshot
        10.9.3. Company Market Share Analysis
        10.9.4. Company Product Type Portfolio
        10.9.5. Recent Developments
        10.9.6. SWOT Analysis
   10.10. Frutarom Ltd
        10.10.1. Business Overview
        10.10.2. Company Snapshot
        10.10.3. Company Market Share Analysis
        10.10.4. Company Product Type Portfolio
        10.10.5. Recent Developments
        10.10.6. SWOT Analysis
   10.11. Martin Bauer Group
        10.11.1. Business Overview
        10.11.2. Company Snapshot
        10.11.3. Company Market Share Analysis
        10.11.4. Company Product Type Portfolio
        10.11.5. Recent Developments
        10.11.6. SWOT Analysis
   10.12. DSM
        10.12.1. Business Overview
        10.12.2. Company Snapshot
        10.12.3. Company Market Share Analysis
        10.12.4. Company Product Type Portfolio
        10.12.5. Recent Developments
        10.12.6. SWOT Analysis
   10.13. HERZA Schokolade GMBH & Co. KG
        10.13.1. Business Overview
        10.13.2. Company Snapshot
        10.13.3. Company Market Share Analysis
        10.13.4. Company Product Type Portfolio
        10.13.5. Recent Developments
        10.13.6. SWOT Analysis
   10.14. Futureceuticals
        10.14.1. Business Overview
        10.14.2. Company Snapshot
        10.14.3. Company Market Share Analysis
        10.14.4. Company Product Type Portfolio
        10.14.5. Recent Developments
        10.14.6. SWOT Analysis
   10.15. Glanbia Nutritionals
        10.15.1. Business Overview
        10.15.2. Company Snapshot
        10.15.3. Company Market Share Analysis
        10.15.4. Company Product Type Portfolio
        10.15.5. Recent Developments
        10.15.6. SWOT Analysis


List of Table
1. Global Polyphenol Market, By Product Type, 2015–2025 (USD Million) (Kilo Tons)
2. Global Apple Polyphenol Market, BY Region, 2015–2025 (USD Million) (Kilo Tons)
3. Global Green Tea Polyphenol Market, By Region, 2015–2025 (USD Million) (Kilo Tons)
4. Global Grape Seed Polyphenol Market, BY Region, 2015–2025 (USD Million) (Kilo Tons)
5. Global Others Polyphenol Market, By Region, 2015–2025 (USD Million) (Kilo Tons)
6. Global Polyphenol Market, By Application, 2015–2025 (USD Million) (Kilo Tons) 
7. Global Functional Food Polyphenol Market, By Region, 2015–2025 (USD Million) (Kilo Tons)
8. Global Functional Beverages Polyphenol Market, By Region, 2015–2025 (USD Million) (Kilo Tons)
9. Global Dietary Supplements Polyphenol Market, By Region, 2015–2025 (USD Million) (Kilo Tons)
10. Global  Others Polyphenol Market, By Region, 2015–2025 (USD Million) (Kilo Tons)
11. Global Polyphenol Market, By Region, 2015–2025 (USD Million) (Kilo Tons) 
12. North America Polyphenol Market, By Product Type, 2015–2025 (USD Million) (Kilo Tons) 
13. North America Polyphenol Market, By Application, 2015–2025 (USD Million) (Kilo Tons) 
14. U.S. Polyphenol Market, By Product Type, 2015–2025 (USD Million) (Kilo Tons) 
15. U.S. Polyphenol Market, By Application, 2015–2025 (USD Million) (Kilo Tons) 
16. Canada Polyphenol Market, By Product Type, 2015–2025 (USD Million) (Kilo Tons) 
17. Canada Polyphenol Market, By Application, 2015–2025 (USD Million) (Kilo Tons) 
18. Mexico Polyphenol Market, By Product Type, 2015–2025 (USD Million) (Kilo Tons) 
19. Mexico Polyphenol Market, By Application, 2015–2025 (USD Million) (Kilo Tons) 
20. Europe Polyphenol Market, By Product Type, 2015–2025 (USD Million) (Kilo Tons) 
21. Europe Polyphenol Market, By Application, 2015–2025 (USD Million) (Kilo Tons) 
22. Germany Polyphenol Market, By Product Type, 2015–2025 (USD Million) (Kilo Tons) 
23. Germany Polyphenol Market, By Application, 2015–2025 (USD Million) (Kilo Tons) 
24. France Polyphenol Market, By Product Type, 2015–2025 (USD Million) (Kilo Tons) 
25. France Polyphenol Market, By Application, 2015–2025 (USD Million) (Kilo Tons) 
26. Sweden Polyphenol Market, By Product Type, 2015–2025 (USD Million) (Kilo Tons) 
27. Sweden Polyphenol Market, By Application, 2015–2025 (USD Million) (Kilo Tons) 
28. Netherlands Polyphenol Market, By Product Type, 2015–2025 (USD Million) (Kilo Tons) 
29. Netherlands Polyphenol Market, By Application, 2015–2025 (USD Million) (Kilo Tons) 
30. U.K. Polyphenol Market, By Product Type, 2015–2025 (USD Million) (Kilo Tons) 
31. U.K. Polyphenol Market, By Application, 2015–2025 (USD Million) (Kilo Tons) 
32. Italy Polyphenol Market, By Product Type, 2015–2025 (USD Million) (Kilo Tons) 
33. Italy Polyphenol Market, By Application, 2015–2025 (USD Million) (Kilo Tons) 
34. Spain Polyphenol Market, By Product Type, 2015–2025 (USD Million) (Kilo Tons) 
35. Spain Polyphenol Market, By Application, 2015–2025 (USD Million) (Kilo Tons) 
36. Turkey Polyphenol Market, By Product Type, 2015–2025 (USD Million) (Kilo Tons) 
37. Turkey Polyphenol Market, By Application, 2015–2025 (USD Million) (Kilo Tons) 
38. Switzerland Polyphenol Market, By Product Type, 2015–2025 (USD Million) (Kilo Tons) 
39. Switzerland Polyphenol Market, By Application, 2015–2025 (USD Million) (Kilo Tons) 
40. Belgium Polyphenol Market, By Product Type, 2015–2025 (USD Million) (Kilo Tons) 
41. Belgium Polyphenol Market, By Application, 2015–2025 (USD Million) (Kilo Tons) 
42. Asia Pacific Polyphenol Market, By Product Type, 2015–2025 (USD Million) (Kilo Tons) 
43. Asia Pacific Polyphenol Market, By Application, 2015–2025 (USD Million) (Kilo Tons) 
44. Japan Polyphenol Market, By Product Type, 2015–2025 (USD Million) (Kilo Tons) 
45. Japan Polyphenol Market, By Application, 2015–2025 (USD Million) (Kilo Tons) 
46. China Polyphenol Market, By Product Type, 2015–2025 (USD Million) (Kilo Tons) 
47. China Polyphenol Market, By Application, 2015–2025 (USD Million) (Kilo Tons) 
48. India Polyphenol Market, By Product Type, 2015–2025 (USD Million) (Kilo Tons) 
49. India Polyphenol Market, By Application, 2015–2025 (USD Million) (Kilo Tons) 
50. South Korea Polyphenol Market, By Product Type, 2015–2025 (USD Million) (Kilo Tons) 
51. South Korea Polyphenol Market, By Application, 2015–2025 (USD Million) (Kilo Tons) 
52. Australia Polyphenol Market, By Product Type, 2015–2025 (USD Million) (Kilo Tons) 
53. Australia Polyphenol Market, By Application, 2015–2025 (USD Million) (Kilo Tons) 
54. Singapore Polyphenol Market, By Product Type, 2015–2025 (USD Million) (Kilo Tons) 
55. Singapore Polyphenol Market, By Application, 2015–2025 (USD Million) (Kilo Tons) 
56. Malaysia Polyphenol Market, By Product Type, 2015–2025 (USD Million) (Kilo Tons) 
57. Malaysia Polyphenol Market, By Application, 2015–2025 (USD Million) (Kilo Tons) 
58. Thailand Polyphenol Market, By Product Type, 2015–2025 (USD Million) (Kilo Tons) 
59. Thailand Polyphenol Market, By Application, 2015–2025 (USD Million) (Kilo Tons) 
60. Indonesia Polyphenol Market, By Product Type, 2015–2025 (USD Million) (Kilo Tons) 
61. Indonesia Polyphenol Market, By Application, 2015–2025 (USD Million) (Kilo Tons) 
62. Philippines Polyphenol Market, By Product Type, 2015–2025 (USD Million) (Kilo Tons) 
63. Philippines Polyphenol Market, By Application, 2015–2025 (USD Million) (Kilo Tons) 
64. South America Polyphenol Market, By Product Type, 2015–2025 (USD Million) (Kilo Tons) 
65. South America Polyphenol Market, By Application, 2015–2025 (USD Million) (Kilo Tons) 
66. Brazil Polyphenol Market, By Product Type, 2015–2025 (USD Million) (Kilo Tons) 
67. Brazil Polyphenol Market, By Application, 2015–2025 (USD Million) (Kilo Tons) 
68. Argentina Polyphenol Market, By Product Type, 2015–2025 (USD Million) (Kilo Tons) 
69. Argentina Polyphenol Market, By Application, 2015–2025 (USD Million) (Kilo Tons) 
70. Colombia Polyphenol Market, By Product Type, 2015–2025 (USD Million) (Kilo Tons) 
71. Colombia Polyphenol Market, By Application, 2015–2025 (USD Million) (Kilo Tons) 
72. Middle East and Africa Polyphenol Market, By Product Type, 2015–2025 (USD Million) (Kilo Tons) 
73. Middle East and Africa Polyphenol Market, By Application, 2015–2025 (USD Million) (Kilo Tons) 
74. Saudi Arabia Polyphenol Market, By Product Type, 2015–2025 (USD Million) (Kilo Tons) 
75. Saudi Arabia Polyphenol Market, By Application, 2015–2025 (USD Million) (Kilo Tons) 
76. UAE Polyphenol Market, By Product Type, 2015–2025 (USD Million) (Kilo Tons) 
77. UAE Polyphenol Market, By Application, 2015–2025 (USD Million) (Kilo Tons) 
78. Egypt Polyphenol Market, By Product Type, 2015–2025 (USD Million) (Kilo Tons) 
79. Egypt Polyphenol Market, By Application, 2015–2025 (USD Million) (Kilo Tons) 
80. Nigeria Polyphenol Market, By Product Type, 2015–2025 (USD Million) (Kilo Tons) 
81. Nigeria Polyphenol Market, By Application, 2015–2025 (USD Million) (Kilo Tons) 
82. South Africa Polyphenol Market, By Product Type, 2015–2025 (USD Million) (Kilo Tons) 
83. South Africa Polyphenol Market, By Application, 2015–2025 (USD Million) (Kilo Tons) 

List of Figures 
1. Global Polyphenol Market Segmentation
2. Polyphenol Market: Research Methodology
3. Market Size Estimation Methodology: Bottom-Up Approach
4. Market Size Estimation Methodology: Top-Down Approach
5. Data Triangulation
6. Porter’s Five Forces Analysis 
7. Value Chain Analysis 
8. Global Polyphenol Market attractiveness analysis by Product Type
9. Global Polyphenol Market attractiveness analysis by Application
10. Global Polyphenol Market attractiveness analysis by Region
11. Global Polyphenol Market: Dynamics
12. Global Polyphenol Market Share by Product Type (2017 & 2025)
13. Global Polyphenol Market Share by Application (2017 & 2025)
14. Global Polyphenol Market Share by Regions (2017 & 2025)
15. Global Polyphenol Market Share by Company (2018)

Research Methodology

Market research is a method of gathering, assessing and deducing data & information about a particular market. Market research is very crucial in these days. The techniques analyze about how a product/service can be offered to the market to its end-customers, observe the impact of that product/service based on the past customer experiences, and cater their needs and demands. Owing to the successful business ventures, accurate, relevant and thorough information is the base for all the organizations because market research report/study offers specific market related data & information about the industry growth prospects, perspective of the existing customers, and the overall market scenario prevailed in past, ongoing present and developing future. It allows the stakeholders and investors to determine the probability of a business before committing substantial resources to the venture. Market research helps in solving the marketing issues challenges that a business will most likely face.

Market research is valuable because of the following reasons:

  • Market research helps businesses strengthen a company’s position
  • Market research helps in minimizing the investment risks associated with the businesses in any industry vertical
  • Market research helps in identifying the potential threats and opportunities associated with the business industry
  • Market research aids in spotting the emerging trends and facilitates strategic planning in order to stay ahead in the competition

Our research report features both the aspects; qualitative and quantitative. Qualitative part provides insights about the market driving forces, potential opportunities, customer’s demands and requirement which in turn help the companies to come up with new strategies in order to survive in the long run competition. The quantitative segment offers the most credible information related to the industry. Based on the data gathering, we use to derive the market size and estimate their future growth prospects on the basis of global, region and country.

Our market research process involves with the four specific stages.

  • Data Collection
  • Data Synthesis
  • Market Deduction & Formulation
  • Data Screening & Validation

Data Collection: This stage of the market research process involves with the gathering and collecting of the market/industry related data from the sources. There are basically two types of research methods:

  • Primary Research: By conducting primary research, it involves with the two types of data gathering; exploratory and specific. Exploratory data is open-ended and helps us to define a particular problem involving surveys, and pilot study to the specific consumer group, knowing their needs and wants catering to the industry related product/service offering. Explanatory data gathering follows with the bit of unstructured way. Our analyst group leads the study by focusing on the key crowd, in this manner picking up bits of knowledge from them. In light of the points of view of the clients, this data is used to plan advertise techniques. In addition, showcase overviews causes us to comprehend the current scenario of the business. Specific data gathering on the hand, involves with the more structured and formal way. The primary research usually includes in telephonic conversations, E-mail collaborations and up close and personal meetings/interviews with the raw material suppliers, industrial wholesalers, and independent consultants/specialists. The interviews that we conduct offers important information on showcase size and industry development patterns. Our company likewise conducts interviews with the different business specialists so as to increase generally bits of knowledge of the business/showcase.
  • Secondary Research: The secondary research incorporates with the data gathering from the non-profit associations and organizations, for example, World bank, WHO, investor relations and their presentations, statistical databases, yearly(annual reports) reports, national government records, factual databases, websites, articles, white papers, press releases, blogs and others. From the annual report, we deduce an organization's income/revenue generation to comprehend the key product segment related to the market. We examine the organization sites and implement product mapping strategy which is significant for determining the segment revenue. In the product mapping technique, we choose and categorize the products offered by the companies catering to the industry specific market, derive the segment revenue for each of the organizations to get the market estimation. We also gather data & Information based on the supply and demand side of the value chain involved with the domain specific market. The supply side denotes the distributors, wholesalers, suppliers and the demand side denotes the end-consumers/customers of the value chain. The supply side of the market is analyzed by examining the product growth across industry in each of the region followed by its pricing analysis. The demand side is analyzed by the evaluating the penetration level and adoption rates of the product by referring to the historical/past data, examine the present usage and forecasting the future trends. 
  • Purchased Database: Our purchased data provides insights about the key market players/companies along with their financial analysis. Additionally, our data base also includes market related information. 
    • We also have the agreements with various reputed data providers, consultants and third party vendors who provide information which are not limited to:
      • Export & Import Data
      • Business Information related to trade and its statistics
      • Penetration level of a particular product/service based on geography mainly focusing on the unmet prerequisites of the customers.
  • In-house Library: Apart from these third-party sources, we have our in-house library of quantitative and qualitative data & information. Our in-house database includes market data for various industry and domains. These data are updated on regular basis as per the changing market scenario. Our library includes, internal audit reports, historic databases, archives and journal publications. Sometimes there are instances where there is no metadata or raw data available for any domain specific market. For those particular cases, we utilize our expertise to forecast and estimate the market size in order to generate comprehensive data sets. Our analyst team adopts a robust research technique in order to deduce the market size and its estimates:
  • Examining demographic along with psychographic segmentation for market evaluation
  • Analyzing the macro and micro-economic indicators for each demography
  • Evaluating the current industry trends popular in the market.

Data Synthesis: This stage includes the evaluation and assessment of all the data acquired from the primary and secondary research. It likewise includes in evaluating the information for any disparity watched while information gathering identified with the market. The data & information is gathered with consideration to the heterogeneity of sources. Scientific and statistical methods are implemented for synthesizing dissimilar information sets and provide the relevant data which is fundamental for formulating strategies. Our organization has broad involvement with information amalgamation where the information goes through different stages:

  • Information Screening: Information screening is the way toward examining information/data gathered from the sources for errors/mistakes and amending it before data integration process. The screening includes in looking at raw information, identifying and distinguishing mistakes and managing missing information. The reason for the information screening is to ensure information is effectively entered or not. Our organization utilizes objective and precise information screening grades through repetitive quality checks.
  • Data Integration: The data integration method involves with the incorporation of numerous information streams. The data streams is important so as to deliver investigate examines that give overall market scenario to the investors. These information streams originate from different research contemplates and our in house database. After the screening of the information, our analysts conduct efficient integration of the data streams, optimizing connections between integrated surveys and syndicated data sources. There are two research approaches that we follow so as to coordinate our information; top down methodology and bottom up methodology. 
    • Top-down analysis generally refers to using broad factors as a basis for decision making. The top-down approach helps in identifying the overall market scenario along with the external and internal factors effecting the market growth.
    • The bottom-up approach takes a completely different approach. Generally, the bottom-up approach focuses its analysis on micro attributes and specific characteristics of the domain specific market.

Market Formulation & Deduction: The last stage includes assigning the data & information in a suitable way in order to derive market size. Analyst reviews and domain based opinions based on holistic approach of market estimation combined with industry investigation additionally features a crucial role in this stage.

This stage includes with the finalization of the market size and numbers that we have gathered from primary and secondary research. With the data & information addition, we ensure that there is no gap in the market information. Market trend analysis is finished by our analysts by utilizing data extrapolation procedures, which give the most ideal figures to the market.

Data Validation: Validation is the most crucial step in the process. Validation & re-validation through scientifically designed technique and process that helps us finalize data-points to be used for final calculations. This stage also involves with the data triangulation process. Data triangulation generally implicates the cross validation and matching the data which has been collected from primary and secondary research methods.

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