Starch Based Edible Coatings Market by Source (Corn Starch, Potato, Sweet Potato, Cassava, Others), Application, Regions, Global Industry Analysis, Market Size, Share, Growth, Trends, and Forecast 2018 to 2025

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Global starch based edible coatings market is expected to reach USD XX.XX Million by 2025, at a CAGR of X.XX% from 2018 to 2025. Growing demand for the biodegradable protective coatings for fruits and vegetables, meat, poultry, and fish items are propelling the global starch based edible coatings market.

Market Overview:

Starch-based edible coatings are applied as the protective coating of starch on various agricultural products, meat, and bakery products to improve their appearance and shelf life. Starch-based edible provides protection from the direct exchange of gases and prevent the senescence of the products. Emphasis on the adoption of edible films and coatings, as an alternative to the currently used mixture of synthetic and biodegradable chemical compounds, is proving to be the key driving factor for the starch-based edible coating market. Starch-based edible coatings are witnessing widespread adoption in the food industry, owing to their impressive efficiency and functional properties, as well as inherent characteristics of film-forming materials.

Report Description:

  • The base year for the study has been considered 2017, historic year 2015 and 2016 and, the forecast period considered is from 2018 to 2025. The global starch based edible coatings market is analysed on the basis of value (USD Million), volume (Kilotons), consumption (Kilotons), imports (Kilotons) and exports (Kilotons).
  • The study delivers a comprehensive analysis of global starch based edible coatings market by source, application and regions.
  • The report offers in-depth analysis of driving factors, opportunities, restraints, and challenges for gaining the key insight of the market. The report emphasizes on all the key trends that play a vital role in the enlargement of the market from 2018 to 2025.
  • Porter’s Five Forces model is used in order to recognize the competitive scenario in the global starch based edible coatings market. This report incorporates the industry analysis which is focused on providing an extensive view of the starch based edible coatings market.
  • The study also includes attractiveness analysis of source, application and regions which are benchmarked based on their market size, growth rate and attractiveness in terms of present and future opportunity for understanding the future growth of the market.
  • The report provides company profile of the key players operating in the starch based edible coatings market and a comparative analysis based on their business overviews, product offering, segment market share, regional presence, business strategies, innovations, mergers & acquisitions, recent developments, joint venture, collaborations, partnerships, SWOT analysis, and key financial information.
  • The market estimates have been evaluated by considering the effect of different political, economic, social, technological and legal factors which are based on our extensive secondary research, primary research, and in-house databases.

Market Dynamics:

Drivers:

  • Superior efficiency and functional properties of the starch based edible coatings
  • Increase in per capita income and improvement in the standard of living

Restrains:

  • Lack of awareness
  • Availability of cheaper alternatives

Opportunities:

  • Emphasis on reducing the post-harvest losses
  • Increasing research and development activities
  • Growing consumer preference for biodegradable food coatings

Challenges:

  • Fluctuation in the raw material prices
  • Hygroscopic quality of  starch based edible coatings

Global Starch Based Edible Coatings Market Key Findings:

All the segments have been analyzed on global, regional and country basis. The study includes the analysis of more than 30 countries for each segment.

Segmentation Analysis:

The global starch based edible coatings market has been segmented on the basis of source and application.

  • Source segment is divided into corn starch, potato, sweet potato, cassava, others. Corn starch emerged as the largest source segment with a 54.62% share of market revenue in 2017. Corn starch reinforced with glycerol and nutmeg oil nanoemulsion is being widely utilized by the food processing industry.
  • Application is segmented into fruits & vegetables, meat, poultry & fish, dairy products, nutritional products, bakery & confectionery, others. Increasing consumer preference for high-quality, minimally processed fresh foods, and vegetable products led the fruits and vegetable segment to dominate the global starch-based edible coatings market with a 28.59% share of market revenue in 2017. The growing inclination of consumers towards healthier and more ecological foods has been promoting the packaging manufacturers to develop novel and eco-friendly solutions, for increasing the life span of food products.

Regional Segmentation Analysis:

The regions analyzed for the market include North America, Europe, South America, Asia Pacific, and Middle East and Africa. Europe region emerged as the largest market for the starch based edible coatings with a 38.32% share of market revenue in 2017.

  • Factors such as presence of well-developed industry, rising consumer preference for healthier and more ecological foods as well as imposition of strict food safety norms were some of the reasons that led the Europe region to dominate the global starch based edible coatings market in 2017.
  • Growing population with increased per capita income and improved standards of living as well as rising awareness pertaining ill effects of petroleum based edible coatings, are some of the factors that are anticipated to boost the Asia Pacific region to grow at the highest CAGR of X.XX% over the forecast period.

Global Starch Based Edible Coatings Market Analysis:

Key players in the global starch based edible coatings market are Cargill Inc., Tate and Lyle PLC., Ingredion Inc., Archer Daniels Midland Company, Avebe, BENEO GmbH, Roquette Freres, Flo Chemical Corporation, Millennium Starch India Pvt.Ltd, Tidecom Technology Co., Ltd, Ashland Inc., Royal DSM N.V., CP Kelco,  Kerry Group PLC, Monosol LLC, and among others. Unabated demand for the consumer preference for healthier and more ecological foods is leading major players to launch newer and innovative products. For instance Beneo GmbH in 2018, announced the launch of Remypure® S51. It is is a functional clean label rice starch featuring high tolerance towards low pH, high temperatures, and high shear, high product stability, unique texture, and a neutral taste. This product is ideal for use in applications such as soups & sauces, fruit preparations, baby food jars, and dairy desserts.

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This study forecasts revenue and volume growth at global, regional, and country levels from 2015 to 2025. Fior Market Research has segmented the global starch based edible coatings market on the basis of below mentioned segments:

Global Starch Based Edible Coatings Market by Source:

  • Corn
  • Potato
  • Sweet Potato
  • Cassava
  • Others

Global Starch Based Edible Coatings Market by Application:

  • Fruits & Vegetables
  • Meat, Poultry & Fish
  • Dairy Products
  • Nutritional Products
  • Bakery & Confectionery
  • Others

Global Starch Based Edible Coatings Market by Region

  • North America
  • The U.S.
  • Canada
  • Mexico
  • Europe
  • Germany
  • France
  • Sweden
  • Netherlands
  • U.K.
  • Italy
  • Spain
  • Turkey
  • Switzerland
  • Belgium
  • Rest of Europe
  • Asia-Pacific
  • Japan
  • China
  • India
  • South Korea
  • Australia
  • Singapore
  • Malaysia
  • Thailand
  • Indonesia
  • Philippines
  • Rest of Asia-Pacific
  • South America
  • Brazil
  • Argentina
  • Colombia
  • Rest of South America
  • The Middle East and Africa
  • Saudi Arabia
  • UAE
  • Egypt
  • Nigeria
  • South Africa
  • Rest of the Middle East and Africa

1. Introduction
   1.1. Objectives of the Study
   1.2. Market Definition
   1.3. Research Scope
   1.4. Currency

2. Research Methodology and Assumptions

3. Executive Summary

4. Premium Insights
   4.1. Porter’s Five Forces Analysis
   4.2. Value Chain Analysis
   4.3. Top Investment Pockets
        4.3.1. Market Attractiveness Analysis By Source
        4.3.2. Market Attractiveness Analysis By Application
        4.3.3. Market Attractiveness Analysis By Region
   4.4. Industry Trends

5. Market Dynamics
   5.1. Market Evaluation
   5.2. Drivers
        5.2.1. Superior efficiency and functional properties of the starch based edible coatings
        5.2.2. Increase in per capita income and improvement in the standard of living
   5.3. Restraints
        5.3.1. Lack of awareness
        5.3.2. Availability of cheaper alternatives
   5.4. Opportunities
        5.4.1. Emphasis on reducing the post-harvest losses
        5.4.2. Increasing research and development activities
        5.4.3. Growing consumer preference for biodegradable food coatings
   5.5. Challenges
        5.5.1. Fluctuation in the raw material prices
        5.5.2. Hygroscopic quality of  starch based edible coatings


6. Global Starch Based Edible Coatings Market Analysis and Forecast, By Source
   6.1. Segment Overview
   6.2. Corn Starch
   6.3. Potato
   6.4. Sweet Potato
   6.5. Cassava
   6.6. Others

7. Global Starch Based Edible Coatings Market Analysis and Forecast, By Application
   7.1. Segment Overview
   7.2. Fruits & Vegetables
   7.3. Meat, Poultry & Fish
   7.4. Dairy Products
   7.5. Nutritional Products
   7.6. Bakery & Confectionery
   7.7. Others

8. Global Starch Based Edible Coatings Market Analysis and Forecast, By Regional Analysis
   8.1. Segment Overview
   8.2. North America
        8.2.1. U.S.
        8.2.2. Canada
        8.2.3. Mexico
   8.3. Europe
        8.3.1. Germany
        8.3.2. France
        8.3.3. Sweden
        8.3.4. Netherlands
        8.3.5. U.K.
        8.3.6. Italy
        8.3.7. Spain
        8.3.8. Turkey
        8.3.9. Switzerland
        8.3.10. Belgium
        8.3.11. Rest of Europe
   8.4. Asia-Pacific
        8.4.1. Japan
        8.4.2. China
        8.4.3. India
        8.4.4. South Korea
        8.4.5. Australia
        8.4.6. Singapore
        8.4.7. Malaysia
        8.4.8. Thailand
        8.4.9. Indonesia
        8.4.10. Philippines
        8.4.11. Rest of Asia-Pacific
   8.5. South America
        8.5.1. Brazil
        8.5.2. Argentina
        8.5.3. Colombia
        8.5.4. Rest of South America
   8.6. Middle East and Africa
        8.6.1. Saudi Arabia
        8.6.2. UAE
        8.6.3. Egypt
        8.6.4. Nigeria
        8.6.5. South Africa
        8.6.6. Rest of  Middle East and Africa

9. Global Starch Based Edible Coatings Market-Competitive Landscape
   9.1. Overview
   9.2. Market Share of Key Players in the Starch Based Edible Coatings Market
        9.2.1. Global Company Market Share
        9.2.2. North America Company Market Share
        9.2.3. Europe Company Market Share
        9.2.4. APAC Company Market Share
   9.3. Competitive Situations and Trends
        9.3.1. Product Launches and Developments
        9.3.2. Partnerships, Collaborations, and Agreements
        9.3.3. Mergers & Acquisitions
        9.3.4. Expansions

10. Company Profiles
   10.1. Cargill Inc
        10.1.1. Business Overview
        10.1.2. Company Snapshot
        10.1.3. Company Market Share Analysis
        10.1.4. Company Product Portfolio
        10.1.5. Recent Developments
        10.1.6. SWOT Analysis
   10.2. Tate and Lyle PLC
        10.2.1. Business Overview
        10.2.2. Company Snapshot
        10.2.3. Company Market Share Analysis
        10.2.4. Company Product Portfolio
        10.2.5. Recent Developments
        10.2.6. SWOT Analysis
   10.3. Ingredion Inc
        10.3.1. Business Overview
        10.3.2. Company Snapshot
        10.3.3. Company Market Share Analysis
        10.3.4. Company Product Portfolio
        10.3.5. Recent Developments
        10.3.6. SWOT Analysis
   10.4. Archer Daniels Midland Company
        10.4.1. Business Overview
        10.4.2. Company Snapshot
        10.4.3. Company Market Share Analysis
        10.4.4. Company Product Portfolio
        10.4.5. Recent Developments
        10.4.6. SWOT Analysis
   10.5. Avebe
        10.5.1. Business Overview
        10.5.2. Company Snapshot
        10.5.3. Company Market Share Analysis
        10.5.4. Company Product Portfolio
        10.5.5. Recent Developments
        10.5.6. SWOT Analysis
   10.6. BENEO GmbH
        10.6.1. Business Overview
        10.6.2. Company Snapshot
        10.6.3. Company Market Share Analysis
        10.6.4. Company Product Portfolio
        10.6.5. Recent Developments
        10.6.6. SWOT Analysis
   10.7. Roquette Freres
        10.7.1. Business Overview
        10.7.2. Company Snapshot
        10.7.3. Company Market Share Analysis
        10.7.4. Company Product Portfolio
        10.7.5. Recent Developments
        10.7.6. SWOT Analysis
   10.8. Flo Chemical Corporation
        10.8.1. Business Overview
        10.8.2. Company Snapshot
        10.8.3. Company Market Share Analysis
        10.8.4. Company Product Portfolio
        10.8.5. Recent Developments
        10.8.6. SWOT Analysis
   10.9. Millennium Starch India Pvt.Ltd
        10.9.1. Business Overview
        10.9.2. Company Snapshot
        10.9.3. Company Market Share Analysis
        10.9.4. Company Product Portfolio
        10.9.5. Recent Developments
        10.9.6. SWOT Analysis
   10.10. Tidecom Technology Co
        10.10.1. Business Overview
        10.10.2. Company Snapshot
        10.10.3. Company Market Share Analysis
        10.10.4. Company Product Portfolio
        10.10.5. Recent Developments
        10.10.6. SWOT Analysis
   10.11. Ashland Inc.
        10.11.1. Business Overview
        10.11.2. Company Snapshot
        10.11.3. Company Market Share Analysis
        10.11.4. Company Product Portfolio
        10.11.5. Recent Developments
        10.11.6. SWOT Analysis
   10.12. Royal DSM N.V.
        10.12.1. Business Overview
        10.12.2. Company Snapshot
        10.12.3. Company Market Share Analysis
        10.12.4. Company Product Portfolio
        10.12.5. Recent Developments
        10.12.6. SWOT Analysis
   10.13. CP Kelco
        10.13.1. Business Overview
        10.13.2. Company Snapshot
        10.13.3. Company Market Share Analysis
        10.13.4. Company Product Portfolio
        10.13.5. Recent Developments
        10.13.6. SWOT Analysis
   10.14. Kerry Group PLC
        10.14.1. Business Overview
        10.14.2. Company Snapshot
        10.14.3. Company Market Share Analysis
        10.14.4. Company Product Portfolio
        10.14.5. Recent Developments
        10.14.6. SWOT Analysis
   10.15. Monosol LLC
        10.15.1. Business Overview
        10.15.2. Company Snapshot
        10.15.3. Company Market Share Analysis
        10.15.4. Company Product Portfolio
        10.15.5. Recent Developments
        10.15.6. SWOT Analysis

 


List of Figures 

1. Global Starch Based Edible Coatings Market Segmentation

2. Starch Based Edible Coatings Market: Research Methodology

3. Market Size Estimation Methodology: Bottom-Up Approach

4. Market Size Estimation Methodology: Top-Down Approach

5. Data Triangulation

6. Porter’s Five Forces Analysis 

7. Value Chain Analysis 

8. Global Starch Based Edible Coatings Market Attractiveness Analysis By Source

9. Global Starch Based Edible Coatings Market Attractiveness Analysis By Application

10. Global Starch Based Edible Coatings Market Attractiveness Analysis By Region

11. Global Starch Based Edible Coatings Market: Dynamics

12. Global Starch Based Edible Coatings Market Share by Source (2017 & 2025)

13. Global Starch Based Edible Coatings Market Share by Application (2017 & 2025)

14. Global Starch Based Edible Coatings Market Share by Regions (2017 & 2025)

15. Global Starch Based Edible Coatings Market Share by Company (2018)


List of Table

1. Global Starch Based Edible Coatings Market, By Source, 2015–2025 (USD Million) (Kilotons)

2. Global Corn Starch Based Edible Coatings Market, Region, 2015–2025 (USD Million) (Kilotons)

3. Global Potato Starch Based Edible Coatings Market, Region, 2015–2025 (USD Million) (Kilotons)

4. Global Sweet Potato Starch Based Edible Coatings Market, Region, 2015–2025 (USD Million) (Kilotons)

5. Global Cassava Starch Based Edible Coatings Market, Region, 2015–2025 (USD Million) (Kilotons)

6. Global Others Starch Based Edible Coatings Market, Region, 2015–2025 (USD Million) (Kilotons)

7. Global Starch Based Edible Coatings Market, By Application, 2015–2025 (USD Million) (Kilotons)

8. Global Fruits & Vegetables Starch Based Edible Coatings Market, By Region, 2015–2025 (USD Million) (Kilotons)

9. Global Meat, Poultry & Fish Starch Based Edible Coatings Market, By Region, 2015–2025 (USD Million) (Kilotons)

10. Global Dairy Products Starch Based Edible Coatings Market, By Region, 2015–2025 (USD Million) (Kilotons)

11. Global Nutritional Products Starch Based Edible Coatings Market, By Region, 2015–2025 (USD Million) (Kilotons)

12. Global Bakery & Confectionery Starch Based Edible Coatings Market, By Region, 2015–2025 (USD Million) (Kilotons)

13. Global Others Starch Based Edible Coatings Market, By Region, 2015–2025 (USD Million) (Kilotons)

14. Global Starch Based Edible Coatings Market, By Region, 2015–2025 (USD Million) (Kilotons)

15. North America Starch Based Edible Coatings Market, By Source, 2015–2025 (USD Million) (Kilotons)

16. North America Starch Based Edible Coatings Market, By Application, 2015–2025 (USD Million) (Kilotons)

17. U.S. Starch Based Edible Coatings Market, By Source, 2015–2025 (USD Million) (Kilotons)

18. U.S. Starch Based Edible Coatings Market, By Application, 2015–2025 (USD Million) (Kilotons)

19. Canada Starch Based Edible Coatings Market, By Source, 2015–2025 (USD Million) (Kilotons)

20. Canada Starch Based Edible Coatings Market, By Application, 2015–2025 (USD Million) (Kilotons)

21. Mexico Starch Based Edible Coatings Market, By Source, 2015–2025 (USD Million) (Kilotons)

22. Mexico Starch Based Edible Coatings Market, By Application, 2015–2025 (USD Million) (Kilotons) 

23. Europe Starch Based Edible Coatings Market, By Source, 2015–2025 (USD Million) (Kilotons)

24. Europe Starch Based Edible Coatings Market, By Application, 2015–2025 (USD Million) (Kilotons)

25. Germany Starch Based Edible Coatings Market, By Source, 2015–2025 (USD Million) (Kilotons)

26. Germany Starch Based Edible Coatings Market, By Application, 2015–2025 (USD Million) (Kilotons)

27. France Starch Based Edible Coatings Market, By Source, 2015–2025 (USD Million) (Kilotons)

28. France Starch Based Edible Coatings Market, By Application, 2015–2025 (USD Million) (Kilotons)

29. Sweden Starch Based Edible Coatings Market, By Source, 2015–2025 (USD Million) (Kilotons)

30. Sweden Starch Based Edible Coatings Market, By Application, 2015–2025 (USD Million) (Kilotons)

31. Netherlands Starch Based Edible Coatings Market, By Source, 2015–2025 (USD Million) (Kilotons)

32. Netherlands Starch Based Edible Coatings Market, By Application, 2015–2025 (USD Million) (Kilotons)

33. U.K. Starch Based Edible Coatings Market, By Source, 2015–2025 (USD Million) (Kilotons)

34. U.K. Starch Based Edible Coatings Market, By Application, 2015–2025 (USD Million) (Kilotons) 

35. Italy Starch Based Edible Coatings Market, By Source, 2015–2025 (USD Million) (Kilotons)

36. Italy Starch Based Edible Coatings Market, By Application, 2015–2025 (USD Million) (Kilotons) 

37. Spain Starch Based Edible Coatings Market, By Source, 2015–2025 (USD Million) (Kilotons)

38. Spain Starch Based Edible Coatings Market, By Application, 2015–2025 (USD Million) (Kilotons) 

39. Turkey Starch Based Edible Coatings Market, By Source, 2015–2025 (USD Million) (Kilotons)

40. Turkey Starch Based Edible Coatings Market, By Application, 2015–2025 (USD Million) (Kilotons)

41. Switzerland Starch Based Edible Coatings Market, By Source, 2015–2025 (USD Million) (Kilotons)

42. Switzerland Starch Based Edible Coatings Market, By Application, 2015–2025 (USD Million) (Kilotons)

43. Belgium Starch Based Edible Coatings Market, By Source, 2015–2025 (USD Million) (Kilotons)

44. Belgium Starch Based Edible Coatings Market, By Application, 2015–2025 (USD Million) (Kilotons) 

45. Asia Pacific Starch Based Edible Coatings Market, By Source, 2015–2025 (USD Million) (Kilotons)

46. Asia Pacific Starch Based Edible Coatings Market, By Application, 2015–2025 (USD Million) (Kilotons)

47. Japan Starch Based Edible Coatings Market, By Source, 2015–2025 (USD Million) (Kilotons)

48. Japan Starch Based Edible Coatings Market, By Application, 2015–2025 (USD Million) (Kilotons)

49. China Starch Based Edible Coatings Market, By Source, 2015–2025 (USD Million) (Kilotons)

50. China Starch Based Edible Coatings Market, By Application, 2015–2025 (USD Million) (Kilotons) 

51. India Starch Based Edible Coatings Market, By Source, 2015–2025 (USD Million) (Kilotons)

52. India Starch Based Edible Coatings Market, By Application, 2015–2025 (USD Million) (Kilotons)

53. South Korea Starch Based Edible Coatings Market, By v, 2015–2025 (USD Million) (Kilotons)

54. South Korea Starch Based Edible Coatings Market, By Application, 2015–2025 (USD Million) (Kilotons) 

55. Australia Starch Based Edible Coatings Market, By v, 2015–2025 (USD Million) (Kilotons)

56. Australia Starch Based Edible Coatings Market, By Application, 2015–2025 (USD Million) (Kilotons) 

57. Singapore Starch Based Edible Coatings Market, By Source, 2015–2025 (USD Million) (Kilotons)

58. Singapore Starch Based Edible Coatings Market, By Application, 2015–2025 (USD Million) (Kilotons)

59. Malaysia Starch Based Edible Coatings Market, By Source, 2015–2025 (USD Million) (Kilotons)

60. Malaysia Starch Based Edible Coatings Market, By Application, 2015–2025 (USD Million) (Kilotons) 

61. Thailand Starch Based Edible Coatings Market, By Source, 2015–2025 (USD Million) (Kilotons)

62. Thailand Starch Based Edible Coatings Market, By Application, 2015–2025 (USD Million) (Kilotons)

63. Indonesia Starch Based Edible Coatings Market, By Source, 2015–2025 (USD Million) (Kilotons)

64. Indonesia Starch Based Edible Coatings Market, By Application, 2015–2025 (USD Million) (Kilotons)

65. Philippines Starch Based Edible Coatings Market, By Source, 2015–2025 (USD Million) (Kilotons)

66. Philippines Starch Based Edible Coatings Market, By Application, 2015–2025 (USD Million) (Kilotons) 

67. South America Starch Based Edible Coatings Market, By Source, 2015–2025 (USD Million) (Kilotons)

68. South America Starch Based Edible Coatings Market, By Application, 2015–2025 (USD Million) (Kilotons) 

69. Brazil Starch Based Edible Coatings Market, By Source, 2015–2025 (USD Million) (Kilotons) 

70. Brazil Starch Based Edible Coatings Market, By Application, 2015–2025 (USD Million) (Kilotons)

71. Argentina Starch Based Edible Coatings Market, By Source, 2015–2025 (USD Million) (Kilotons)

72. Argentina Starch Based Edible Coatings Market, By Application, 2015–2025 (USD Million) (Kilotons)

73. Colombia Starch Based Edible Coatings Market, By Source, 2015–2025 (USD Million) (Kilotons)

74. Colombia Starch Based Edible Coatings Market, By Application, 2015–2025 (USD Million) (Kilotons) 

75. Middle East and Africa Starch Based Edible Coatings Market, By Source, 2015–2025 (USD Million) (Kilotons)

76. Middle East and Africa Starch Based Edible Coatings Market, By Application, 2015–2025 (USD Million) (Kilotons) 

77. Saudi Arabia Starch Based Edible Coatings Market, By Source, 2015–2025 (USD Million) (Kilotons)

78. Saudi Arabia Starch Based Edible Coatings Market, By Application, 2015–2025 (USD Million) (Kilotons) 

79. UAE Starch Based Edible Coatings Market, By Source, 2015–2025 (USD Million) (Kilotons)

80. UAE Starch Based Edible Coatings Market, By Application, 2015–2025 (USD Million) (Kilotons)

81. Egypt Starch Based Edible Coatings Market, By Source, 2015–2025 (USD Million) (Kilotons)

82. Egypt Starch Based Edible Coatings Market, By Application, 2015–2025 (USD Million) (Kilotons) 

83. Nigeria Starch Based Edible Coatings Market, By Source, 2015–2025 (USD Million) (Kilotons)

84. Nigeria Starch Based Edible Coatings Market, By Application, 2015–2025 (USD Million) (Kilotons)

85. South Africa Starch Based Edible Coatings Market, By Source, 2015–2025 (USD Million) (Kilotons)

86. South Africa Starch Based Edible Coatings Market, By Application, 2015–2025 (USD Million) (Kilotons) 

Research Methodology

Market research is a method of gathering, assessing and deducing data & information about a particular market. Market research is very crucial in these days. The techniques analyze about how a product/service can be offered to the market to its end-customers, observe the impact of that product/service based on the past customer experiences, and cater their needs and demands. Owing to the successful business ventures, accurate, relevant and thorough information is the base for all the organizations because market research report/study offers specific market related data & information about the industry growth prospects, perspective of the existing customers, and the overall market scenario prevailed in past, ongoing present and developing future. It allows the stakeholders and investors to determine the probability of a business before committing substantial resources to the venture. Market research helps in solving the marketing issues challenges that a business will most likely face.

Market research is valuable because of the following reasons:

  • Market research helps businesses strengthen a company’s position
  • Market research helps in minimizing the investment risks associated with the businesses in any industry vertical
  • Market research helps in identifying the potential threats and opportunities associated with the business industry
  • Market research aids in spotting the emerging trends and facilitates strategic planning in order to stay ahead in the competition

Our research report features both the aspects; qualitative and quantitative. Qualitative part provides insights about the market driving forces, potential opportunities, customer’s demands and requirement which in turn help the companies to come up with new strategies in order to survive in the long run competition. The quantitative segment offers the most credible information related to the industry. Based on the data gathering, we use to derive the market size and estimate their future growth prospects on the basis of global, region and country.

Our market research process involves with the four specific stages.

  • Data Collection
  • Data Synthesis
  • Market Deduction & Formulation
  • Data Screening & Validation

Data Collection: This stage of the market research process involves with the gathering and collecting of the market/industry related data from the sources. There are basically two types of research methods:

  • Primary Research: By conducting primary research, it involves with the two types of data gathering; exploratory and specific. Exploratory data is open-ended and helps us to define a particular problem involving surveys, and pilot study to the specific consumer group, knowing their needs and wants catering to the industry related product/service offering. Explanatory data gathering follows with the bit of unstructured way. Our analyst group leads the study by focusing on the key crowd, in this manner picking up bits of knowledge from them. In light of the points of view of the clients, this data is used to plan advertise techniques. In addition, showcase overviews causes us to comprehend the current scenario of the business. Specific data gathering on the hand, involves with the more structured and formal way. The primary research usually includes in telephonic conversations, E-mail collaborations and up close and personal meetings/interviews with the raw material suppliers, industrial wholesalers, and independent consultants/specialists. The interviews that we conduct offers important information on showcase size and industry development patterns. Our company likewise conducts interviews with the different business specialists so as to increase generally bits of knowledge of the business/showcase.
  • Secondary Research: The secondary research incorporates with the data gathering from the non-profit associations and organizations, for example, World bank, WHO, investor relations and their presentations, statistical databases, yearly(annual reports) reports, national government records, factual databases, websites, articles, white papers, press releases, blogs and others. From the annual report, we deduce an organization's income/revenue generation to comprehend the key product segment related to the market. We examine the organization sites and implement product mapping strategy which is significant for determining the segment revenue. In the product mapping technique, we choose and categorize the products offered by the companies catering to the industry specific market, derive the segment revenue for each of the organizations to get the market estimation. We also gather data & Information based on the supply and demand side of the value chain involved with the domain specific market. The supply side denotes the distributors, wholesalers, suppliers and the demand side denotes the end-consumers/customers of the value chain. The supply side of the market is analyzed by examining the product growth across industry in each of the region followed by its pricing analysis. The demand side is analyzed by the evaluating the penetration level and adoption rates of the product by referring to the historical/past data, examine the present usage and forecasting the future trends. 
  • Purchased Database: Our purchased data provides insights about the key market players/companies along with their financial analysis. Additionally, our data base also includes market related information. 
    • We also have the agreements with various reputed data providers, consultants and third party vendors who provide information which are not limited to:
      • Export & Import Data
      • Business Information related to trade and its statistics
      • Penetration level of a particular product/service based on geography mainly focusing on the unmet prerequisites of the customers.
  • In-house Library: Apart from these third-party sources, we have our in-house library of quantitative and qualitative data & information. Our in-house database includes market data for various industry and domains. These data are updated on regular basis as per the changing market scenario. Our library includes, internal audit reports, historic databases, archives and journal publications. Sometimes there are instances where there is no metadata or raw data available for any domain specific market. For those particular cases, we utilize our expertise to forecast and estimate the market size in order to generate comprehensive data sets. Our analyst team adopts a robust research technique in order to deduce the market size and its estimates:
  • Examining demographic along with psychographic segmentation for market evaluation
  • Analyzing the macro and micro-economic indicators for each demography
  • Evaluating the current industry trends popular in the market.

Data Synthesis: This stage includes the evaluation and assessment of all the data acquired from the primary and secondary research. It likewise includes in evaluating the information for any disparity watched while information gathering identified with the market. The data & information is gathered with consideration to the heterogeneity of sources. Scientific and statistical methods are implemented for synthesizing dissimilar information sets and provide the relevant data which is fundamental for formulating strategies. Our organization has broad involvement with information amalgamation where the information goes through different stages:

  • Information Screening: Information screening is the way toward examining information/data gathered from the sources for errors/mistakes and amending it before data integration process. The screening includes in looking at raw information, identifying and distinguishing mistakes and managing missing information. The reason for the information screening is to ensure information is effectively entered or not. Our organization utilizes objective and precise information screening grades through repetitive quality checks.
  • Data Integration: The data integration method involves with the incorporation of numerous information streams. The data streams is important so as to deliver investigate examines that give overall market scenario to the investors. These information streams originate from different research contemplates and our in house database. After the screening of the information, our analysts conduct efficient integration of the data streams, optimizing connections between integrated surveys and syndicated data sources. There are two research approaches that we follow so as to coordinate our information; top down methodology and bottom up methodology. 
    • Top-down analysis generally refers to using broad factors as a basis for decision making. The top-down approach helps in identifying the overall market scenario along with the external and internal factors effecting the market growth.
    • The bottom-up approach takes a completely different approach. Generally, the bottom-up approach focuses its analysis on micro attributes and specific characteristics of the domain specific market.

Market Formulation & Deduction: The last stage includes assigning the data & information in a suitable way in order to derive market size. Analyst reviews and domain based opinions based on holistic approach of market estimation combined with industry investigation additionally features a crucial role in this stage.

This stage includes with the finalization of the market size and numbers that we have gathered from primary and secondary research. With the data & information addition, we ensure that there is no gap in the market information. Market trend analysis is finished by our analysts by utilizing data extrapolation procedures, which give the most ideal figures to the market.

Data Validation: Validation is the most crucial step in the process. Validation & re-validation through scientifically designed technique and process that helps us finalize data-points to be used for final calculations. This stage also involves with the data triangulation process. Data triangulation generally implicates the cross validation and matching the data which has been collected from primary and secondary research methods.

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