Whiskey Market by Product Type (Malt Whisky, Wheat Whisky, Rye Whisky, Corn Whisky, Blended Whisky, Others), Quality Type (Premium, High End Premium, Super Premium), Region, Global Industry Analysis, Market Size, Share, Growth, Trends, and Forecast 2018 to 2025

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Global whiskey market is expected to reach to USD 9.7 Billion by 2025 at a CAGR of 7.1% during the forecast period from 2018-2025. Changing lifestyles and consumption habits of whiskey and rise in disposable income are two major factors affecting the growth of the market.

Market Overview:

Whiskey is as an affordable luxury item which motivates many whiskey manufacturing companies to produce more premium and super-premium products in the market. Whiskey is a kind of alcoholic drink which is produced after fermenting grain mash. The grains that are used include barley, rye, malted barley, malted rye, wheat, and corn. Typically whiskey is aged in wooden white oak barrels. In the United States, corn whiskey does not need to be aged. Whiskey is produced in most areas that grow grain but can differ in content and quality.

Report Description:

  • The base year for the study has been considered 2017, historic year 2015 and 2016 and, the forecast period considered is from 2018 to 2025. The whiskey market is analysed on the basis of value (USD Billion) and volume (Gallons).
  • The study delivers a comprehensive analysis of global whiskey market by product type, quality type and regions.
  • The report offers in-depth analysis of driving factors, opportunities, restraints, and challenges for gaining the key insight of the market. The report emphasizes on all the key trends that play a vital role in the enlargement of the market from 2018 to 2025.
  • Porter’s Five Forces model is used in order to recognize the competitive scenario in the global Whiskey market. This report incorporates the industry analysis which is focused on providing an extensive view of the whiskey market.
  • The study also includes attractiveness analysis of by product type, quality type and regions which are benchmarked based on their market size, growth rate and attractiveness in terms of present and future opportunity for understanding the future growth of the market.
  • The report provides company profile of the key players operating in the whiskey market and a comparative analysis based on their business overviews industry offering, segment market share, regional presence, business strategies, innovations, mergers & acquisitions, recent developments, joint venture, collaborations, partnerships, SWOT analysis, and key financial information.
  • The market estimates have been evaluated by considering the effect of different political, economic, social, technological and legal factors which are based on our extensive secondary research, primary research, and in-house databases.

Market Dynamics:

Drivers:

  • Changing lifestyles and consumption habits of whiskey
  •  Increase in disposable income and rising affordability of whiskey
  •  Consumer preference towards premium whisky

Restraints:

  • Heavy taxation and stringent legal regulations of the governments
  •  Whiskey consumption causes serious health issues

Opportunities:

  • Advanced organic whiskey products and growth prospects in different geographies and demographics.

Challenges:

  • Rising number of consumers switching over to wine and beer.

Global Whiskey Market Key Findings:

All the segments have been analysed on global, regional and country basis. The study includes the analysis of more than 30 countries for each segment.

Segmentation Analysis:

The whiskey market is segmented on the basis of product type and quality type

  •  The product type segment is classified into malt whisky, wheat whisky, rye whisky, corn whisky, blended whisky and others. The blended whisky segment dominated the market and valued around USD 1.79 Billion in 2017. Blended Whisky can contain any mixture of different whiskies (malt, grain). These whiskies differ in type, but especially in their origin, i.e. the distillery they come from.
  • The quality type segment is segmented into premium, high end premium and super premium. Premium segment dominated the market with the highest share of 47.20% in 2017. Premium whiskey is highly demanded because of its improved taste and has captured largest share of the whiskey market.

Regional Segmentation Analysis:

The regions analysed for the market include North America, Europe, South America, Asia Pacific, and Middle East and Africa. Europe region dominated the global whiskey market with USD 2.36 Billion in 2017 where as the Asia Pacific region is growing rapidly in the market.

  • European region is dominating the market as Germany, Italy, Spain, and France are the leading countries for whiskey production and consumption in this region. Europe is the largest producer and consumer of whiskey
  • Asia Pacific is anticipated to grow rapidly as it is highly adopted by western culture and lifestyle, large population, and the growing middle-class households. China, Japan, and India are the big markets in this region. India is the largest whiskey consumer in the Asia-Pacific region.

Global Whiskey Market Competitive Analysis:

Key players in the whiskey market are Affymetrix, Inc, Agilent Technologies, Inc, Bio-Rad Laboratories, Inc, Bruker Corporation, Clontech, Danaher Corporation, GE Healthcare, Luminex Corporation, Merck KGaA, New England Biolabs, Perkinelmer, Inc, Qiagen, Thermo Fisher Scientific, Inc. and Waters Corporation.  For instance, in January 2019, Dogfish Head finally opt for whiskey production, with the release of their first in-house, distilled and aged malt spirit, Alternate Takes: Volume 1.

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This study forecasts revenue growth and volume at global, regional, and country levels from 2015 to 2025. Fior Market Research has segmented the global whiskey market on the basis of below mentioned segments:

Global Whiskey Market, By Product Type:

  • Malt Whisky
  • Wheat Whisky
  • Rye Whisky
  • Corn Whisky
  • Blended Whisky
  • Others

Global Whiskey Market, By Quality Types:

  • Premium
  • High End Premium
  • Super Premium

Global Whiskey Market, By Regions:

  • North America
  • U.S.
  • Canada
  • Mexico
  • Europe
  • Germany
  • France
  • Sweden
  • Netherlands
  • U.K.
  • Italy
  • Spain
  • Turkey
  • Switzerland
  • Belgium
  • Rest of Europe
  • Asia-Pacific
  • Japan
  • China
  • India
  • South Korea
  • Australia
  • Singapore
  • Malaysia
  • Thailand
  • Indonesia
  • Philippines
  • Rest of Asia-Pacific
  • South America
  • Brazil
  • Argentina
  • Colombia
  • Rest of South America
  • Middle East and Africa
  • Saudi Arabia
  • UAE
  • Egypt
  • Nigeria
  • South Africa
  • Rest of  Middle East and Africa

1. Introduction
   1.1. Objectives of the Study
   1.2. Market Definition
   1.3. Research Scope
   1.4. Currency

2. Research Methodology and Assumptions

3. Executive Summary

4. Premium Insights
   4.1. Porter’s Five Forces Analysis
   4.2. Value Chain Analysis
   4.3. Top Investment Pockets
        4.3.1. Market attractiveness analysis by Product Type
        4.3.2. Market attractiveness analysis by Quality Type
        4.3.3. Market attractiveness analysis by Region
   4.4. Industry Trends

5. Market Dynamics
   5.1. Market Evaluation
   5.2. Drivers
        5.2.1. Changing lifestyles and consumption habits of whiskey
        5.2.2.  Increase in disposable income and rising affordability of whiskey
        5.2.3.  Consumer preference towards premium whisky
   5.3. Restraints
        5.3.1. Heavy taxation and stringent legal regulations of the governments
        5.3.2.  Whiskey consumption causes serious health issues
   5.4. Opportunities
        5.4.1. Advanced organic whiskey products and growth prospects in different geographies and demographics.
   5.5. Challenges
        5.5.1. Rising number of consumers switching over to wine and beer.

6. Global Whiskey Market Analysis and Forecast, By Product Type
   6.1. Segment Overview
   6.2. Malt Whisky
   6.3. Wheat Whisky
   6.4. Rye Whisky
   6.5. Corn Whisky
   6.6. Blended Whisky
   6.7. Others

7. Global Whiskey Market Analysis and Forecast, By Quality Type
   7.1. Segment Overview
   7.2. Premium
   7.3. High End Premium
   7.4. Super Premium

8. Global Whiskey Market Analysis and Forecast, By Regional Analysis
   8.1. Segment Overview
   8.2. North America
        8.2.1. U.S.
        8.2.2. Canada
        8.2.3. Mexico
   8.3. Europe
        8.3.1. Germany
        8.3.2. France
        8.3.3. Sweden
        8.3.4. Netherlands
        8.3.5. U.K.
        8.3.6. Italy
        8.3.7. Spain
        8.3.8. Turkey
        8.3.9. Switzerland
        8.3.10. Belgium
        8.3.11. Rest of Europe
   8.4. Asia-Pacific
        8.4.1. Japan
        8.4.2. China
        8.4.3. India
        8.4.4. South Korea
        8.4.5. Australia
        8.4.6. Singapore
        8.4.7. Malaysia
        8.4.8. Thailand
        8.4.9. Indonesia
        8.4.10. Philippines
        8.4.11. Rest of Asia-Pacific
   8.5. South America
        8.5.1. Brazil
        8.5.2. Argentina
        8.5.3. Colombia
        8.5.4. Rest of South America
   8.6. Middle East and Africa
        8.6.1. Saudi Arabia
        8.6.2. UAE
        8.6.3. Egypt
        8.6.4. Nigeria
        8.6.5. South Africa
        8.6.6. Rest of  Middle East and Africa

9. Global Whiskey Market-Competitive Landscape
   9.1. Overview
   9.2. Market Share of Key Players in the Whiskey Market
        9.2.1. Global Company Market Share
        9.2.2. North America Company Market Share
        9.2.3. Europe Company Market Share
        9.2.4. APAC Company Market Share
   9.3. Competitive Situations and Trends
        9.3.1. Quality Type Launches and Developments
        9.3.2. Partnerships, Collaborations, and Agreements
        9.3.3. Mergers & Acquisitions
        9.3.4. Expansions

10. Company Profiles
   10.1. Affymetrix, Inc.
        10.1.1. Business Overview
        10.1.2. Company Snapshot
        10.1.3. Company Market Share Analysis
        10.1.4. Company Product Portfolio
        10.1.5. Recent Developments
        10.1.6. SWOT Analysis
   10.2. Agilent Technologies, Inc.
        10.2.1. Business Overview
        10.2.2. Company Snapshot
        10.2.3. Company Market Share Analysis
        10.2.4. Company Product Portfolio
        10.2.5. Recent Developments
        10.2.6. SWOT Analysis
   10.3. Bio-Rad Laboratories Inc.
        10.3.1. Business Overview
        10.3.2. Company Snapshot
        10.3.3. Company Market Share Analysis
        10.3.4. Company Product Portfolio
        10.3.5. Recent Developments
        10.3.6. SWOT Analysis
   10.4. Bruker Corporation
        10.4.1. Business Overview
        10.4.2. Company Snapshot
        10.4.3. Company Market Share Analysis
        10.4.4. Company Product Portfolio
        10.4.5. Recent Developments
        10.4.6. SWOT Analysis
   10.5. Clontech
        10.5.1. Business Overview
        10.5.2. Company Snapshot
        10.5.3. Company Market Share Analysis
        10.5.4. Company Product Portfolio
        10.5.5. Recent Developments
        10.5.6. SWOT Analysis
   10.6. Danaher Corporation
        10.6.1. Business Overview
        10.6.2. Company Snapshot
        10.6.3. Company Market Share Analysis
        10.6.4. Company Product Portfolio
        10.6.5. Recent Developments
        10.6.6. SWOT Analysis
   10.7. GE Healthcare
        10.7.1. Business Overview
        10.7.2. Company Snapshot
        10.7.3. Company Market Share Analysis
        10.7.4. Company Product Portfolio
        10.7.5. Recent Developments
        10.7.6. SWOT Analysis
   10.8. Luminex Corporation
        10.8.1. Business Overview
        10.8.2. Company Snapshot
        10.8.3. Company Market Share Analysis
        10.8.4. Company Product Portfolio
        10.8.5. Recent Developments
        10.8.6. SWOT Analysis
   10.9. Merck KGaA
        10.9.1. Business Overview
        10.9.2. Company Snapshot
        10.9.3. Company Market Share Analysis
        10.9.4. Company Product Portfolio
        10.9.5. Recent Developments
        10.9.6. SWOT Analysis
   10.10. New England Biolabs
        10.10.1. Business Overview
        10.10.2. Company Snapshot
        10.10.3. Company Market Share Analysis
        10.10.4. Company Product Portfolio
        10.10.5. Recent Developments
        10.10.6. SWOT Analysis
   10.11. Perkinelmer, Inc.
        10.11.1. Business Overview
        10.11.2. Company Snapshot
        10.11.3. Company Market Share Analysis
        10.11.4. Company Product Portfolio
        10.11.5. Recent Developments
        10.11.6. SWOT Analysis
   10.12. Qiagen
        10.12.1. Business Overview
        10.12.2. Company Snapshot
        10.12.3. Company Market Share Analysis
        10.12.4. Company Product Portfolio
        10.12.5. Recent Developments
        10.12.6. SWOT Analysis
   10.13. Thermo Fisher Scientific Inc.
        10.13.1. Business Overview
        10.13.2. Company Snapshot
        10.13.3. Company Market Share Analysis
        10.13.4. Company Product Portfolio
        10.13.5. Recent Developments
        10.13.6. SWOT Analysis
   10.14. Waters Corporation
        10.14.1. Business Overview
        10.14.2. Company Snapshot
        10.14.3. Company Market Share Analysis
        10.14.4. Company Product Portfolio
        10.14.5. Recent Developments
        10.14.6. SWOT Analysis

 


List of Figures 

1. Global Whiskey Market Segmentation

2. Whiskey Market: Research Methodology

3. Market Size Estimation Methodology: Bottom-Up Approach

4. Market Size Estimation Methodology: Top-Down Approach

5. Data Triangulation

6. Porter’s Five Forces Analysis 

7. Value Chain Analysis 

8. Global Whiskey Market Attractiveness Analysis By Product Type

9. Global Whiskey Market Attractiveness Analysis By Quality Type

10. Global Whiskey Market Attractiveness Analysis By Region

11. Global Whiskey Market: Dynamics

12. Global Whiskey Market Share by Product Type (2017 & 2025)

13. Global Whiskey Market Share by Quality Type (2017 & 2025)

14. Global Whiskey Market Share by Region (2017 & 2025)

15. Global Whiskey Market Share by Company (2018)


List of Table

1. Global Whiskey Market, By Product Type, 2015–2025 (USD Billion) (Gallons)

2. Global Malt Whiskey Market, By Region, 2015–2025 (USD Billion) (Gallons) 

3. Global Wheat Whiskey Market, By Region, 2015–2025 (USD Billion) (Gallons)

4. Global Rye Whiskey Market, By Region, 2015–2025 (USD Billion) (Gallons)

5. Global Corn Whiskey Market, By Region, 2015–2025 (USD Billion) (Gallons) 

6. Global Blended Whiskey Market, By Region, 2015–2025 (USD Billion) (Gallons)

7. Global Others Whiskey Market, By Region, 2015–2025 (USD Billion) (Gallons) 

8. Global Whiskey Market, By Quality Type, 2015–2025 (USD Billion) (Gallons)

9. Global Premium Whiskey Market, By Region, 2015–2025 (USD Billion) (Gallons)

10. Global High End Premium Whiskey Market, By Region, 2015–2025 (USD Billion) (Gallons)

11. Global Super Premium Whiskey Market, By Region, 2015–2025 (USD Billion) (Gallons)

12. Global Whiskey Market, By Region, 2015–2025 (USD Billion) (Gallons)

13. North America Whiskey Market, By Product Type, 2015–2025 (USD Billion) (Gallons)

14. North America Whiskey Market, By Quality Type, 2015–2025 (USD Billion) (Gallons)

15. U.S. Whiskey Market, By Product Type, 2015–2025 (USD Billion) (Gallons)

16. U.S. Whiskey Market, By Quality Type, 2015–2025 (USD Billion) (Gallons)

17. Canada Whiskey Market, By Product Type, 2015–2025 (USD Billion) (Gallons)

18. Canada Whiskey Market, By Quality Type, 2015–2025 (USD Billion) (Gallons)

19. Mexico Whiskey Market, By Product Type, 2015–2025 (USD Billion) (Gallons)

20. Mexico Whiskey Market, By Quality Type, 2015–2025 (USD Billion) (Gallons)

21. Europe Whiskey Market, By Product Type, 2015–2025 (USD Billion) (Gallons)

22. Europe Whiskey Market, By Quality Type, 2015–2025 (USD Billion) (Gallons)

23. Germany Whiskey Market, By Product Type, 2015–2025 (USD Billion) (Gallons)

24. Germany Whiskey Market, By Quality Type, 2015–2025 (USD Billion) (Gallons)

25. France Whiskey Market, By Product Type, 2015–2025 (USD Billion) (Gallons)

26. France Whiskey Market, By Quality Type, 2015–2025 (USD Billion) (Gallons)

27. Sweden Whiskey Market, By Product Type, 2015–2025 (USD Billion) (Gallons)

28. Sweden Whiskey Market, By Quality Type, 2015–2025 (USD Billion) (Gallons)

29. Netherlands Whiskey Market, By Product Type, 2015–2025 (USD Billion) (Gallons)

30. Netherlands Whiskey Market, By Quality Type, 2015–2025 (USD Billion) (Gallons)

31. U.K. Whiskey Market, By Product Type, 2015–2025 (USD Billion) (Gallons)

32. U.K. Whiskey Market, By Quality Type, 2015–2025 (USD Billion) (Gallons)

33. Italy Whiskey Market, By Product Type, 2015–2025 (USD Billion) (Gallons)

34. Italy Whiskey Market, By Quality Type, 2015–2025 (USD Billion) (Gallons)

35. Spain Whiskey Market, By Product Type, 2015–2025 (USD Billion) (Gallons)

36. Spain Whiskey Market, By Quality Type, 2015–2025 (USD Billion) (Gallons)

37. Turkey Whiskey Market, By Product Type, 2015–2025 (USD Billion) (Gallons)

38. Turkey Whiskey Market, By Quality Type, 2015–2025 (USD Billion) (Gallons)

39. Switzerland Whiskey Market, By Product Type, 2015–2025 (USD Billion) (Gallons)

40. Switzerland Whiskey Market, By Quality Type, 2015–2025 (USD Billion) (Gallons)

41. Belgium Whiskey Market, By Product Type, 2015–2025 (USD Billion) (Gallons)

42. Belgium Whiskey Market, By Quality Type, 2015–2025 (USD Billion) (Gallons)

43. Asia Pacific Whiskey Market, By Product Type, 2015–2025 (USD Billion) (Gallons)

44. Asia Pacific Whiskey Market, By Quality Type, 2015–2025 (USD Billion) (Gallons)

45. Japan Whiskey Market, By Product Type, 2015–2025 (USD Billion) (Gallons)

46. Japan Whiskey Market, By Quality Type, 2015–2025 (USD Billion) (Gallons)

47. China Whiskey Market, By Product Type, 2015–2025 (USD Billion) (Gallons)

48. China Whiskey Market, By Quality Type, 2015–2025 (USD Billion) (Gallons)

49. India Whiskey Market, By Product Type, 2015–2025 (USD Billion) (Gallons)

50. India Whiskey Market, By Quality Type, 2015–2025 (USD Billion) (Gallons)

51. South Korea Whiskey Market, By Product Type, 2015–2025 (USD Billion) (Gallons)

52. South Korea Whiskey Market, By Quality Type, 2015–2025 (USD Billion) (Gallons)

53. Australia Whiskey Market, By Product Type, 2015–2025 (USD Billion) (Gallons)

54. Australia Whiskey Market, By Quality Type, 2015–2025 (USD Billion) (Gallons)

55. Singapore Whiskey Market, By Product Type, 2015–2025 (USD Billion) (Gallons)

56. Singapore Whiskey Market, By Quality Type, 2015–2025 (USD Billion) (Gallons)

57. Malaysia Whiskey Market, By Product Type, 2015–2025 (USD Billion) (Gallons)

58. Malaysia Whiskey Market, By Quality Type, 2015–2025 (USD Billion) (Gallons)

59. Thailand Whiskey Market, By Product Type, 2015–2025 (USD Billion) (Gallons)

60. Thailand Whiskey Market, By Quality Type, 2015–2025 (USD Billion) (Gallons)

61. Indonesia Whiskey Market, By Product Type, 2015–2025 (USD Billion) (Gallons)

62. Indonesia Whiskey Market, By Quality Type, 2015–2025 (USD Billion) (Gallons)

63. Philippines Whiskey Market, By Product Type, 2015–2025 (USD Billion) (Gallons)

64. Philippines Whiskey Market, By Quality Type, 2015–2025 (USD Billion) (Gallons)

65. South America Whiskey Market, By Product Type, 2015–2025 (USD Billion) (Gallons)

66. South America Whiskey Market, By Quality Type, 2015–2025 (USD Billion) (Gallons)

67. Brazil Whiskey Market, By Product Type, 2015–2025 (USD Billion) (Gallons)

68. Brazil Whiskey Market, By Quality Type, 2015–2025 (USD Billion) (Gallons)

69. Argentina Whiskey Market, By Product Type, 2015–2025 (USD Billion) (Gallons)

70. Argentina Whiskey Market, By Quality Type, 2015–2025 (USD Billion) (Gallons) 

71. Colombia Whiskey Market, By Product Type, 2015–2025 (USD Billion) (Gallons)

72. Colombia Whiskey Market, By Quality Type, 2015–2025 (USD Billion) (Gallons)

73. Middle East and Africa Whiskey Market, By Product Type, 2015–2025 (USD Billion) (Gallons)

74. Middle East and Africa Whiskey Market, By Quality Type, 2015–2025 (USD Billion) (Gallons)

75. Saudi Arabia Whiskey Market, By Product Type, 2015–2025 (USD Billion) (Gallons)

76. Saudi Arabia Whiskey Market, By Quality Type, 2015–2025 (USD Billion) (Gallons)

77. UAE Whiskey Market, By Product Type, 2015–2025 (USD Billion) (Gallons)

78. UAE Whiskey Market, By Quality Type, 2015–2025 (USD Billion) (Gallons)

79. Egypt Whiskey Market, By Product Type, 2015–2025 (USD Billion) (Gallons)

80. Egypt Whiskey Market, By Quality Type, 2015–2025 (USD Billion) (Gallons)

81. Nigeria Whiskey Market, By Product Type, 2015–2025 (USD Billion) (Gallons)

82. Nigeria Whiskey Market, By Quality Type, 2015–2025 (USD Billion) (Gallons)

83. South Africa Whiskey Market, By Product Type, 2015–2025 (USD Billion) (Gallons)

84. South Africa Whiskey Market, By Quality Type, 2015–2025 (USD Billion) (Gallons)

Research Methodology

Market research is a method of gathering, assessing and deducing data & information about a particular market. Market research is very crucial in these days. The techniques analyze about how a product/service can be offered to the market to its end-customers, observe the impact of that product/service based on the past customer experiences, and cater their needs and demands. Owing to the successful business ventures, accurate, relevant and thorough information is the base for all the organizations because market research report/study offers specific market related data & information about the industry growth prospects, perspective of the existing customers, and the overall market scenario prevailed in past, ongoing present and developing future. It allows the stakeholders and investors to determine the probability of a business before committing substantial resources to the venture. Market research helps in solving the marketing issues challenges that a business will most likely face.

Market research is valuable because of the following reasons:

  • Market research helps businesses strengthen a company’s position
  • Market research helps in minimizing the investment risks associated with the businesses in any industry vertical
  • Market research helps in identifying the potential threats and opportunities associated with the business industry
  • Market research aids in spotting the emerging trends and facilitates strategic planning in order to stay ahead in the competition

Our research report features both the aspects; qualitative and quantitative. Qualitative part provides insights about the market driving forces, potential opportunities, customer’s demands and requirement which in turn help the companies to come up with new strategies in order to survive in the long run competition. The quantitative segment offers the most credible information related to the industry. Based on the data gathering, we use to derive the market size and estimate their future growth prospects on the basis of global, region and country.

Our market research process involves with the four specific stages.

  • Data Collection
  • Data Synthesis
  • Market Deduction & Formulation
  • Data Screening & Validation

Data Collection: This stage of the market research process involves with the gathering and collecting of the market/industry related data from the sources. There are basically two types of research methods:

  • Primary Research: By conducting primary research, it involves with the two types of data gathering; exploratory and specific. Exploratory data is open-ended and helps us to define a particular problem involving surveys, and pilot study to the specific consumer group, knowing their needs and wants catering to the industry related product/service offering. Explanatory data gathering follows with the bit of unstructured way. Our analyst group leads the study by focusing on the key crowd, in this manner picking up bits of knowledge from them. In light of the points of view of the clients, this data is used to plan advertise techniques. In addition, showcase overviews causes us to comprehend the current scenario of the business. Specific data gathering on the hand, involves with the more structured and formal way. The primary research usually includes in telephonic conversations, E-mail collaborations and up close and personal meetings/interviews with the raw material suppliers, industrial wholesalers, and independent consultants/specialists. The interviews that we conduct offers important information on showcase size and industry development patterns. Our company likewise conducts interviews with the different business specialists so as to increase generally bits of knowledge of the business/showcase.
  • Secondary Research: The secondary research incorporates with the data gathering from the non-profit associations and organizations, for example, World bank, WHO, investor relations and their presentations, statistical databases, yearly(annual reports) reports, national government records, factual databases, websites, articles, white papers, press releases, blogs and others. From the annual report, we deduce an organization's income/revenue generation to comprehend the key product segment related to the market. We examine the organization sites and implement product mapping strategy which is significant for determining the segment revenue. In the product mapping technique, we choose and categorize the products offered by the companies catering to the industry specific market, derive the segment revenue for each of the organizations to get the market estimation. We also gather data & Information based on the supply and demand side of the value chain involved with the domain specific market. The supply side denotes the distributors, wholesalers, suppliers and the demand side denotes the end-consumers/customers of the value chain. The supply side of the market is analyzed by examining the product growth across industry in each of the region followed by its pricing analysis. The demand side is analyzed by the evaluating the penetration level and adoption rates of the product by referring to the historical/past data, examine the present usage and forecasting the future trends. 
  • Purchased Database: Our purchased data provides insights about the key market players/companies along with their financial analysis. Additionally, our data base also includes market related information. 
    • We also have the agreements with various reputed data providers, consultants and third party vendors who provide information which are not limited to:
      • Export & Import Data
      • Business Information related to trade and its statistics
      • Penetration level of a particular product/service based on geography mainly focusing on the unmet prerequisites of the customers.
  • In-house Library: Apart from these third-party sources, we have our in-house library of quantitative and qualitative data & information. Our in-house database includes market data for various industry and domains. These data are updated on regular basis as per the changing market scenario. Our library includes, internal audit reports, historic databases, archives and journal publications. Sometimes there are instances where there is no metadata or raw data available for any domain specific market. For those particular cases, we utilize our expertise to forecast and estimate the market size in order to generate comprehensive data sets. Our analyst team adopts a robust research technique in order to deduce the market size and its estimates:
  • Examining demographic along with psychographic segmentation for market evaluation
  • Analyzing the macro and micro-economic indicators for each demography
  • Evaluating the current industry trends popular in the market.

Data Synthesis: This stage includes the evaluation and assessment of all the data acquired from the primary and secondary research. It likewise includes in evaluating the information for any disparity watched while information gathering identified with the market. The data & information is gathered with consideration to the heterogeneity of sources. Scientific and statistical methods are implemented for synthesizing dissimilar information sets and provide the relevant data which is fundamental for formulating strategies. Our organization has broad involvement with information amalgamation where the information goes through different stages:

  • Information Screening: Information screening is the way toward examining information/data gathered from the sources for errors/mistakes and amending it before data integration process. The screening includes in looking at raw information, identifying and distinguishing mistakes and managing missing information. The reason for the information screening is to ensure information is effectively entered or not. Our organization utilizes objective and precise information screening grades through repetitive quality checks.
  • Data Integration: The data integration method involves with the incorporation of numerous information streams. The data streams is important so as to deliver investigate examines that give overall market scenario to the investors. These information streams originate from different research contemplates and our in house database. After the screening of the information, our analysts conduct efficient integration of the data streams, optimizing connections between integrated surveys and syndicated data sources. There are two research approaches that we follow so as to coordinate our information; top down methodology and bottom up methodology. 
    • Top-down analysis generally refers to using broad factors as a basis for decision making. The top-down approach helps in identifying the overall market scenario along with the external and internal factors effecting the market growth.
    • The bottom-up approach takes a completely different approach. Generally, the bottom-up approach focuses its analysis on micro attributes and specific characteristics of the domain specific market.

Market Formulation & Deduction: The last stage includes assigning the data & information in a suitable way in order to derive market size. Analyst reviews and domain based opinions based on holistic approach of market estimation combined with industry investigation additionally features a crucial role in this stage.

This stage includes with the finalization of the market size and numbers that we have gathered from primary and secondary research. With the data & information addition, we ensure that there is no gap in the market information. Market trend analysis is finished by our analysts by utilizing data extrapolation procedures, which give the most ideal figures to the market.

Data Validation: Validation is the most crucial step in the process. Validation & re-validation through scientifically designed technique and process that helps us finalize data-points to be used for final calculations. This stage also involves with the data triangulation process. Data triangulation generally implicates the cross validation and matching the data which has been collected from primary and secondary research methods.

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